Proceedings of the 2017 International Conference on Innovations in Economic Management and Social Science (IEMSS 2017)

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305 articles
Proceedings Article

The Construction of the Network Platform of Electronic Business English Teaching Based on Curriculum Theory

Yixian Lv, Huijun Yu
The information of vocational education requires the integration of information technology and higher vocational education. The construction of Web-based English teaching resources platform is the basis for the realization of this goal. The platform adopts Web application system based on B/S structure,...
Proceedings Article

The Analysis of Training Idea of Adolescent Wushu based on the New Rule of Competitive Wushu Routine

Yong Ding, Shuai Liu
Based on the implementation of Wushu new rules and the development trend of the current competitive Wushu, this article emphasizes the importance of the strength and speed training of Wushu routines of the adolescent, and further puts forward the corresponding training methods and means. The new rule...
Proceedings Article

The Application of Dual - system Thought in the Study of Reasonable Injection - Production Ratio

Wenbo Song
In order to achieve the goal of accurate water injection in the oilfield, it is necessary to clarify the reasonable injection / In this paper, the Dual - system thought is used to study the reasonable injection - production ratio. Through the numerical simulation of reservoirs and synthetical consideration...
Proceedings Article

Capacity of female leadership

Xuemin Dong, YingChun Wang
With the development of the times, the social status of women is gradually improving, and the scope of participation of women in social life is significantly improved, more and more women become the backbone of social management, in all areas of political, economic, social is playing an increasingly...
Proceedings Article

Monk-painter—Dan Dang's Different Kinds of Aesthetic Feelings to Landscape Painting

Yang Li, Hai Ping Sun
As a famous monk painter in late Ming and early Qing Dynasties, Dan Dang kept the same fame with those famous painters as Shi Tao (a famous painter in Qing Dynasty) Badashanren—Zhu Da ( a famous painter in Ming Dynasty) , Kun Can (a famous painter in Qing Dynasty), Hong Ren, (a famous painter in Qing...
Proceedings Article

Development of English Linguistics and Its Linking with English Education in Modern Colleges

Fei Wu
This paper analyzes the English linguistics and its linking with English education in modern colleges. China as a big country of English teaching should re-examine the concept of English education and practice. Based on the current context of global localization, this paper will focus on the shortcomings...
Proceedings Article

On Traditional Cultural Spirits in Chen Yan's Novel Zhuan Tai

Zhengzhi Jiang
Chen Yan, a famous writer and playwright from Shaanxi, published a full-length novel Zhuan Tai recently. He pays attention to life of common people. Migrant workers of setting stages for troupes in Xijingcheng are regarded as leading roles. Chen Yan shapes a group of migrant worker images who are characterized...
Proceedings Article

Study on Profiting Model of Auto Finance Companies-Taking SAIC-GMAC as an Example

Chaoxin Ji
By analyzing the reasons for SAIC-GMAC to securitize its car loans, as well as its process, performance and problems caused, this paper studies the new profiting model of this auto finance company, so as to identify new idea for profiting model of auto finance companies in China and strengthen the role...
Proceedings Article

Analysis on the Industrial Structure Optimizing and the Population Decentralizing Strategy of Beijing

Xi Wang, Mei-Chen Fu
Population growth, air pollution and other problems have become increasingly serious in the process of rapid urbanization and urban expansion of Beijing. To strengthen capital core function and shape new development pattern, it is necessary for Beijing to optimize its industrial structure and decentralize...
Proceedings Article

Risk Evaluation System of Utility Tunnel PPP Project Research Based on Fuzzy Comprehensive Evaluation Method

Yihua Mao, Yaoyao Zhang
In this paper, risks of the utility tunnel PPP project are identified through the literature research and expert interviews. Then fuzzy comprehensive evaluation method is used to establish the evaluation model, which quantifies the qualitative index and achieve the multi-faceted comprehensive evaluation...
Proceedings Article

Optimization of the Passenger Throughput at an Airport Security Checkpoint Based on Queuing Theory

Wuyu Zhang
Airport security is an integral part of the national transportation infrastructure and a critical aspect of airport operations globally. In order to reduce the length of stay in the terminal, it is necessary to optimize the security services. I take the O'Hare Airport as the research object. Firstly,...
Proceedings Article

Comprehensive and Integrated Management Mode for Western Tourist Attractions Based on Low-carbon Eco-tourism

Yuyan Luo, Jiaying Chen, Jingfei Ren, XiaoLing Sun, Chun Xu
China's tourism industry has gradually from a period of rapid growth to a period of steady development during the 12th five years, and the mode transformation of tourism economic development would put forward higher requirements towards the management mode and level of tourist attractions. Towards low-carbon...
Proceedings Article

Research on Mass Sports Culture and Mass Sports Development in Yan'an

Bao-rong Chang, Li Zhao, Yue Liu, Guang-shuai Li
Using literature and other methods. This paper studies the conception, historical background, environment, cognition and practice of mass sports culture in Yanan period and the course of development of mass sports in Yanan period, and explores the great influence and significance of Yanan period mass...
Proceedings Article

Research on Marx's love thought and Its Contemporary Value

ZhiJian Yu
Marx in his classic book using dialectical materialism and historical materialism, scientific method and its related to the love question has carried on the thorough analysis, and put forward many insightful views. Never go out of style, of the Marxist theory in the new historical period, Marxism has...
Proceedings Article

Research on Reforming of Teaching System of Computer Common Course

HanSong Dai, Fengjuan Guo
With the development of computer technology and network technology, the reform of computer common source teaching become more and more important and urgent in the training of compound talents with computer professional abilities. So that each student can be taught in accordance with their aptitude and...
Proceedings Article

Preliminary Exploration to Knowledge System of Standard Science

XuEJinG Wu, HongLi Liang
The knowledge system of a discipline is a systematic theory system or in other words, a logic system of concept. The establishment of the theory system is deemed as symbol of the maturity of a discipline. Standardization has become a major player of countries in developing their national competitiveness....
Proceedings Article

Practical Exploration of Undergraduate Talents Training Program Based on STEMA Innovative Model

Jie He, JinLing Wei, WuJian Yang, Zhike Han, Hui Jin
As Zhejiang province released the Action Plan on "Made in China 2025", the universities and colleges all attempt to explore new kinds of education reforms in order to better serve the booming trends of the Zhejiang district economic development. On 2015, 42 universities have applied to turning into universities...
Proceedings Article

Philosophical Connotations, Generating Logic and Construction Paths of Ecological Civilization in a Global View

Hongbo Wang
The ecological civilization is a complex concept with content-rich and quantities of differences. After theoretical textual research, the definition of the concept of ecological civilization should reflect or abide by these five basic principles: relationship-oriented, people-oriented, process-oriented,...
Proceedings Article

Discourse Innovation of Ideological and Political Education under the View of Culture

Yi Zhang, Huahua Cui
The discourse of ideological and political education, as a special speech symbol system which can be constructed and developed on the basis of specific culture, is also an important cultural phenomenon. Based on the times context of modern transformation of ideological and political education discourse,...
Proceedings Article

An efficacy evaluation of the cognitive intervention services for the aging seniors

Yaqi Zhang
The aging process of the elder people is usually alongside with memory loss, lack of attention and other cognitive decline in performance. This study sets out to find the level of correlation between the elderly people's cognitive ability and the possible sources of decay which include: age, gender,...
Proceedings Article

Special culture and art research authoritarian social structure

Xiu-mei Wu
Chinese culture has formed the politics-oriented "ethical" paradigm, planted the seeds of the most important, is that it is dependent tyranny of a patriarchal social structure. Generally speaking, patriarchal society is easy to form an ethic culture, and is easy to form politics-oriented culture authoritarian...
Proceedings Article

The Impact of Information Environment on Enterprise Internal Control

Han Wang
In the information era, with the increasing risks faced by enterprises, the importance of internal control is becoming more and more obvious. However, as the internal control elements of enterprises are affected by the information environment, the traditional methods cannot meet the requirements of internal...
Proceedings Article

Research on Art Education and Cultivation of College Students' Innovative Ability

Dan Zhang
In this paper,the studies on how to enhance the quality of creative education in the cultivation of college students in the information age are conducted.Nowadays, the education of college students not only focus on the development of comprehensive ability, but also pay attention to the cultivation of...
Proceedings Article

The Research On The Preferences Of Public Building Owners For Energy Saving Incentive Policy Instruments

Erxin Zhang, Jianglong Miao
The preference of public building owners to the energy saving incentive Instruments of building determines the influence of policy tools,which is formulated and implemented by the government.In this paper,firstly we defines the types of building energy-saving incentive policies,and identify the influence...
Proceedings Article

The theory and practice of flipped classroom based on spoken English

YiLing Li
With the world rapidly urbanizing, the phenomenon of urban sprawl is prominent, and long - term and sustainable urban planning development is of great importance. Smart growth is an urban planning theory with great superiority. This paper studies the evaluation of smart growth on urban development, in...
Proceedings Article

Research on the Application of Village Regulations and Folk Conventions in Social Governance of Rural Areas

GuangHan Zhou
In the historical development of China's rural society, the village regulations and folk conventions have always been one of the indispensable elements in the process of building and maintaining rural order. After the reform and opening up, China's rural society entered an unprecedented era with great...
Proceedings Article

Research On Several Basic Problems in Low Carbon Travel in China

XiaoLing Hu, Na Liu, Ting Liu
With the development of low-carbon tourism, economic theory applied to traditional tourism was suffering a strong challenge. In this paper, we put forward some views about what low-carbon tourism is, how to develop low-carbon tour in tourism enterprises, how to blossom low-carbon tourism, and how to...
Proceedings Article

The tort and legislative regulation of standard terms in shopping online between undergraduates

Li Zhao, Wenxing Zhen, Xiaodong Liu
With the network economy, logistics services and mobile applications have developed rapidly in twenty-first century,online shopping has become one of the most popular ways for Chinese consumers.But the online shopping has strong virtuality and are not perfect in legal regulation,so it's common to see...
Proceedings Article

Exploration on the Reform and Innovation of the Training Modes for Applied Technical Talents in Transitional Colleges and Universities

ManLi Zou
For transitional colleges and universities, there are no existing fixed format for the reform and innovation of the training modes for applied technical talents, thus bold practices and explorations are needed. At present, transitional colleges and universities need to fully realize the current condition...
Proceedings Article

Introduction to "the analog electronic technology" teaching reform

Haiyan Wang
in the reform of analog electronic technology reflects the development of science and technology, the high efficiency of imparting knowledge, cultivating students' practical and innovative ability is the main purpose of the curriculum reform.In this paper, combined with the adjustment of the curriculum...
Proceedings Article

Introduction to professional sports teaching central Africa the cultivation of the students' interest in sports

FanWei Meng
this article from the sports teaching china-africa professional sports the cultivation of the students' interest in sports, this paper discusses the main factors affecting the forming, puts forward the corresponding training methods according to these factors and the method, thus improve the non-professional...
Proceedings Article

Martial arts teaching present situation and countermeasure research in colleges and universities

BiChuan Liu, Jiahua Du
Through consulting relevant literature, adopts the method of literature review, interview method, field survey method, questionnaire method, in-depth local colleges investigation of martial arts teaching in colleges and universities, expounds the role and status of the martial arts class in colleges...
Proceedings Article

On Promoting the New Professional Farmers Cultivation by Local Agricultural Colleges and Universities

AiChen Liu
At present, the cultivation of professional farmers is urgent, and the local agricultural colleges consider the professional and technical personnel as the main responsibility; the local agricultural colleges must undertake the important task of cultivating, to improve the level of the development of...
Proceedings Article

Research on the Setting Method of Maintenance Equipment Supply Standard Based on Life Distribution

Yu-kun Chen, Qi Gao, Xiao-bo Su, Hao-nan Ning
Under the condition that maintenance equipment consumption data is insufficient in the initial support period, this article established development method of maintenance equipment supply standard of under exponential distribution, normal distribution and Waybill distribution respectively. And through...
Proceedings Article

A Primary Study on Linkage Mechanism Between Financial Risks and Fiscal Risks

Lianjie Li, San Zhang, Sisi Li
The finance results from the real economy, it plays an important role in the process of marketing resource allocation. Besides, effective prevention of financial risks is an important foundation for promoting sustainable economic development. This paper begins with the analysis of the formation mechanism...
Proceedings Article

Features and Changes of Vowels of Eastern Yugur Language

Han Wu, Hongzhi Yu
As one of the two native languages of Yugur nationality, Eastern Yugur Language has become an endangered language. The lack of a writing system makes harder the learning and protection of this language. Through the retrospect of the phonetic research, the article discusses the diachronic changes of this...
Proceedings Article

Credit Risk and Bank Credit Behavior under the New Normal Economy

Lei Pang, Guangbin Zhang
Macroeconomic volatility and bank credit influence each other, the relationship between them attracted a wide spread attention after the financial crisis in 2008. Thus this paper did the research on Credit risk and bank credit behavior of our country. We found that the credit risk has a pro-cyclical...
Proceedings Article

Bootstrap LM-lag test for spatial dependence in panel data models

Zhihe Long, BianLing Ou
This paper applies bootstrap methods to LM-lag test for spatial dependence in panel data models, and LM-lag test is asymptotic pivotal. The consistencies of LM tests and their bootstrap versions are proved, and then the asymptotic refinements of bootstrap LM tests are obtained. It shows that the first...
Proceedings Article

Review on the Modern portfolio theory and optimization model

Zehan Hou, Zeyu Li, Yang Zhou
The field of portfolio optimization and risk management are the bases to develop and improve the financial markets and also the financial decisions. It has narrow and broad part of theory. A narrow theory refers to the Modern portfolio theory (MPT); and another version of the theory generalizes the classical...
Proceedings Article

Time Series Analysis: An application of ARIMA model in stock price forecasting

YiChen Dong, Siyi Li, Xueqin Gong
Time series models have been the foundation of the analysis of a process over a long period of time and their applications are manifold, including sales forecasting, index forecasting etc. In decisions involving uncertainties, time series models are noted as one of the most effective ways of making predictions....
Proceedings Article

A Novel Portfolio Optimization Model Based on Pattern Recognition Algorithms

Gongbo Tan, Yan Wang, Jun Xiong
There are two types of modern portfolio theory: narrow and broad. A narrowly conceived portfolio theory is often referred to by the name Markowitz portfolio theory. Often generalized portfolio theory, in addition to classical portfolio theory, and various alternative portfolio theories, include the capital...
Proceedings Article

Analysis of Economic Growth Trend under the background of Stagflation and Warning to Chinese Current Economic Situation

Chenning Yu, Yaojue Xu, Zhuoxiang Huo
With the trends of slow growth and inflation pressures manifesting in the economy, our society is showing potential signs of stagflation. For many years, our country has been living on investment and exports to stimulate economic growth, lacking endogenous spending power. Due to the effect of macroeconomic...
Proceedings Article

Analysis of a Low-Carbon Development Model in the Context of China's Economic Policy

Boyi Zhang, Guanyu Yan, Hong Xiong
There are a large number of economic and political variables that can affect aggregate carbon emissions at the national level. There does not currently exist a global standard for measuring these variables against each other, and comparing them across countries. Like many countries, China is currently...
Proceedings Article

A novel improved fuzzy support vector machine based stock price trend forecast model

Shuheng Wang, Guohao Li, Yifan Bao
Application of fuzzy support vector machine in stock price forecast. Support vector machine is a new type of machine learning method proposed in 1990s. It can deal with classification and regression problems very successfully. Due to the excellent learning performance of support vector machine, the technology...
Proceedings Article

Research on university students' entrepreneurial intention and entrepreneurship education

Lina Liu
Under the guidance of the spirit of the first session of the twelfth plenary meeting of the State Council, the mode of "popular entrepreneurship and innovation" has been greatly promoted, so that more young people could realize value of life, to better meet the needs of steady growth of Chinese economy...
Proceedings Article

Quality of life among the elderly in suburban Hanoi, Vietnam: Needs assessment and socio-economic factors affecting the elderly care

Dung Nguyen Tien, GuangLi Zhang
Vietnam is entering a period of population aging with major challenges. Increasing number of elderly people require care, both physically and mentally. According to statistics, Vietnam's population is "aging" very quickly at a rate unprecedented in history, the fastest in Asia. According to data from...
Proceedings Article

Research on the Application of Grid Technology in the Sharing of Heterogeneous Teaching Resources in Universities

Bin Yuan
With the development of computer network technology and multimedia technology, the number of network resources in colleges and universities has increased continuously. In the campus network, information resource "isolated island" has been formed. The traditional campus network structure makes educational...
Proceedings Article

Feasibility Study on Yan'an 's Characteristic Marathon "Running Long March"

Bao-rong Chang, Guang-shuai Li, Yue Liu, Li Zhao
As the old revolutionary base areas in Yan'an, it is possible to combine the local environmental advantages and hold the special marathon of "re-running the Long March Road", and use it as a city card. The Yan'an city government has supported Yan'an to hold the "Run-of-the-Long March" marathon; Yan'an...
Proceedings Article

SWOT Analysis of Boarding School Junior High Education in Ethnic Minority Regions

Yan Li
For a long time, low enrollment rate and weak basic knowledge accomplishment of junior high education in Zhenjiang nine-year coherent school in Songpan County are the outstanding problems of the local education development. In order to solve this problem, the SWOT method is used to analyze it, and the...
Proceedings Article

Innovation and Prospect of Sports Industry Reform in the Era of Internet -Taking Sports APP Operation as an Example

YanJing Pan, Xue Ding, Changhong Xu, Honghong Yang
With the prosperity of the global economy and the rapid development of Internet era, the potential economic value of sports industry is becoming more and more apparent. The integration of sports industry and Internet will become the new trend of China's economic development.
Proceedings Article

Brand Value Co-creation and Brand Performance

WenJian Zheng, Zhihua Lian
The purpose of this paper is to explore the brand value co-creation, and test mediating effect of quality of service experience and the moderation effect of perception of the brand value on the relationship between brand information display and brand performance. In order to exam the model we defined,...
Proceedings Article

Skill Variety, Family-friendly and Task Performance: The Moderation of Market Orientation

Lu Gao, Zhihua Lian
This study explored relations of skill variety, family-friendly, market orientation and task performance among 425 Chinese new generation employees. Results indicated has a significant positive impact on skill variety and task performance, family friendly plays a mediating role between skill variety...
Proceedings Article

A View on the Piano Music Culture from the Musical Form and Cultural Thoughts of the Chinese and Foreign Piano Works

Chunxiao Li
Piano music culture is broad and profound. This paper discusses that the piano music is a fusion of various cultures from the four aspects of musical aesthetics, national culture, historical background and inner emotion, and further deepens the understanding and concern of the piano music culture through...
Proceedings Article

Discussion on the Characteristics and Heritage Protection of Bai People's Bawangbian in Dali

Hefang Liu, Wenlei Yang
Bawangbian is a kind of special sport item of Bai people. The inheritance and development of Bawangbian is an effective way for the continuation of it. As a traditional sport item, there must be restriction factors which block the development of Bawangbian. With Bawangbian as research subject, this paper...
Proceedings Article

Audit Current Situation Analysis and Countermeasure Research of Electric Power Construction Project

Quan Tang, Quanming Zhang, KaiJiang Cao, Yi Luo, Zhichao Ren, HongLing Yin, Rundong Chen, Zhenxing Hao, Yan Wang, Hanyu Chen
Electric power construction project planning audit is carrying out before the release of the project reserves and the plans. It belongs to the audit checks between the project approval and implementation. It is also the premise and the key of the project that can be carried out smoothly and effectively....
Proceedings Article

Investigation and Analysis on the Participation in Sports and Fitness Activities of Teachers in the Yimeng Mountain Area

YiWei Yin
Yimeng mountain area of ordinary teachers as the research object of this research, through the literature material law, questionnaire, interview method and mathematical statistics research methods, such as the Yimeng mountain area teachers about fitness and health problems for research. Learn about their...
Proceedings Article

Influence Factor Analysis of Extracurricular Physical Exercise on Mental Health in College Student

Xianfu Wang
This study investigated the application of Symptom Checklist (SCL-90) and the evaluation on extracurricular physical exercise on mental health in Henan college students, and the study on influence factor analysis. The first-hand information could improve the university physical education, and develop...
Proceedings Article

Evaluation of Regional Economic Disparities in Beijing - Tianjin - Hebei Region based on Factor Analysis

Jian Li, Juncen Guo
The region of Beijing, Tianjin and Hebei is one of Chinese areas where regional economic development is special. This paper uses the factor analysis method to carry on the appraisal analysis to the regional economic development difference of Beijing-Tianjin-Hebei. Based on the comprehensive score of...
Proceedings Article

The Adjustments of the Maternity Insurance System in Consequence of Two-Child Policy in China

Yuhang Ke
In consideration of the population and economic problems such as the aging of the population, the rising of labor costs and the crisis of pension insurance, Chinese government carried out a new population policy in 2016, which was called two-child policy. This policy allows almost every family to have...
Proceedings Article

Vocational Education Teaching Mode Reform under the Background of "Internet +"

Tao Tang
Based on the electronic commerce professional "network marketing" course as an example, we explored Vocational education teaching new mode under the background of "Internet +". Through the analysis of problems existing in "teaching and learning" of the teaching, we put forward the teaching plan of "Internet...
Proceedings Article

The Study of Recreations in A hundred Children at Play and Living Condition of Children in Song Dynasty:

Xia Hua
This essay explains the connection between children's entertainment and the life, and the status of Children in Song dynasty. In contrast to some popular games, Nuo( , to exorcise evil spirits) dance is so uncommon that it could be associated with medical issues, the attitudes of the Government. Therefore,...
Proceedings Article

Application of the Questionnaire Method and Fitness Test Method of Modern Physical Education and Training

Wei Wang
Physical education and training discipline at present too saturated, uneven levels of development, lack of the character and other issues. Future development focus to the service at the university sports direction shifted gradually to provide scientific and technological support from conventional monoculture...
Proceedings Article

Private Finance Serve the Real Economy and Deleveraging under Way to Analyze the Background of the Green Economy

Wenna Guo
Private loans, also known as private financing, not a normative concept, in accordance with the concept of "total social financing" the people's bank raised some time ago, and from the point of view of financing sources and channels, including the financing of the real economy, the formal financial system...
Proceedings Article

Research on Credit Rating of Weak Credit Group based on Block Chain Technology

Junsheng Wang, Erbao Nie, Jiuxin Cui
This paper discussed how to solve the credit problems of weak credit groups in consumer credit, such as "campus loan". It put forward the block chain technology to modify the framework scheme and preliminary design of the architecture, provide a useful reference for the development of similar information...
Proceedings Article

Micro Course Recommendation Model Optimization based on User Behavior

Xiangbin Gao, Lian Wang
With the advent of the information era, it has brought a change to the education industry. As the network educational resources gradually increased, to obtain individual needs in the massive resources has become a headache problem for users. In the use of traditional search engines for information retrieval,...
Proceedings Article

The Application of Discourse Analysis Theory in the College English Reading Teaching

Peng Cui
It's urgent to find a way to improve the college students' reading ability for the time being. Discourse analysis is the study of language use above the layer of sentences, in which many points can be used in the current reading teaching to improve the college students' reading ability. This paper explores...
Proceedings Article

Study on the Application of Flipped Classroom Teaching Mode in College English Teaching Practice

Huijuan Liu
At present, the research on the application of the flipped classroom teaching mode in the higher education curriculum in China is mostly focused on the introduction of the theory and the teaching design, lacking empirical research. Therefore, this paper studied the application of the flipped classroom...
Proceedings Article

Intercultural Teaching Mode Construction of College English

He Feng
With the development of society and time, the teaching mode construction of new college English becomes inevitable. In order to meet the need of college English teaching and reform and improve the efficiency of English teaching, the author makes a detailed presentation to this teaching mode from teaching...
Proceedings Article

Discussion on the Reform of Professional-ability-oriented Accounting Undergraduate Education

Lingyan Ou, Yan Pan
Accounting undergraduate education is an important issue in the field of accounting professional education. We take the undergraduate accounting education model as the research object, combined with normative research and investigation, then analyzes the practical needs of accounting professional ability,...
Proceedings Article

Expand the Role of Training in the School of Physical Education Reform and Development

Wei Wang
In this paper, literature, comprehensive analysis, we analyzed the relationship between the origin of Outward Bound, characteristics and school sports and human survival and development, pointed out that school sport is of great significance in the development of human ability to survive in. Combined...
Proceedings Article

Study on the development dilemma and breakthrough of the traditional sports of ethnic minority in the northwest of Guangxi under the background of urbanization

Mingrong Yu
The purpose of this paperis to protect the traditional sports of ethnic minorityin the northwest of Guangxi province. By means of field visit, interview and mathematical statistics, the paper investigates to the Miao nationality, theMulaonationality,the Dong nationality and the Maonan nationality in...
Proceedings Article

The Cause and Strategy of Oral Communication Barriers in Business English

Wei Xie
With the rapid development of cooperation between countries, as the most basic way of communication, foreign trade oral English becomes more and more important in international trade activities. Because of the difference in mode of thinking and habit of representation between Chinese and Western, as...
Proceedings Article

A Study on the New Tendency of English Teaching Development in China

Liping Gong
With the development of the times, the application of English is more and more extensive, and English is the most widely used language in the world. In fact, since China's reform and opening up, many foreign companies have poured into the domestic market, which created a good opportunity to English using....
Proceedings Article

Exploitation and Utilization of College Art Education Resources Based on Carrying Forward National Culture

Zhengzheng Lv
Promoting the development and utilization of art resources in colleges and universities is an important requirement to enhance the cohesion of the Chinese nation and to realize the great rejuvenation of the Chinese nation. At present, there are many problems in art education in colleges and universities,...
Proceedings Article

A Study on the Teaching Transformation from Language - driven to Content - driven of College English

Xiangyao Meng
In order to cultivate high-quality academic or applied talents, the aspects of college English curriculum need to change from English for General Purposes to ESP (English for Specific Purposes). English teaching should focus on academic purposes and special needs. Therefore, the biggest challenge of...
Proceedings Article

A Study on the Application of Continuing Education Mode in College English Teachers in Internet+ Era

Zhifeng Nie
With the rapid development of "Internet +" era, a diversified mixed teaching model and interactive learning environment such as MOOC and flipped class have been formed under the support of modern information technology such as Internet and intelligent equipment. These changes have contributed to the...
Proceedings Article

The Effects of Learners' Cognitive Styles and Article Structure Diagram on English Reading

Rongbin Zhao
Based on the characteristics that students can not allocate attentional resources in English reading comprehensively, this study uses the experimental method to study the effect of the article structure diagram on understanding and maintaining various types of information for non-English majors in different...
Proceedings Article

Influence on Confident Personality of College Students with Early Left-behind Experiences and Peer Counseling

Wen Hu, Xiaorong Gan
Left-behind experience has obvious influence on the formation of college students' confident personality, which has both negative and positive effects. On the basis of understanding the connotation of confident personality and its development, the impact of left-behind experience on college students...
Proceedings Article

Cooperation between universities and primary & secondary schools --Investigation on Teachers' Participation

Jialong Liu, Yuandong Zhang, Yuanming Wang
The Cooperation between universities and primary & secondary schools is one of the hot issues in the current educational theory and practice research. The university education teaching theory as the main research institutions, to provide intellectual support and an important theoretical guidance for...
Proceedings Article

The influence of Adlai silk on the cultural value of Xinjiang

Fang Ming, Zhaoyu Liao
At present, the domestic Silk industry on the silk product update research, silk processing technology innovation research, silk manufacturing machinery improvement research are more mature, but on the ring Talim adelais silk mining value and its industrialization research comparison lack of. Based on...
Proceedings Article

Decision analysis of retirement age based on individual income equitable

Zijun Liu
retirement age is the sensitive problem,it impact the profits which include country company labor and so on. Therefore, retirement age decision need broaden the scope. Personal income equity is an important variable. It is related to the enthusiasm of workers to take part in social endowment insurance....
Proceedings Article

Development and Practice of "Work - style" Vocational English Curriculum in Higher Vocational Education

WeiWei Zou
According to the domestic and foreign vocational English curriculum development status, the field of expertise, workplace, work process, typical work tasks, work essentials, development and practice of "Work-style" curriculum of vocational English in Higher Vocational Education based on "6P"Mode of practical...
Proceedings Article

The Application of Prefabricated Chunks Theory to English Teaching in Newly-built Private Colleges

Xiufang Wang
There is little room for students in newly-built private colleges to improve their English due to various reasons. But private colleges, in particular, require fostering application-oriented talents, which is a big challenge for both students and teachers. The chunk combines the form, meaning of a language...
Proceedings Article

The Professional Ability Evaluation Indicators and The Building of Evaluation System for Chinese Tennis Coaches

Wei Jiang
Using literature, expert interviews and questionnaire methods, the operational capacity of our tennis coaches indicators research, concluded that the operational capacity of indicators include Tennis Coach: Coaches character index, coaches, and coaches handling capacity indicators, performance indicators...
Proceedings Article

A Perdition Study on the Guangdong Province GDP Based on BP Neural Network

Rui Huang, Zilong Tang, Bin Li
The changes of GDP continue to increase in China since 2007. Therefore, it is going to use the National Bureau of Statistics Data, which takes the application of BP neural network with momentum of the points, carries on the forecast to the Guangdong Province GDP. The conclusion shows that BP neural network...
Proceedings Article

The Research of Enterprise Reverse Logistics Outsourcing Risk and Countermeasures

Na Li, Jiahua Zhang, Hong Wang
The vigorous development of logistics industry is to adapt to the improvement of economic level. And many enterprises for the reverse logistics choose the form of outsourcing. This is part of the business decisions, plays an important role to the development of oneself. However, the enterprise reverse...
Proceedings Article

Financial Management Innovation Model under New Accounting System Environment

Shanshan Qin
With the continuous progress of the market economy and the improvement of the economic system, the new accounting system appeared, which provides a comprehensive and systematic basis for the scientific management of enterprise finance. However, the financial management mode applied by the operating organizations...
Proceedings Article

Analysis on the Deep Influence of "Internet + Marketing" Platform on Fresh Agricultural Product Supply Chain

Qiyan Tian
Along with the development of Internet technology, "Internet + marketing" platform emerges, and the supply chain of fresh agricultural products is developed and constructed under this platform. This marketing mode broadens the sales channels of fresh products, More convenient for people to buy fresh...
Proceedings Article

Discussion on the Online Fusion of Fresh Agricultural Products in the Internet age

Yinfeng Liu
With the deepening development of the market economic system in our country, the marketization of fresh agricultural products is gradually accelerating. However, due to the seasonal characteristics of fresh produce, it is not appropriate for long-term preservation, and so on. In the Internet era, the...
Proceedings Article

The Introduction of English Education Culture under the Guidance of Patriotic Cultural Identity Education

Chengsheng Wang
With the increase of economic trade and cultural exchanges, the importance of English is becoming more and more prominent. In the face of the erosion of foreign culture, colleges and universities should take corresponding measures with patriotism and cultural identity education to increase cultural introduction...
Proceedings Article

Love and Fortune Balance in Marriage------view of marriage in Pride and Prejudice

Juan Huang
Marriage is very important to each human being. We should make our eyes to be the brightest ones to find the other halves of ourselves. Love and fortune, the two important matters, are both very important in a happy marriage.
Proceedings Article

The Mandate That Individuals Buy Health Insurance:----Necessary and Proper or Unconstitutional Requirement

Jingwen Gu
Health care is the diagnosis, treatment, and prevention of disease, illness, injury, and other physical lesion or mental impairment in human beings.A health system is the organization of people, institutions, and governments that providehealth care services to meet the health needs of target populations.
Proceedings Article

A study of general academic English writing and critical thinking

Fanjiao Mao
From Dewey (JohnDewey) critical thinking is put forward, scholars at home and abroad to carry out the process of students' English writing ability of critical thinking ability. Almost from the beginning of the 19th century, Europe and the United States and other countries to critical thinking ability...
Proceedings Article

Study on the creative thinking in critical academic English Writing

Fanjiao Mao
General English academic writing compared to professional academic English differences, academic English is an important branch of English for specific purposes, different from general English test, general academic English tend to public utility, to learn the general academic English writing requires...
Proceedings Article

Byatt's "possession" of the Victorian cultural reconstruction and reality contrast

Hong Zhou
Since the 1990s, with the publication of the novel Possession and the Booker Prize, the British contemporary writer AS Byatt has attracted more and more attention from domestic scholars. Her name frequently appears in academic Scholars, from the perspective of post-modern techniques and narrative structures,...
Proceedings Article

The Victorian Complex in Byatt 's Novel Creation

Hong Zhou
Byatt is a well-known novelist and literary critic in the 20th century British literary world. He was named one of the 50 greatest writers of the English literary world since 1945. Her most successful work is "possession" (also translated as "hidden book") won the highest award of British literature...
Proceedings Article

Research of Confucianism in American Chinese Literature

Nannan Sun
As one of the traditional Chinese cultures, the Confucian literary thought is the collision and fusion of the Chinese and American cultures in the American Chinese literature, forming the literary works with distinct colors. This literary style is formed mainly due to the era and their life experiences...
Proceedings Article

Problems in the Construction of the Characteristic Development of College Specialties of Local Universities

Qiuyuan Wang
The characteristic development of college specialties is a basic requirement for the teaching quality of universities; meanwhile, it determines the survival and development abilities of the university in the market. This paper explores the construction of the characteristic development of college specialties...
Proceedings Article

On the Current Situation and Improvement Measures to English Teaching in Private Universities

Xizhen Ai, Cailan Xiong
Improving the quality of teaching is the sacred duty of leading cadres at all levels in private universities. Therefore, teaching is the central work of private universities, teaching management has become the center of the management of private universities. Private universities have made great progress...
Proceedings Article

Research on Inheritance and Education of Traditional Sports Culture of Ethnic Minorities

Defang Chen, Qiang Chen
On the basis of examining the present situation of the inheritance and education of minority traditional sports culture, this paper discusses the significance of inheritance and education of minority traditional sports culture. At the same time, by explaining the advantages of school, family and community...