Proceedings of the 2013 International Academic Workshop on Social Science

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262 articles
Proceedings Article

Fair trade The relationship between study abroad Chinese students and the United States

Mollie Dollinger
Despite China’s 20th century education system largely avoiding Western influences, the past 30 years has seen a reemergence of China’s willingness to send students abroad. China’s push to internationalize their higher education system stems from the need to alleviate the domestic competition for enrollment...
Proceedings Article

The International Competitiveness of Computer and Information Service Trade between China and India

Saifang Wang
Based on the statistics published in UNCTAD, this paper measures the international competitiveness of computer and information service trade between China and India by using the four analytic tools such as TC, IMS, RCA, and NEPR Indicators. The results show that there are huge differences between the...
Proceedings Article

Analysis on the Basic Theory of the Executive Guarantee

Mei Bai, YuTao Wang
Executive guarantee system as an important civil enforcement regime, to guarantee its use to compensate for the lack of credit, with the protection of the claims of creditors, equity the debtor and stakeholder interests, maintain the function of the implementation of the order of stability. This paper...
Proceedings Article

Empirical Study on turnover intention of operation and management talent

Xueying Dai
To manage and retain talent has apparently become important factors influencing the enterprise’s survival and development. Compared with other talents, enterprise operation and management talents have a small quantity, but their intellectual capital contribution rate is higher and they are more sensitive...
Proceedings Article

The investigation of the competitiveness of tourism industry in Romania

Xiaowen Wu, Xuemeng Guo
Romania is a raising tourism destination in EU in recent years. For the purpose of providing suggestions and reminding for the government of Romania, this article is a report which uses secondary data with multi-dimension description to discussion and analyze about the manifestations and existing problems...
Proceedings Article

Study of SME Technology Venture Investment Mechanism

Hongxin Li, Mengchun Ding, Guojing Pei
From the microscopic point of view of enterprises, this paper defines the relevant concepts of the mechanism of SME Technology Venture Capital, and puts forward the six mechanisms of financing mechanism, investment mechanism, regulatory mechanism, risk control mechanism, the mechanism of return and exit...
Proceedings Article

Using Transaction Cost Theory to Evaluate Outsourcing Decision-making in the Tourist Hotel Industry

Han-Shen Chen, Tsuifang Hsieh
This study with tourist hotels as focus, applied transaction cost theory to establish a pattern of integrated relationship learning and aims to (a) identify the theoretical relationships between relationship learning, relationship trust, and relationship performance, and (b) verify the degree to which...
Proceedings Article

Equalization of Basic Public Services in Government Responsibility Inquisition

Ping Wang, Ya'nan Shi
Since the reform and opening up, China's economic development has maintained a sustained growth, but the result of economic growth did not upgrade the balance in the whole national survival and development. The income gap and development imbalance are growing in realistic society. Facing the reality,...
Proceedings Article

An Empirical Study of the Hindrance Factors of E-commerce Development in Small and Medium Enterprises

Hongda Lu
This article summarizes and reviews some Chinese and international factors that hinder the e-commerce development of Chinese small and medium enterprises (SMEs) based on an empirical research from a new perspective. This study shows that the hindrance factors are multi-fold, and that the hindrance force...
Proceedings Article

A Proposed Theoretical Model for Mobile Commerce Acceptance

Hongen Ji
as the intelligent mobile device terminals, such as smartphone and tablet, more and more pervasive and affordable, mobile commerce has become the hottest issue around the world. User acceptance is one of the key fundamentals for development and success of mobile commerce. Build on the Unified Theory...
Proceedings Article

The Empirical Analysis of the Relationship Between Sports Industry and National Economy

Tie Li, Cuiyu Luo, Xiaoyan Zhang
With the rapid development of sports industry in China, it has becomed the green industry in the development of national economy, and has been a new force in expanding domestic demand. This paper gives quantitative empirical analysis through the establishment of regression model, and the results show...
Proceedings Article

An Empirical test of influence of corporation control and shareholding on development investment in electronic information industry by panel data model and cross-section data model

Yaozhong Chang
Present researches indicated that control and shareholding of corporation influence operator’s conduct for long term efficiency significantly, but there is research gap of lacking empirical test. Thirty six enterprises with different shareholding structure in electronic information industry in China...
Proceedings Article

Group Purchase Strategy Research Based on Channel Game

Xu-yao Lin
The choice of the transaction mode is the result of buyers and sellers’ game. Whether the group purchase transactions can exist and be developed well depend on whether the earnings of buyers and sellers can be effectively balanced. The conditions which form the stable group purchase transaction can be...
Proceedings Article

Evaluation of the Transportation Resources Allocation Efficiency Based on the Production Frontiers

Rong-yu Wu, Hongchang Li
Reasonable allocation of transportation resources is an important support and guarantee of the development of transportation. And the efficiency of transportation resources allocation is an important basis of transportation resources distribution. We could analysis the distribution of transportation...
Proceedings Article

China and Latin America: building a mutually beneficial strategic alliance Focus: China–Venezuela

Chirinos Adriana
The economy of China has experienced considerable continued growth during the last few decades. It has reached a Real Gross Domestic Product (GDP) growth of 10,45% in average (Annual percent change - A%c) during the last 10 years, while the world has reached 3,83% in the same period of time. This is...
Proceedings Article

Empirical Analysis on Monetary Policy Efficiency in China

Wan Jieqi, Gui Cheng, Tao Xu
As an important indicator to test the effectiveness of monetary policy, monetary policy efficiency has long been discussed. In this paper, we adopt the stochastic frontier analysis (SFA) based on translog function to measure the Chinese monetary policy efficiency from 1998 to 2011. Our empirical results...
Proceedings Article

A Review of Knowledge Inertia:How can we explain the hindrance on individual innovation

Ping Wang, Xue-wei Yang
Knowledge, as power and a resource, has been much more important for both organizations and individuals. Therefore, one of the necessary issues for enterprises is to manage knowledge properly and efficiently. However, individuals may have their natural inertia when facing problems in the utilization...
Proceedings Article

Research on Influencing Factors of M&A Performance in China’ Listed Companies——Based on the Perspective of Property

Fanglu Gao, Shuxian Tian, Lei Hu
This paper studied the differences of mergers and acquisitions’ performances between state-owned and private enterprises using the factor analysis, following this was the regression analysis of the factors affecting the performance of M&A from the perspective of government intervention. The empirical...
Proceedings Article

Analysis on the Relationship Between the RMB Internationalization and the Capital Account Openness

Qinglong Zhang
The benign interaction between the Renminbi(RMB) internationalization and the capital account openness is conducive to steadily push forward the RMB internationalization. The paper studies the relationship between the RMB Internationalization and the capital account openness from three aspects of the...
Proceedings Article

Brand Equity Valuation: an Optimized Interbrand Model which is Based on the Consumer Perspective

Yizheng Jia, Wensong Zhang
Because of the concept of the brand equity is defined ambiguously in the scientific literature and defined from different perspectives, there are a variety of methods. The goal of the paper is to build an optimized Interbrand model which is based on the consumer perspective of brand equity. In this paper,...
Proceedings Article

The Research on Application of Business Intelligence in Mobile E-commerce

Lixin Gan, Wei Tu, An Wang
Mobile e-commerce (m-commerce) is not only the application of the superimposed E-commerce by mobile terminal. Characterized by flexibility, simplicity and convenience, it is popular with the consumers and brings new development opportunities for e-commerce enterprises. In order to solve the problems...
Proceedings Article

The Research Framework of the New Energy Companies Increase the Efficiency

Shihong Zeng, Chen Ma
The paper introduces the needs of China developing new energy. The new energy industry is likely to become the engine of the new round of industrial revolution, which is mainly due to new energy accords with human aspirations on reducing excessive consumption of resources and protecting environment of...
Proceedings Article

Study on Financing Efficiency of China's cultural Industry

Shihong Zeng, Mimi Hu
Based upon DEA model, this paper conducts an empirical study on the finance support efficiency of public companies from culture industry during the period from 2009 to 2012, and at the same time, by applying Logit model, analyses the factors that have impacts on the financing efficiency of culture industry....
Proceedings Article

Research on Competitiveness of Automotive Product Innovation in China

Xuetao Li, Longmao Yan
In this paper, the author firstly constructed an evaluation index system of competitiveness of Chinese auto industry innovation, and determined the weights by the use of AHP method, and then uses fuzzy evaluation method to calculate and quantize the competitiveness of innovation. Finally, through comparing,...
Proceedings Article

Does Regional Education Inequality affect China’s Economic Growth

Tongwei Xie
The research results of this paper show that: educational inequality would have negative impact to the economic growth. If the education inequality rises by 1%, the China’s economic growth rate would decline by 0.066%. And education inequality also really has important influence to economic divergence...
Proceedings Article

A Review of Job Embeddedness:Conceptual,measurement,and relative study conclusions

Ping Wang, Xi Ye
Job embeddedness is a relatively new theory in turnover research, it provides a broader perspective for organization to retain employees. However, domestic researchers need a further understanding on the content ,measurement and other research conclusions of job embeddedness. Based on the literature...
Proceedings Article

WRM Integrated Value Management of Oil & Gas Exploration and Production

Ming Fang, Jing Luo, Yujun Wang
This paper explores the management ideas/tools underlying Well and Reservoir Management (WRM) for Oil & Gas exploration and production. WRM is an integrated management which covers the whole chain of Oil & Gas exploration and production from subsurface Reservoir Management to Well, surface facilities,...
Proceedings Article

An empirical test of motivation and effect of industrial technology policy in China's electronic information industry

Yaozhong Chang
Industrial policy theory indicates that industrial policy, especially technology policy, is designed to intervene economic imbalance and reduce bottleneck to optimize resource configuration and exert economic potential, but research gap is short of empirical test. In this paper, empirical test is done...
Proceedings Article

An empirical test on character of indifference curve of cross-layer goods under condition of low income

Yaozhong Chang
In Goods’ indifference curve, income expansion path represents optimized consumption bundle under different income level, the character of which under low income has research gaps. By econometric method of Chow test for predictive failure, consumption payouts of three need layers for four income grades...
Proceedings Article

RESEARCH ON THE INVESTMENT DECISION OF ENTERPRISE MARKETING

Biao Wang, Chunxiang Wu, Rong Wang
If enterprises want to keep good benefit in the increasingly competitive circumstance, the best way is effective marketing. Thus, the scientific marketing strategy is particular important. In this paper, through the establishment of marketing decision model and simulation, enterprise can find each period...
Proceedings Article

Research on Integration and Interaction of Southern Fujian Culture Creative Industry and Quanzhou Tourism

Caizhen Hong
Quanzhou has achieved great success in tourism industry in recent years, however, problems exist in that tourists staying time is short, the income structure is unreasonable, and the tourism industry chain is imperfect. The problems indicate that Quanzhou has lacked creative tourism product design based...
Proceedings Article

Developing Private Equity Investment Fund to Promote Money Liquidity into Real Economy Effectively

Shuangqing Pan
Private equity investment fund is an advanced financial tool which blends of capital, management and other elements, and it has promoted the development of the world economy. In Quanzhou city, it is effective in promoting liquidity into the real economy, create national pilot zone for comprehensive financial...
Proceedings Article

A Preliminary Study of Agricultural Outward FDI and Modes

Yi Lu, Ru Qian, Hao Tao
At the background of accelerated process of globalization in the worldwide, and the industrialization and urbanization in the nationwide, China has to pay more efforts to increase agricultural Outward FDI and choose the suitable mode considering the determinants influence factors. A comprehensive analysis...
Proceedings Article

The Research on Post-Olympics Economic Downturn Effects

Tiansheng Xu, Xiaoying Liu, Longxin Chen
The paper explains the different causes of the economic downturn effects after Olympics in each organizing nation, analyzes the host country's main stock index reaction to economic situation after Olympics and shows the trend and rule in stock market. In the end, it analyzes the highest growth of each...
Proceedings Article

Compare Auto- finance Product Pricing Model

Xuetao Li
Automotive financial services product development, innovation and design technology is the basis for auto finance industry and the basic means of survival, based on the trend of China's legal and policy environment, the automotive market characteristics and behavioral characteristics of consumer psychology,...
Proceedings Article

Exploring service innovation mechanisms of health cloud service: Aperspective ofactivity theory

Chen-Tong Chang, Wen-Hong Chiu, Chi-Tsung Huang, Hui-Ru Chi, Hung-Chia Lin
This study is a case study of Show-Chwan hospital of Taiwan. Based on a perspectiveof activity theory, this study develops an innovation model of health cloud services (HCS) and explores the evolution of the model. Thisstudycollected the related secondary data of the case between 1995 and 2012andin-depth...
Proceedings Article

On the Soft Power of Folk Culture in China’s Modern Economy

Ning Yan, Ke Su
Culture is playing an increasingly promoting role in the development of modern economy. How to correctly perceive and reasonably exploit the soft power of culture is an epochal proposition in China’s economic progress. In terms of improvement of modern enterprise motivation system, application of new...
Proceedings Article

The history and development trend of China’s sports industry policy

Xinhuan Zhan
History of the sports industry policies in China have roughly undergone three stages. In the history, sports industry policies in China has met a sery of problem, such as the policy goal is hollow, unspecific and undefined; the policies lack pertinence. The reasons for the problems in the policies of...
Proceedings Article

Research on Assessment of Cold Drink Brand Competitiveness in Perspective of Consumers

Tao Meng, Yancai Zhang, Fengbiao He
The article discussed the competitiveness of brand in cold drink industry by the construction of brand competitiveness assessment index system. In the perspective of consumers, from three dimensions such as brand awareness, brand reputation, and brand loyalty, eighteen items were designed. After the...
Proceedings Article

Study on the early-warning platform of dairy industry damage in China

Yanfei Bai, Fang Liu, Zhongwei He
Industrial damage attaches great importance to all countries in the world. It is one of the most important duties of a government to ensure the healthy development of domestic industries. The objective of this study is to achieve informatization of China’s dairy industry. Analytic hierarchy process (AHP)...
Proceedings Article

A Research on the Model of Student Loan Repayment Based on a Sinking Fund

Mingfa Zhou, Qiong Wu, Jinliang Wang
This paper analyzes the advantages and disadvantages of establishing a debt fund on the repayment of student loan. Based on these analyses, on one hand, we discuss the mode of equal fraction repayment of the total amount of the loan principal and its interest in each term. This mode yields great flexibility...
Proceedings Article

The Competitive Tennis reserve personnel training drivers and management of social in china

Kaiqiang Guo, Chenchu Long
Our Competitive Tennis reserve personnel social culture as a social in The form of private capital investment, it’s the Competitive Tennis in China's development opportunities in the times and the characteristics of the times. this paper use for literature, research of Competitive Tennis reserve personnel...
Proceedings Article

Early-warning Analysis for Carrying Capacity in Nandaihe International Amusement Centre Based on Fuzzy Inference and Gray Forecasting

Xiuping Yang, Erchao Li
Nandaihe international amusement centre spot as an example is analyzed in this paper. The paper presents a method based on fuzzy inference and gray forecasting, indexes of tourism environment carrying capacity in scenic spots is established, extract fuzzy rules based on historical data, simulate the...
Proceedings Article

Circular Polarized Antenna Design for RFID Logistics Label based on Ultra High Frequency

Jing Wang, Rongquan Ma
This paper discloses a circularly polarized antenna, ultra high frequency radio frequency identification tag includes: Based on a cylindrical shell, the shell is composed of a casing and a casing, wherein the upper shell is arranged on the inner side of a clamping groove; an antenna control module, are...
Proceedings Article

Period Incentive Research on the Construction Phase of PPP Project

Kan-kan Xu, Jin-xian Zhao
The inherent characteristics of PPP financing mode demands that the participants of the project cooperation with each other and form a community of interests. In construction phase, the project company cooperates with the contractor under the mode of general contracting; meanwhile their game relationship...
Proceedings Article

The Policy Framework for the Economy Development of Mountain Valley Areas in Beijing

Junhong Chen, Mei Zhu
it has great significance for achieving the construction goal of Beijing Mountain Valley Areas’ Economy (MVAE) by innovating management policies and mechanisms. Based on self-organization theory, a policy framework model of MVAE development was developed and established in this paper. Moreover, this...
Proceedings Article

Relying on the development zones to promote the development of Hebei coastal areas

Xiaodong Zhao, Xingguo Li, Weiwei Wang
Base on the comprehensive review of the development progress of Hebei coastal development zones, by comparing the real-time data of Hebei coastal development zones (Qinhuangdao, Tangshan, Cangzhou) and Shandong coastal development zones (Yantai, Weihai), it turns out that there are some development bottlenecks...
Proceedings Article

Research on the measurement of logistics industry agglomeration

Yanhui Han, Qinglun Zhong
Logistics had become an important source of growth in China. Some part of this rapid logistics industrial development could be attributed to the industrial agglomeration in the country. Understanding logistics industry agglomeration and its driving forces is critical for the formulation of logistics...
Proceedings Article

Research on The Management of Municipal Solid Waste in Harbin City

Linlin Xuan, Min Ling
There are many problems in China’s municipal solid waste management. The continuous growing urbanization in China is testing the current functions and management systems of the cities’. In this paper, the main purpose is to study this problem and propose some correct solutions This article makes studies...
Proceedings Article

Analysis on the Development Strategy of Data Industry in Hebei Coastal Areas——Taking Qinhuangdao Economic and Technological Development Zone as an example

Xingguo Li
Data industry is one of the new industry supported and developed by nation during the 12th Five-Year Programme period. Hebei coastal areas took the lead in introducing data industry development planning, constructing the data bases in the country and occupying the initiative of development. Although...