Proceedings of the 2nd International Seminar on Education Research and Social Science (ISERSS 2019)

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161 articles
Proceedings Article

Research on the Relationship between Entrepreneurial Intention of College Students and Their Characteristics

Weiqin Liu, Ping Zhou
“Development is the top priority, the talent is the first resource and innovation is the primary driving force”. This important assertion is delivered by president Xi. This paper uses methods of questionnaire survey, field investment and literature reference to investigate students in a university of...
Proceedings Article

On the Thoughts and Morals Training and Law Basic Course Infiltrated with Ocean Consciousness Education

Ying Gong
Adding the education of ocean consciousness into the Thoughts and Morals Training and Law Basic course is the requirement of the new era where China is developing itself as a maritime power. In the teaching activities, it is necessary to cultivate students’ consciousnesses of maritime power, maritime...
Proceedings Article

On the Reform and Innovation of Curriculum System and Teaching Content for the Cultivation of Marin Medicine Talents

Youle Qu
The reform and innovation of curriculum system and teaching content in institutions of high learning is the key and difficult point of teaching reform, and also the foothold of the reform on talent training mode. It should adapt to the current trend of social science and technology, economy and social...
Proceedings Article

Research on the Construction of New Mode for Innovation and Entrepreneurship Practice Course — Taking the Integration of Colleges and Enterprises

Youle Qu, Kunlai Sun
College innovation and entrepreneurship practice course is a comprehensive system, and the extensive integration of colleges and enterprises is needed to guarantee its authenticity and effectiveness. Aimed at training college students’ innovative and entrepreneurial abilities and qualities, this research...
Proceedings Article

Strategies to Improve the Classroom Teaching Efficiency of College Students under the Network Environment — For Chinese University Education

Ruili Song, Bo Wang
The goal of this paper is to propose strategies to improve the classroom teaching efficiency of college students based on the current advantages of the Internet. The reform of teaching mode is the key to promote the classroom teaching efficient of college students in China. The practice and exploration...
Proceedings Article

On the Importance and Countermeasures of Cultural Confidence Education for College Students in the New Era

Xuelei Chen, Sa Wei
As the disseminator and creator of Chinese culture, it’s necessary for the college students to cultivate their cultural confidence for it’s essential for them to sustain traditional Chinese culture, promote cultural deposits and advance the construction of Chinese culture. Based on the importance of...
Proceedings Article

A Comparative Study on the Sino-US Ideological and Political Education for College Students

Guodong Liu, Huiyuan Hu
As the world’s largest developing country and developed country, China and the United States both attach great importance to ideological and political education for college students. Due to the differences in nature in the aspects of cultural tradition, social system, ideology, etc. between the two countries,...
Proceedings Article

Analysis on Mergers in Higher Education in China

Huijuan Lin
The wave of merger has brought a dramatic change to the entire higher education sector that covers almost all levels of Chinese higher education institutions. Because the higher education in China plays a significant role in promoting the development of the domestic economy, the strategic measure of...
Proceedings Article

Research on the Practical Plights and Optimized Paths of Mixed Ownership in Higher Vocational Colleges

Qi-Ying Zhang
This article takes the higher vocational colleges as the research object. By means of research and analysis, it discusses the situation of mixed ownership in higher vocational colleges, and proposes several optimized routes.
Proceedings Article

Research on Information Construction of Training Rooms in Higher Vocational Colleges Based on Big Data — Taking Guangdong Jidian Polytechnic as an Example

Yifan Chen
In terms of the problems on poor quality and low efficiency of training room management, a practical scheme of information construction of training rooms based on big data has been proposed in this paper, which mainly includes construction of the training room information platform and sharing of the...
Proceedings Article

Bilingual Interactive Teaching in Public Management Cases

Yi Liu, Hao Cui, Zhongqiang Zhang
Compared to traditional native language education methods, bilingual case teaching of public administration become the innovation and research focus. Nevertheless there still exist so many problems, such as students' poor professional English foundation, the lack of quality evaluation standards for bilingual...
Proceedings Article

The Cognition of Music Elements in the Auditory Aesthetics of Music Education

Chao Song
Music is an auditory art. Music auditory sensation runs through the music education. The music education oriented by auditory aesthetic puts the sensation towards music elements at the first place. For teaching objects of varied levels with different cognitive characteristics, like preschool children,...
Proceedings Article

Actual Problems of Higher Education in Russia

V.V. Moiseev, S.N. Glagolev, E.A. Karelina, T.Yu. Cherepnina
The development of the knowledge economy in the modern world largely depends on the quality of training of specialists with modern knowledge, skills, and skills to work in accordance with the qualifications and specialties obtained in an educational institution. And on the state of the system of personnel...
Proceedings Article

The Priorities of Higher Education in Russia

V.V. Moiseev, O.A. Komarova, Е.А. Karelina, M.Yu. Karelina
A characteristic feature of the modern economic system is the high dynamism of transforming knowledge into a key resource for progressive changes in socio-economic and technological development of countries. The main feature of higher education in knowledge economy becomes the shortening of the life...
Proceedings Article

On Museum Tourism Development from the Perspective of Cultural Identity Experience — Taking the Core Area of the 21st Century Maritime Silk Road as an Example

Yanyan Luo, Deping Chu, Di Xing, Jixiao Pan, Yarong Huang, Jiangbin Yu
Cultural identity experience involves a process of self-identification, which helps to strengthen cultural confidence. As the core area of the 21st Century Maritime Silk Road, Fujian Province represents an important starting point and birthplace of the ancient Maritime Silk Road, while numerous museums...
Proceedings Article

Characteristics and Implications of British Educational Tourism

Yuqi Si, Yanfang Zeng, Jingwen Wang, Heqin Wang, Fei Yang
Educational tourism is a combination of research-based learning and traveling which is beneficial for educational tourists to broaden their horizon. But due to the lack of understanding about the concept of educational tourism and its associated impacts, educational tourism sector is one of the unnoted...
Proceedings Article

The Enlightenment and Reference Function of American Interior Design Teaching to China

Zhongcui Zhu
This paper analyzes the American interior design education model and concludes that the United States pays special attention to the cultivation of students' comprehensive ability in teaching, and realizes the practical effect of teaching through a series of teaching methods. Simultaneously it has a systematic...
Proceedings Article

Education Development Research of the MOOC in Colleges and Universities under Mobile Internet Environment

Lei Hao, Yanliang Jie
With the development of mobile Internet technology in recent years, the online education model represented by MOOC education has been more and more integrated into traditional teaching. As a product of organic integration of Internet technology and education and teaching in the era of informationization,...
Proceedings Article

Optimal Path of Student Engineering Practical Ability Training for Mechanical Engineering Profession-oriented Master’s Degree Education

Dongwei Shao, Donghua Jiang, Haibo Zhang, Junfa Wang, Guifu Wu, Jiyi Luan, Jianxia Liu
The lack of engineering practical ability is the main disadvantage of graduates holding a research-oriented master’s degree. To compensate for this disadvantage, the profession-oriented master’s degree program started in 2011 at Jiamusi University. However, the current profession-oriented education of...
Proceedings Article

Thoughts on the Discipline Reform of Urban and Rural Planning in the New Era

Xiaotang Xia, Cheng Wei
With the introduction of the institutional reform plan of the State Council in 2018, the Ministry of Natural Resources has been set up to clearly "integrate relevant spatial planning functions, establish a spatial planning system, and supervise its implementation". The establishment of spatial planning...
Proceedings Article

On Problems and Countermeasures of the Employment of Postgraduates from Crop Science — Taking Tianjin Agricultural University as an Example

Shuaijun Chen
With the reform of China's economic system, especially its deepening on agricultural economy, as well as a variety of employment needs emerged in the social market, limitations of crop science postgraduate students from agricultural college make them unable to meet the social demands for all-round talents,...
Proceedings Article

Study and Practice on the Teaching Reform of ASP.NET Programming Course

Xiaoling Yao
At present, there are some problems in the teaching of ASP.NET, such as neglecting the main body of teaching and students’ being afraid of learning. So it is necessary to redesign teaching, transform the original teaching model to “student-oriented”, readjust teaching content, adopt the teaching model...
Proceedings Article

Thinking of the Teaching Reform of GIS Course in Urban Planning Major

Xiaotang Xia, Cheng Wei
Urban planning education aims to train qualified personnel to meet the needs of planning work. In response to the new requirements of urban planning decision-making and management development, many colleges and universities have begun to realize the necessity of introducing GIS application teaching in...
Proceedings Article

Discussion on the Methods of Improving the Learning Interest of Technical Secondary Nursing Students in Pediatric Nursing

Xin Fu, Jixue Zhao
In order to explore the methods of improving the learning interest of technical secondary nursing students in pediatric nursing by investigation and analysis of the learning interest, the learning interest and influencing factor of 110 technical secondary nursing students were investigated with a self-designed...
Proceedings Article

Research of the Current Situation and Policy Suggestions of "Shadow Education" in Urban Low-income Families — Taking Jinan as an example

Jie Zhang, Gongjing Gao
Based on the sample survey data and in-depth interview data of Jinan City, this paper conducts an empirical study on the participation of children in low-income families in "shadow education" and proposes relevant policy recommendations. The research content of this paper includes the following two parts:...
Proceedings Article

Discussion on Teaching Reform of Landscape Architecture Design Courses

Zhoulin Han, Yunxiao He
Landscape architecture design courses, set up to develop students' professional design ability and train their design thinking, play a key role in landscape architecture course system. In order to improve the quality of landscape architecture teaching in local universities and cultivate graduates whom...
Proceedings Article

On the Construction of Online Teaching Platform for Air Stewardess Major in Higher Vocational Colleges Based on the Concept of Flipped Classroom

Ruihong Chi
At present, the classroom teaching in higher vocational colleges has a low level of informationization and the teaching quality needs to be improved. This paper takes the construction of the online teaching platform for the specialty of air stewardess in higher vocational education as the research object,...
Proceedings Article

The Application of FiF Oral Training APP to College Students’ Extracurricular Oral English Learning

Yajun Luo, Cong Liu
Based on the Theory of Distributed Cognition, this paper applies FiF Oral Training APP (FiF APP) to college students’ extracurricular oral English learning, and analyzes the feasibility of mobile-learning with smartphone APP in college students’ extracurricular learning. 154 students from 3 classes participated...
Proceedings Article

Research on the Current Situation and Countermeasures of College Philosophical Theory Course Reform under the Background of “Internet Plus” — Based on the Analysis of surveying Introduction to the Principle of Marxism

Li Xu
Recent years, college philosophy and various social science courses have promoted the course innovation and transformation by means of Internet. As a result, lots of complex information data have been produced, which can objectively reflect the cognitive state of the educator and educated in specific...
Proceedings Article

Application of Flipped Classroom on Auxiliary Machinery

Qiao-lian Feng, Yan-fei Li, Zhi-yin Tang, Yong-sheng Su, Hui-jie Shen
Application of flipped classroom on auxiliary machinery achieved a high degree of integration of online learning and traditional classroom learning. The combination of flipped classroom and auxiliary machinery, not only breaks through the limitations of blended learning to achieve a higher degree of...
Proceedings Article

The Application of PBL Methodology in the Experimental Teaching of Ultrasonic Diagnostics

Lanfen Chen, Jinfeng Long, Houfa Ning, Tao Sun, Peng Dong
To evaluate the effect of problem-based learning (PBL) methodology in ultrasonic diagnostics experimental teaching. Sixty-one undergraduates majoring in medical imaging were randomly divided into control group and experimental group. Thirty-one students in the control group were taught by traditional...
Proceedings Article

Research on the Effective Connection between Automobile Application-Oriented Talent Cultivation and Enterprise Requirements — Taking Guangzhou College of South China University of Technology as an Example

Zhuohong Lai, Weikai Cheng, Haiyan Huang, Lifu Li
With the purpose to analyze corporate demand for the ability of applied talents, this paper made investigations on college teachers and students, graduates and employers, and accordingly set up the professional personnel training scheme to satisfy the enterprise demand. This improved the application...
Proceedings Article

Construction of Ecosystem Model of English Writing for Minority College Students

Hanbin Zhang
Based on the Ecological Systems Theory, this paper constructs an ecosystem model of English writing for minority college students. The ecosystem includes Microsystem, Mesosystem, Exosystem, Macrosystem and Chronosystem. Based on this model, this paper analyzes the main tasks of language policy makers...
Proceedings Article

Enhancement of Ideological and Political Education in Professional Courses by Using Heritage Brands — Taking the Course "Omnimedia Marketing" as an Example

Jingjing Ye, Yanmei Nie
With the aim to cultivate students' patriotism and positive values and enhance the role of ideological and political education in professional courses, the author carried out preliminary study of teaching reform of "Omnimedia Marketing" by adopting case teaching and project design. The study contains...
Proceedings Article

Research on the Application of Artificial Intelligence Technology in Accounting Teaching of Colleges

Wenshuang Bao
With the continuous development of artificial intelligence technology, college education merges together intelligence elements much more than before. As the last teaching stage of professional talent cultivation in the college, how to combine with modern technology has become the hot topic. This essay...
Proceedings Article

Thoughts on "Internet Plus Entrepreneurship Society"

Yixiao Zhang, Tianyi Zhang, Ying Wang
In order to ease the college students' employment tension, this paper aims to guide students to think about Internet and entrepreneurship. The article lists the capabilities that entrepreneurs need to possess through research literature, and then combines data to analyze in depth and proposes ways to...
Proceedings Article

On Teaching Reform of National Minority Finance and Economics Education Course — Taking the Consumer Behavior Course as an Example

Yuanyuan Liu
To cultivate national minority finance and economics talents, we should take students’ key competence as the core, with the all-round development of quality and comprehensive capability, so as to cater to the development of the modern society. The curriculum reform should be carried out according to...
Proceedings Article

New Situation and Problems in the Reform and Development of Adult Education in Colleges and Universities from the Perspective of Learning Society

Huarong Dong
At present, adult education in colleges and universities faces many problems, such as the lack of standardization and supervision of internal management. So, it’s necessary to improve the quality of education and teaching, school-running conditions, and increase the full-time and stable teaching staff....
Proceedings Article

Teaching Research on Learning Motivation of Database Course Based on Cloud Teaching Platform

Feng Gao
According to results of the questionnaire of 156 students, it is found that learning motivation is the main factor affecting learning effect. In the database course, Moso Tech is adopted as the cloud teaching platform to solve the problems caused by unclear learning motivation, such as students' low...
Proceedings Article

Research on Practical Teaching Base Based on CIM-CDIO Concept

Jing Luo
Based on the concept of CIM-CDIO, this paper analyzes the talent-training mode of the practice teaching base. And it analyzes the necessity of the reform of the practice teaching base from the enrollment quality, curriculum provision, hardware facilities, the present situation of private vocational schools,...
Proceedings Article

The “Four Main Factors Theory” of Piano Teaching and its Systematic Thinking

Lu-xin Zhang
What are the main factors required in the process of piano playing and how to cultivate the abilities corresponding to these main factors have been discussed for a long time in piano education. By using the theories of systematic thinking, psychology and pedagogy, this paper proposes that the main factors...
Proceedings Article

Classification of the Economic Activities of Universities in the Context of Legal Status

E.V. Bulatov, V.V. Moiseev
Taking into account the fact that all educational organizations, including higher educational institutions, according to the current Russian legislation, have non-commercial status, there is a need for a normative definition at the level of law of an exhaustive list of economic activity types permitted...
Proceedings Article

Practical Research on the Cooperative Cultivation of "Primary, Master and Industrial" Multidimensional School and Enterprise in Engineering Education of Mechanical Applied Talents

Shufeng Jiang, Shang Liu, Ziye Zhou, Hongfa Liu
Based on a large number of analysis about the data of the employment needs of electromechanical enterprises, this paper uses the data of the teaching process and the teaching effect data, and uses the results of the data analysis and comparison to guide the teaching process, and reconstructs the multi-dimensional...
Proceedings Article

Research on the Transformation of Scientific and Technological Innovation Achievements in “Da Chuang” Project

Fengjuan Wang, Youzheng Cui
Improving the transformation rate of “Da Chuang” project results is the ultimate goal of this study, and it is also the most important task and development direction of “Da Chuang” project. Strengthening process-oriented management is one of the ways to improve the transformation of research results....
Proceedings Article

Exploring the Chinese-English Bilingual Teaching Mode in an Applied University — Taking Physical Chemistry Experiment Bilingual Course in Zaozhuang University as an Example

Dan Mu, Chun-Li Liu, Hai-Nan Luo
The primary responsibility of applied universities is to cultivate applied talents. Based on the application-oriented professional target, the bilingual course is established in a targeted manner, which makes the talents possess the ability of language and provides the possibility for the compound senior...
Proceedings Article

Discussion on College Students' Self-directed Learning Based on the "Three Big" Teaching Modes

Yi Wei, Wei Liang, Hanqing Tang, Yan Song
Classroom teaching is the premise and foundation of guaranteeing students' autonomous learning ability. By discussing the university teaching mode, we can find a teaching mode that is in line with the new era education. This paper summarizes the recent literature and the teaching mode of classroom teaching,...
Proceedings Article

Knowledge Groups of Hotspot in Teaching and Research of Electromechanical Discipline under the Deep Integration of Science and Education

Huadong Qiu
In view of the shortcomings: "Emphasis on qualitative analysis", "Emphasis on single". This paper used bibliometrics and visualization software of Citespace 5.3. Scientific atlas analysis is about the research status of electromechanical discipline in 2011-2018. It focused on "the whole". It analyzed...
Proceedings Article

Teaching Research on Mechanical and Electronic Engineering Course Based on Artificial Intelligence

Huadong Qiu
In view of the shortcoming that the application of electromechanical students to understand the principles and practical problems of various artificial intelligence methods needs to be improved. This paper comprehensively expounds the teaching plan of artificial intelligence courses for the specific...
Proceedings Article

John Dewey’s Perspectives on Democratic Education and its Implication for Current Educational Reform

Zhiwen Feng
John Dewey was the most influential philosopher of education in America. His famous work Democracy and Education has produced tremendous influence on education in the world since its birth in 1916. This paper, based on current literature, attempts to present Dewey’s perspectives on democratic education,...
Proceedings Article

Analysis on How to Cultivate Students’ Creative Thinking Ability in Art Education

Guanyu Chen
With the continuous development of the current society, the living standard and aesthetic level of people have been greatly improved. Art teaching has a profound impact on the country's architecture, design and other aspects. However, due to the problems existing in the current art education, such as...
Proceedings Article

Research on the Cognition and Inheritance of Chinese Traditional Culture by College Students and Teachers

Xin Zhang
Chinese traditional culture has a long history of thousands of years. Chinese universities are the places for obtaining and spreading knowledge, college students and teachers are of great significance to the spreading of Chinese traditional culture. By using the questionnaire method, both teachers’ and...
Proceedings Article

Using Apriori Algorithm on Students’ Performance Data for Association Rules Mining

Xiaodong Wu, Yuzhu Zeng
With the development of information technology, many colleges and universities have established student information management system. The long-term operation of the student information management system will generate big data for colleges and universities. Moreover, there exists valuable information...
Proceedings Article

A Study on Professional Development of EOP Teachers in Colleges and Universities

Yuan Kong, Ya Kong
This paper discusses the basic problems of EOP teachers' professional development in colleges and universities, and clarifies its development direction. It studies the professional theories, practical abilities and teaching methods that college English teachers should master from the aspects of academic...
Proceedings Article

Interpretation of the Function View of Modern University — Reviewing Flexner's Modern University Idea

Ya Kong, Shuangshuang Zhao, Yuan Kong
Abraham Flexner is a famous American thinker of higher education. His "Universities: American English German" has become a great work in the field of higher education since its first publication in 1930. His idea of university is rich in content and complete in system. He deeply analyzed the development...
Proceedings Article

Research on the Current Situation of the Teaching Skills of ESP Teachers in Colleges and Universities and its Countermeasures

Yuan Kong, Ya Kong
By investigating the current situation of ESP teachers' teaching skills in colleges and universities, this paper finds out the problems existing in the teaching skills of ESP teachers in colleges and universities, and analyses the factors affecting the development of ESP teachers' teaching skills in...
Proceedings Article

Signal and System Experimental Research under the Background of Engineering Education Certification

Xiaojuan Wei
In recent years, higher engineering education has widely implemented engineering accreditation. In the accreditation of higher education engineering in China, experiment teaching is an important basis for certified experts to consider whether students can meet the requirements of graduation. Signals...
Proceedings Article

The Expand Application of Micro-lecture in Flipped Classroom in the Reform of Bilingual Teaching of Physical Chemistry Experiment — Taking Physical Chemistry Experiment Bilingual Course in Zaozhuang University as an Example

Dan Mu, Chun-Li Liu, Hai-Nan Luo
Under the trend of mixed learning and mobile learning, micro-lecture has become a research focus of educational information resource construction in China. The difficulties in teaching of physical chemistry experiment are the instrument conditions cannot meet the need of each student; the experimental...
Proceedings Article

Analysis of the Application Problems of the Current Blend-Teaching Mode

Weijun Lei
In recent years, the rapid development of modern information technology has promoted the reform of education and teaching methods. The integration of modern information technology and traditional teaching methods has formed a new blend-teaching model. At present, the new blend-teaching mode has been...
Proceedings Article

Exploration on Course Construction and Teaching Reform of Public Elective Courses in Agricultural Universities — Taking Beijing University of Agriculture for Example

Yuci Wang
To strengthen the course construction and improve the quality of public elective courses, Beijing University of Agriculture has explored the course construction and teaching reform of public elective courses in view of the general problems existing in public elective courses in agricultural universities....
Proceedings Article

Practical Exploration of the "Rain Classroom-Flipped Classroom" Mode in Basic Chemistry Course

Weiwei Bian, Xiao Ji, Xiaoqiang Qin, Yujia Kong, Chunzhen Zhao
In this study, the teaching reform practice of “Rain Classroom-Flipped Classroom” was conducted in the basic chemistry course taking the 2018 medical students of Weifang Medical College as an example. Using the rain classroom, the data generated by the learning behaviors of different individuals were...
Proceedings Article

Business English Majors’ Employment of Reading Strategies in Terms of Reading Anxiety

Jun Chen, Channarong Intaraprasert
This study was to investigate the reading strategies employed by the Business English majors in relation to their levels of reading anxiety. The participants were 926 Business English majors from 6 universities in southwest China. The Business English reading strategy questionnaire, the reading anxiety...
Proceedings Article

On the Development Status of Rural College Students Returning Home to Start Businesses from the Perspective of Social Network —A Case Study of Town D, City H, Province S

Xin Qiao, Xiaofeng Cong, Xiaojie Gong
The rural revitalization strategy was initiated in the Report of the 19th CPC National Congress, accompanied by a series of policies, encouraging college students to return to home to start a business. The highly educated college students are the main force for the rural revitalization, but there are...
Proceedings Article

Dilemma and Countermeasures of Rural Talents Development under Rural Revitalization Strategy — Taking Z Village for Example

Xiaojie Gong, Xiaofeng Cong
The 19th National Congress of the Communist Party of China put forward the development strategy of rural revitalization, which provides a broad background and effective opportunities for the development of rural talents. Based on the population of Z village in L city, D province, this paper analyzes...
Proceedings Article

Correlations between Metacognitive Monitoring Strategies and Autonomous Learning of College Learners

Jing Gao
Previous researchers found that the adoption of meta-cognitive monitoring strategies is a way to improve the autonomous learning competence of students. However, these researches lack background support as to why meta-cognitive monitoring strategies help to improve autonomous learning. Quantitative correlation...
Proceedings Article

Systematic Discussion and Rational Thinking of Vocal Music Education under the Current Social Background of China

Jing Wu
Vocal music education in the Chinese educational system has for a long time placed much importance on following the model of “Western Bel Canto”, but this may be about to change. Nowadays, with the rapid development of China's economic globalization and the integration of multiple cultures, the social...
Proceedings Article

Exploration of Mixed Teaching of Ideological and Political Theory Course in Colleges and Universities under the Background of Internet

Ya-nan Yu, Ya-jun Yu
“Ideological and political theory courses should be strengthened through improvement, and new media technology should be used to make the work alive and enhance the sense of the times and attractiveness”, stressed by Xi Jinping at the national college ideological and political work conference. Ideological...
Proceedings Article

Analysis on the Connection between Middle School English and College English: Problems and Countermeasures

Lun Ma, Qian Wang
English plays an important role in all aspects of communication. English teaching has also been the focus of many scholars. The problem of the connection between middle school English and college English is highlighted in English teaching in China. Many problems in the transition period from middle school...
Proceedings Article

The Influence of Satisfaction with Public Service on Residents’ Subjective Well-being

Yang-hang Yu, Meng-ke Li, Ya-nan Wang
Providing public service and improving residents’ well-being are the goal of the government. Using data of Chinese General Social Survey (CGSS) 2015, this paper analyses the relationship between satisfaction with public service and subjective well-being. Through regression analysis, the results showed...
Proceedings Article

Study on the Construction Model of Xi'an Ecological Community from the Perspective of Material Metabolism

Shaojing Hou, Lina Shen, Min Ma, Ziwei Yang, Jingang Li
This paper established an ecological community model to improve the current linear material metabolism model in communities. Through the case study and evaluation criteria of ecological community, the ecological indicators were constructed. The community material circulation metabolism model was established...
Proceedings Article

Research on the Regional Difference of the Performance of China’s Outward Foreign Direct Investment

Weiwei Wang, Luqing Zhang
Under the background of rapid development of China’s outward foreign direct investment (OFDI), there is big difference between the OFDI in China’s different regions due to China’s vast area. It is necessary to study the performance of OFDI in Chinese different regions. Using the OND, this paper analyzes...
Proceedings Article

Analysis of the Information Disclosure of Social Responsibility Accounting of Automobile Manufacturing Enterprises of China

Jia Jiao, Xiaolin Xu
To reveal the present situation of social responsibility accounting information disclosure of China's automobile manufacturing enterprises and promote the entire industry to actively fulfill the social responsibility, the paper made a statistical analysis against 29 social responsibility reports issued...
Proceedings Article

The Building and Application of Environmental Performance Evaluation System of Y Electricity Generation Enterprise Based on Balanced Scorecard

Xiaolin Xu, Jia Jiao
Power generation enterprises are the pillar industry in energy field with thermal power bringing about surge economic development at the expense of resources and environment for its high-energy consumption and high pollution. Y Electricity Generation Enterprise’s core industry is thermal power; it should...
Proceedings Article

Study on Geo-culture and Translation Based on the Chinese Geography of Qinling Mountains-Huaihe River Line

Pengpeng Gao, Shengli Gao, Zebo Zhong
From the perspective of culture, a study on the relationship between translation and cultural communication is a hot issue, and translation plays an important role in cultural exchange and development. The geography of the Qinling Mountains-Huaihe River line makes the obvious differences between north...
Proceedings Article

Critique of Capital Logic and Construction of Shared Society

Zhiyan Sun
The paper is to solve "the problem of human survival and development" and realize human's free and all-round development with the concept of sharing. Capital is only a means to human survival and development. So govern capital and utilize capital. First it analyzed how capital realized proliferation,...
Proceedings Article

Research on the Construction of China's Emission Trading System from the Perspective of Transaction Cost Theory

Yongteng Ma, Xiaoyong Zhang
China's pollutant discharge management is based on the current government-led administrative approval system. Although some regions have carried out the pilot work of emission trading, they have not formed a legal basis and a system of standardization and haven't been promoted. The purpose of this paper...
Proceedings Article

Culture Sensitivity Assessment and Culture Protection in Religious Region: A Case from One Project Construction

Wei Dang, Xiaofang Zhang, Xueyun Xu, Jianjun Cao
Traditional cultures help to establish harmonious relationship between humans and nature, and are an important wealth of the world. Project construction may have adverse effect on cultures of locals, especially for those who are the religious minorities, resulting in the loss of net benefits of project....
Proceedings Article

On the Construction of Financial Analysis System of Enterprise Core Competitiveness

Xiaojun Deng, Qing Yu
In the light of the traditional financial analysis system that limits to the surface data analysis of financial statements while neglecting the core capabilities evaluation, this paper attempted to set the financial analysis index of enterprise core competitiveness to compensate for the limitations....
Proceedings Article

Analysis of Japanese Euphemisms from the Perspective of Metonymy

Yaping Zhang
This paper probes into the formation mechanism of euphemism in Japanese referring to metonymy cognitive model. And the result shows that metonymy is an important way to generate Japanese euphemism. In the process of euphemism replacing taboos, the correlation between the source domain (euphemism) and...
Proceedings Article

Study on the Structure and Form of the Shaman Dance in the Fishing and Hunting Nationalities

Lei Ma
The article sorts out and summarises the results of Shaman dance research. Analyse the structural form of Shaman dance in the shamanic religious rituals by taking the semiotics research method and analysing the social function of Shaman dance and its realisation through the use of the "structural-functional"...
Proceedings Article

A Study of Mo Zi's Cultural Translation

Shaowei Li
The cultural industry is gradually becoming an important part of the world's economic development, China vigorously promote the development of cultural industry, put forward "let the development of cultural industry become an important pillar of economic development". Under the guidance of the development...
Proceedings Article

Research on the Coupling Development of Rural Tourism and Urbanization

Mufeng Chen
Rural tourism is an important industrial means for the revitalization of rural economy, and the sustainable and stable development of rural tourism needs the construction of perfect infrastructure and supporting facilities, and moderate and planned urbanization is an important guarantee for the stable...
Proceedings Article

On the Translation of Lexical Items with Chinese Characteristics in The Economist Based on Lefevere’s Rewriting Theory

Yufu Wang, Kui Zhu
The Economist, as a quite influential newspaper in the western society, began to set up China column in 2012 and has made quite a lot of reports concerning different aspects of China and therefore used many expressions with Chinese characteristics. This paper cited the editorials in the China column...
Proceedings Article

Research on New Model of Photovoltaic Poverty Alleviation Based on Cooperation among Government, Enterprise and Villager

Jiahua Zhang
In the basis of the current policy opportunities and advanced technical conditions of the current national poverty alleviation strategy and clean low-carbon energy development strategy, our research team will carry out research on photovoltaic poverty alleviation construction. Our group selects the typical...
Proceedings Article

Similarities and Differences: A Study of China's Religious Charitable Organizations Participating in Social Work

Xianhong Wu, Jianguo Gao, Hua Yang
The issue of cooperation has key policy implications in the current debate about religious organizations in the participation in social work. Adopting a general inductive approach, the author reviews the affinity and conflict between religious charity and social work in China. This paper points out that...
Proceedings Article

On the Secular Female Images in Journey to the West

Weiling Zhou
Journey to the West, as a famous supernatural novel in ancient China, has created a series of popular characters, especially the image of the group in pilgrimage. But it is undeniable that in the process of pilgrimage, in the ups and downs of the novel plot, in portraying the characters, in this novel...
Proceedings Article

Government Information System Audit Should Focus on E-government

Gang Che, Hailiang Bao
Government information system audit, as the frontier field of computer audit carried out by national audit institutions has developed rapidly in recent years. However, it prefers state-owned financial institutions and large state-owned enterprises to e-government affairs. This paper reviews the e-government...
Proceedings Article

A Discussion on TCM Disputes and Communication based on the Science Communication Theory

Herong Mao, Diangang Liu, Ruolan Xia, Chi Gu
In the recent years, TCM has been becoming an increasingly popular topic in the society, disputes over TCM have been augmented in the meantime with the advance of modern science and technology, especially with rapid development of social media. In the modern age, science communication is bestowed with...
Proceedings Article

A Study on TCM Inheritance and Communication based on the Audience-oriented Theory

Chi Gu, Luolan Xia, Herong Mao, Diangang Liu
The inheritance and development of TCM is inseparable from different kinds of media, among which people are the most important. The audiences have their own priorities and concerns over TCM for many reasons. With the rapid development of science and technology, TCM should pay more and more attention...
Proceedings Article

Transformational Leadership and Individual Creativity: an Integrated Approach of Empowerment as a Mediator

Salem Mohamed A. Mansur, Guozhu Jia
the present study aimed to build a theoretical model for the causal relationship between the variables of the study and verifying the validity of the proposed model by examining the direct and indirect impact of transformational leadership (TLS) on individual creativity and whether, integrating of structural...
Proceedings Article

Popularization of Legal Knowledge in Community Level — Analysis on the Foundations, Problems and Routes of the Rule of Law in Public Governance in Community Level

Lei Zhai
Legislation is an important guidance of grassroots social governance in China and its practical foundation embodies in two mutually-supporting aspects: reconciling social contradictions and guaranteeing the "one core and multiple" governance structure according to law. However, Legislation is not the...
Proceedings Article

Analysis of Street United Front Work in the New Era

Caixue Zhang
To give full play to the function of the United Front departments and construct an new effective pattern of Street United Front work is a significant guarantee to do well in all aspects of the United Front Work and an inevitable requirement to consolidate and strengthen the United Front in the new stage....
Proceedings Article

Research on the Protection of Female Employment Rights under the Background of the Universal Two-Child Policy — Taking H District of Jinan City as an example

Junyan Chen, Gongjing Gao
The Fifth Plenary Session of the 18th CPC Central Committee decided to implement the policy of the Universal Two-Child Policy. However, as the main body of fertility, women will be the first to suffer after the adjustment of the birth policy, especially the protection of women's employment rights will...
Proceedings Article

A Comparative Study on the Chinese Dream and the American Dream

Guxin Chen
The Chinese Dream of realizing the great rejuvenation of the Chinese nation has been the common dream and wish of Chinese people in the history, whose connotation has been more and more deeply discovered since Chinese President Xi Jinping made a systematic statement on it in 2012. Based on the comparative...
Proceedings Article

Sustainable Urban Community Construction Based on Affordance Theory

Xiaodan Gu, Hongbing Chen, Lingling Luo
Aiming at the discordance between human behavior and community environment existing in the urban community construction under the current paradigm of computational psychology, and the disorderly development of the community under the functional analysis method, this paper analyzes the ecological connotation...
Proceedings Article

Research on the Consumers Purchase Demand of VR Equipment in Chinese Market

Meimei Cao, Yi Feng
This paper starts from consumers’ behavioral characteristics and rules, and conducts an empirical study on consumers’ cognition and purchase intention of VR devices by taking potential VR devices buyer as the research objects. Online questionnaire and field questionnaire are adopted. Through the analysis...
Proceedings Article

Research on Enterprise Innovation Team Management Based on Perspective of Psychological Contract

Deqiang Dou, Lei Xue
In the era of knowledge economy, innovation is the key to improving competitiveness and seeking competitive advantage. The enterprise innovation team has become a new organizational form for enterprises to carry out innovation activities. How to motivate the innovation team members and realize the overall...
Proceedings Article

Why Is There Often a Gulf between What Policy-Makers Intend and What Is Implemented?

Chunzhi Lin
There is often an implementation gap between policy-makers’ intention and the outcome of policies. If a good policy is not implemented strictly and effectively, it will greatly reduce the effectiveness of the policy. This paper will discuss this phenomenon and analyze the causes and solutions with two...
Proceedings Article

Utilization of Soft Governance in Promotion of Benign Subject Relationship Construction in Rural Three-Industry Integration

Dan Yang, Cheng Gong
The advance of three-industry integration in Chinese rural areas requires the government, enterprises and farmers to join hand in extending the industrial chain. The soft governance executed by the local government will promote the practice. China has a tradition of soft governance of different characteristics...
Proceedings Article

Thinking on the Withdrawal of Zimbabwe From British Commonwealth in 2003

Yu Xiang
On December the 7th of 2003, the government of Zimbabwe declared its formal withdrawal from the Commonwealth. This essay tries to analyze this political event from the point of political science, holding the view that Zimbabwe's democratic political system lacks necessary independence; there was potential...
Proceedings Article

Environmental Information Disclosure, Executive Gender and Principal-Agent Cost

Fengli He
Information disclosure is one of the important mechanisms for the effective operation of the capital market, among which environmental information disclosure has an important impact on the principal-agent cost. This paper takes a-share listed companies in all heavy polluting industries in Shanghai and...