Proceedings of the 2014 International Conference on Global Economy, Commerce and Service Science

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100 articles
Proceedings Article

Study of Current Situation of Chinese Maternity Insurance System and Presentation of Some Countermeasures to Its Development

Haobang Wu, Li Wang, Ju He, Feng Yin
Maternity insurance is a social security system that the state provides the necessary material assistance, maternity allowance and maternity leave through legislation to women workers who temporarily lose their income sources because of pregnancy or childbirth. The maternity insurance system with the...
Proceedings Article

The Forming Mechanism of the China’s Environmental Movement from the Perspective of Risk Society -------A Comparative Study between These Two Cases

Hubiao Zhang
Environmental crisis is a problem of modernity in certain phase (stage) of modernization. Risk society theory becomes a new dimensionality for modern society to survey social development on the perspective of modernity. The thesis opens out the practical logic of environment movement through the comparison...
Proceedings Article

The Strategies Research on the Development Problems of Guangxi Liuzhou’s Service Industry

Kerong Jian, Zhigao Liao
This paper researches the development strategies of Guangxi Liuzhou’s service industry. First, we try to find the insufficient problems with the current situation analysis, and through reason analysis, the reasons defeat the fast development of Liuzhou’s service industry may be the orientation of industry...
Proceedings Article

Empirical Analysis on Development Efficiency and Influencing Factors of China's Provincial Real Estate

Zhigao Liao, Yan Liao
Taking the real estate development enterprises in China's 31 provinces and cities as research object, we have applied the Super Efficiency DEA model to measure their technical, pure technical efficiency, scale efficiency and inter-annual change trend between 2007 and 2011 in this dissertation. Using...
Proceedings Article

A Study on Equalization of Basic Medical Services in Shanghai Based on Factor Analysis

Yadan Zhang, Chunfang Cai, Xinde Chen
Purpose: This paper comprehensively evaluates whether the districts in Shanghai realize the equalization of basic medical services and aims at providing the reference for the health planning. Approaches: The author adopts SPSS software to conduct factor analysis on each index. Results: The districts...
Proceedings Article

The Study on the Effect of Waiting Time for Medical Treatment and Medical Convenience on Patient Perceived Value Based on an Empirical Research in China

Hui Qian, Yiwei Wu
In China, the long waiting time and inconvenience in taking medical treatment are common problems that patients complaint about usually. A number of hospitals have allocated a lot of money for solving the problems and improving the medical service. Although plenty of resources are allocated into it,...
Proceedings Article

Integrating Corporate Social Responsibility (CSR)Governance into SustainableDevelopment

Daojiu Hu
Over the last few years, corporate entities around the world have identified the value creation ability of CSR governance and have started to weave the so called triple bottom line idea -economic, social and environmental (ESE) considerations into their sustainable strategy.This article firstly examines...
Proceedings Article

Visualization Enables Accomplishment A Systems Response to Global Calls for Reduction of Harm to Patients in Healthcare

Ranjit Singh
The author and his team’s mission is to reduce the burden of harm to patients all over the world. The economic impact of harm to patients in US alone is more than $1 trillion/year, out of a total annual healthcare cost of $3.2 trillion. The World Health Organization regards patient safety a Basic Human...
Proceedings Article

Comparison of Bone Mineral Density between Professional Cyclists of Union Europe International and Non-athletes

Shabani Mohammad, Mazani Ali Asghar, Balaghi Zivar, Toktam Niyazi, Talebi Maryam, Shirazi Nassim
The purpose of this study was to compare the Bone Mineral Density (BMD) of lower and upper limbs between professional cyclists of Union Europe International and non-athletes. In this research 73 professional cyclists of Union Europe International (UEI) and 32 non-athletes were participated. The BMD of...
Proceedings Article

The E-Government in Sudan: Challenges, Barriers and Prospects

Quanxi Li, Elhadi Osman Abdalla
The purpose of this study is to illustrate the challenges and barriers encountered in E-Government development and implementation in Sudan. The study described the E-Government initiatives and pointed out the benefits of E-Government which could be realized throughout the adoption of E-Government. The...
Proceedings Article

A Kind of Adverse Selection Problem and Its Improvement

Yuanhao Zhang, Jun Ren, Zhigong Hao, Guangna Yin
A kind of adverse selection problem when integrating AHP and integer 0/1 programming to aid decision-making is discussed. The causes of the problem are analyzed. A new model based on AHP range estimation and parametric programming is created to improve the old one and solve the adverse selection problem....
Proceedings Article

Analysis of Formation Mechanism of Revisit Intention: Data from East China

Huamin Li
The paper discusses the factors of revisit intention, and constructs an Extended Model of TPB which contains the variables of attitude, customer’s value etc. Based upon the literature review, the paper constructs the measurement of these factors. The structured survey is adapted to encompass four different...
Proceedings Article

Research and Analysis on Non-medical Approaches to Alleviate Fatigue

Xinjun Zhao, Ying Zhong, Ying Zhao
With the fast development of society, it is a normal case for human to suffer fatigue, while the traditional approaches to alleviate fatigue cannot satisfy the requirements. The contemporarily commonly-used non-medical approaches to alleviate fatigue are summarized, which are related to human senses...
Proceedings Article

Perceptions of Accounting and Accountants In the Eyes of the People from Mainland China and Macau

Kwok Shu Hung
This study examined the perceptions of the accounting and the accountancy profession. A survey of university students was performed. The results indicated that both the Mainland Chinese and Macau students perceive accounting and accountants with a negative image of dull and boring. The results also indicated...
Proceedings Article

Pilocarpine on the Clinical Research in Treating Glaucoma

Yun Pan
Glaucoma is one of the most common blinding eye disease, a serious threat to visual nerve function. Incidence may have from the freshmen do old people, and not easily noticed. However, the pathogenesis of glaucoma is not very clear. If not taking timely and effective treatment of glaucoma, vision will...
Proceedings Article

From Customer Intelligence to Customer Understanding in Industrial Services

T.S. Mittilä
The paper suggests a new conceptual construct “Wheel of customer understanding” by bringing the concepts of customer intelligence, customer knowledge and service management together.
Proceedings Article

Individual Customer Knowledge Exploitation: A Multiple Case Study

T.S. Mittilä
We scrutinize how the personnel of industrial companies exploit customer knowledge in service innovation and development. The paper puts in evidence of the factors influencing the absorptive capacity of individuals in industrial service firms.
Proceedings Article

Robust Networks to Cascading Failures

Hoang Anh Q. Tran, Akira Namatame
Nowadays, the ongoing progress of networking in essential utilities such as the Internet, the WWW, transportation networks, electrical power grid networks, etc., brings significant benefits to the quality of our life. However, networked systems hold a certain danger that a failure of a single node in...
Proceedings Article

Study on Risk Management for Global Sourcing

Xi Zhang, Rui Miao, Chenyan Xu, Liya Wang, Xiaoxu Deng
Being along with globalization development and acceleration, big challenges are in front of all the enterprises. So more and more companies are doing global sourcing to reach cost saving and be more competitive. Today China is not only the center of manufacture globally, as well as the center of global...
Proceedings Article

Customer Relationship Management and Online Customer’s Brand Loyalty

Yufan Yu
With the development of web economy, brand competition is very serious. Branding on the Web will be built through experience. Competition is not about product or service, but about customer relationship. More and more organizations realize that brand loyalty is a valuable variable, and the efficient...
Proceedings Article

Exploring Supply Chain Risk Factors for Supplier Selection in Electrical and Electronic Industry in Thailand: A Case Study Approach

Sittichok Sinrat, Walailak Attihirawong
Currently,supply chain management is a part of several organizations and supplier selection is the most important in the success of firms. Therefore, company requires agility in supply chain for risk diversification. The risk in supply chain is a potential variation of outcomes, which decreases the efficiency...
Proceedings Article

Enterprise Human Resource Support System Based on the Technological Innovation Take Haier Group as an Example

Bo Sun, Zijing Zeng
Technology innovation ability is of great significance for both country and enterprises. Technology innovation focuses on "people", which is provided by the support system of enterprises’ human resources. In this paper, we shall first briefly introduce the constraints of enterprise technology innovation...
Proceedings Article

Evaluation of Consumers’ Preference to the Brands of Beverage by Means of ERP Pre-comprehension Component

Mohammadali Nazari, Zohreh Gholami Doborjeh, Toktam Amanzadeh Oghaz, Javad Salehi Fadardi, Seyed Amir Amin Yazdi
Because of the critical role of emotional and unconscious processes in consumers’ decision making, understanding the human brain and neural performance scope varied to better understanding the behavior and predict the consumers’ decisions. In this regard, the combination of interdisciplinary studies...
Proceedings Article

Research on Internal Audit of Enterprise Knowledge Management

Zhihong Zhu, Dawei Xue
Internal audit of enterprise knowledge management is the first link of enterprise knowledge management. Research on internal audit of enterprise knowledge management is of great significance on the successful implementation of enterprise knowledge management. This article explained the concept, content,...
Proceedings Article

Tacit Knowledge Management and Its Philosophical Analysis

Huachu Liu
With the advent of knowledge economic age, features of tacit knowledge and its production are not only issues of economics but also ones for philosophers. The transforms between explicit knowledge and tacit knowledge, between knowledge and social construction contains philosophical values and possibility...
Proceedings Article

The Researches on Famous International Cruise Brand Building

Zhuling Xu
In recent fifty years, modern cruise industry is growing at the average annual rate of 8-9%, the growth rate is about two times the average growth rate of output of international tourism. In today's era of rapid development of the cruise industry, through the building of cruise brand , the cruise company...
Proceedings Article

Research on the Influencing Factors of SMEs Cluster Network Structure Evolution

Shujiang Yu, Guiyun Ding
This dissertation analyzes the effect of government ability, market demand, knowledge spillover, collective learning, influences of the leading enterprises, technical complexity and enterprise heterogeneity on the SMEs cluster network structure evolution according to the development characteristics of...
Proceedings Article

Analysis on the Utilization Efficiency of Human Resources in Guangxi Based on Data Envelopment Analysis Method

Xin Zhu, Xianjun Yu
The goal of this paper is to analyze the human resources development and utilization efficiency in the 14 cities in Guangxi. Firstly, we make an introduction about the relevant research in this field. Then, we establish the input and output index system of resources development and utilization with method...
Proceedings Article

Evaluation of Management Fraud Risk Based on Grey Correlation Model —Evidence from China’s ST Companies

Zexia Wang, Jing Xiang, Zhaoyun Ye
This paper evaluates risk of management fraud based on the grey correlation model. In this paper, 442 samples are applied to build index system according to the fraud triangle theory; 68 ST companies with motivation of preventing delisting are chosen as training samples to calculate risk scores; Another...
Proceedings Article

Operation and Development Models of Dairy Industry in Inner Mongolia of China From Retail Dairy Farmer to Milk Industry Artel

Xingwang Wang, Xiulan Chen, Daming Zhang
Milk Industry Artel is a new development model driving the dairy industry. Retail farmers receive compensation for devolving dairy cattle ownership to Artel. This paper describes retail dairy farmers’ circumstances and analyzes the first demonstration pasture of one of the Artels, Company A. But Milk...
Proceedings Article

An Multi-objective Model under Considering Disruption Risk and Scenario Analysis for Order Allocation in a Supply Chain Environment An Integrated Multi-objective Model for Order Allocation

Wei Pan, Fengxia Wang
Within a supply chain, order allocation plays a key role for procurement management. This paper researches a company can order crucial raw materials, for example crude oil, from multiple suppliers. At the same time, order allocation is an important multiple criteria decision making problem including...
Proceedings Article

Thoughts about Further Standardizing and Developing Model of Labor Dispatch Market

Shanshan Xu
The labor dispatch model is an important supplement to China's basic form of labor contract employment. After China's reform and opening up, companies which gain more autonomy in operation begin to take various ways to reduce labor costs, in order to meet the needs of market economy, thereby promoting...
Proceedings Article

An Application of AHP Approach to Evaluate the Brand Equity for Healthcare Center Case in Taiwan

Wan Tran Huang, Tran Trong Thuy
In recent years, having a strong brand is important, since it can provide a business with several benefits both externally and internally. In order to have a strong brand, the company’s and the customer’s perception of the brand equity needs to be congruent. Therefore, the objective of the research is...
Proceedings Article

Senior Management Incentive and Corporate’s Value

Xueqin Jiang, Ian Liu
It has been the focus of attention for all parties that how to encourage enterprises senior managerial personnel. As the important measurement of the corporate value, Tobin-q provides important guidance for management compensation. Based on the data of the public listed companies in China, This paper...
Proceedings Article

Research on Performance Evaluation of Fresh Agricultural Products Supply Chain

Xiaoqian Wang, Dianli Cao
With the increasing demand of fresh agricultural products, many scholars have paid more and more attention to the study of performance of fresh agricultural products supply chain. Based on the running effect, operating costs and service quality of fresh agricultural products supply chain, this paper...
Proceedings Article

Study on Related Issues of Earnings Management for Listed Companies in China

Zhihao Su, Yajuan Chen
Earnings management has been existed for a long time in the West, which has also been widely concerned by the accounting profession in China in recently years. The earnings management of listed companies has become the focus of investors, creditors, competent public authorities and the institutions that...
Proceedings Article

Analysis on the Measures to Improve Compensation Management in SMEs in China

Xinghua Su
The paper first analyzes the problems of compensation management in SMEs (small and medium-sized enterprises) in China. Besides, the paper combines with practical cases and puts forward suggestions and measures on improving the compensation management system in SMEs in China accordingly, aiming at providing...
Proceedings Article

Facial Recognition Using Eigenfaces Approach

Mohd Noah A. Rahman, Armanadurni Abd Rahman, Afzaal H. Seyal, Nursuziana Kamarudin
Face recognition has been researched extensively since the early 1950s and it is still an evolving domain for research. However, this application is relatively new in this country as compared to other biometric identifications. This paper seeks to find out the success rate of detection and recognition...
Proceedings Article

Could Managers Consider Waiting Times as Something Positive

Gilda Hernandez-Maskivker, Gerard Ryan
Normally managers consider waiting times as something negative they must minimize or delete. The objective of this paper is to explore how managers perceive waiting times and in which sense the wait can be considered as something positive. This qualitative paper seeks to demonstrate that waiting times...
Proceedings Article

The Effect of Training on Employee Retention

Mengjun Chen
The purpose of this report is to examine the relationship between training and employee retention. Training is beneficial to the organization performance and specifically it is a core organizational strategy influencing the employee retention and human capital growth. However, there is not enough investment...
Proceedings Article

A Review of Supervisor-Subordinate GuanXi Conceptual, Measurement Issues, and Relative Study Conclusions

Ping Wang, Xi Ye
Supervisor-Subordinate GuanXi (SSG) is a new research direction in the study of the relationship between superior and subordinate within the organization, and because of its appropriateness in Chinese context, this concept is increasingly becoming a hot area of research. However, since this theory is...
Proceedings Article

The Analyses of Causality Relationships for Service Brands Development

Ching-Chow Yang
The globally intensive competition of the business environment has forced the service corporations to gain the trust customer relationship. Developing the service brands and effective management will achieve the customer trust and intimate customer relationship. How to successfully build the service...
Proceedings Article

2.0 Country Branding

T.S. Mittilä, H.L.M. Laurén
The article lays a theoretical ground for empirical futures research on country branding. The concept of crowd branding is introduced.
Proceedings Article

Enterprise Management Innovation in the Informationalized Consumption Mode

Jingyan Wang, Zhen Zhu
With rapid development of computer technology and communication technology, the application of information technology has penetrated into all social and economic fields. The focus of enterprise competition has turned to speed competition, information competition and knowledge competition. In order to...
Proceedings Article

The Direction of Corporate Governance and Challenges--Lessons and Learning

Yuanzhuo Wu, Chun Fu
The key drivers of the future direction of corporate governance principles, policies and practices have been discussed. The challenges involved in producing improved systems of governance have been evaluated. From literature reviewing, lessons and learning from case studies in companies have been explained,...
Proceedings Article

Collaborative Innovation Center as a New Service System to Drive Economic Development

Qiqing (Christine) Ouyang, Stephen Perelgut, Jim Spohrer
This paper describes a model for a new service system, Collaborative Innovation Centers (CIC) that IBM has instituted to work with regional government, academia and business. While education, research and entrepreneurship are generally the three pillars of a CIC, the center can be tailored to emphasize...
Proceedings Article

Construction of Emergency Material Mobilization Model in Normal State

Qingwei Zhang, Ziyao Li
As for emergency material supply in crisis, it is critical for emergency material mobilization to prepare in normal state. Economic mobilization has certain relations with supply chain in normal state. On the basis of analyzing the relationship of mobilization and supply chain, the paper constructs emergency...
Proceedings Article

Network Analysis in Tourism Distribution Channels

Ananda Jeeva, Mai T.T. Tran
Application of Network Analysis in tourism research is relatively new, especially in the study of tourism distribution channels. Network Analysis is employed to investigate the structure and pattern of relationships between actors in a network. This paper applies Network Analysis with ORA software to...
Proceedings Article

The Impact of the Sector Type on the Role of Management Information Systems for the Decision-Making Process: RNS-Sudan as Case Study

Mohamed Eslam Hassan, Ping Wang, Fengwen Zhi, Elhadi Osman Abdalla
This study purpose was to investigate the influence of the sector type on the role of management information systems in the administrative decision-making process in River Nile State-Sudan. The study adopted the technique stratified random sampling to cover 200 employees in various positions in the public...
Proceedings Article

“Smart”, Distributed Information for Multi-processors

Jun Zheng
Many information theorists would agree that, had it not been for IPv7, the construction of e-commerce might never have occurred. After years of confusing research into the transistor, we confirm the investigation of extreme programming. In this paper, we concentrate our efforts on validating that telephony...