9th Joint International Conference on Information Sciences (JCIS-06)

A Customer Retention System Based on the Customer Intelligence for A Telecom Company

Authors
Tong Li 0, Peng Lu, Zhilong He, Qiang Wang
Corresponding Author
Tong Li
0College of management, Shenzhen University, China
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DOI
https://doi.org/10.2991/jcis.2006.181How to use a DOI?
Keywords
Customer Retention, Customer churn, Customer Intelligence, Machine Learning\ Data Mining.
Abstract
Global competition is fierce. Especially, it is in the telecom market. It is a more and more difficult task for retaining profitable customers for a telecom company. In this paper, a retention system based on the customer intelligence is introduced. The system was successfully used for one telecom company in China to get 'how to' for effective retention.
Open Access
This is an open access article distributed under the CC BY-NC license.

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Proceedings
9th Joint International Conference on Information Sciences (JCIS-06)
Publication Date
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ISBN
978-90-78677-01-7
DOI
https://doi.org/10.2991/jcis.2006.181How to use a DOI?
Open Access
This is an open access article distributed under the CC BY-NC license.

Cite this article

TY  - CONF
AU  - Tong Li
AU  - Peng Lu
AU  - Zhilong He
AU  - Qiang Wang
PY  - NaN/NaN
DA  - NaN/NaN
TI  - A Customer Retention System Based on the Customer Intelligence for A Telecom Company
BT  - 9th Joint International Conference on Information Sciences (JCIS-06)
PB  - Atlantis Press
UR  - https://doi.org/10.2991/jcis.2006.181
DO  - https://doi.org/10.2991/jcis.2006.181
ID  - LiNaN/NaN
ER  -