Proceedings of the 2018 International Conference on Management and Education, Humanities and Social Sciences (MEHSS 2018)

At present, there is a big gap between the training quality of the accounting profession and the market demand in China's higher vocational colleges. The modern apprenticeship system is a new talent cultivation model that adapts to the requirements of economic development and industrial structure adjustment....

With the continuous progress and development of social economy, people's living standards and quality of life have been greatly improved and progressed, and people have become more and more concerned about health. The traditional fitness methods no longer meet people's needs. Scientific fitness has emerged....

The era of new knowledge economy came into being. Under the condition of uncertainty of demand, the control of supply chain inventory has become a major trend in the development of inventory management. However, our country started late in this regard, and there are few studies. Most of them only stay...

British literature in the U.S. occupies an important proportion of the entire literary market in the West and plays a key role in the development of the world. The ideas and aesthetics embodied in the works are all elements that we need to appreciate and analyze. When we read English literary works,...

To make the library more adapt to the development of modern society, the management of university library in China was taken as the object. According to the current characteristics of library management and combined with the actual situation of the management of university library in China, the theory...

Along with the rapid development of science and technology, teaching methods and teaching methods are also progressing and developing. Microteaching is a combination of modern communication technology and people's education concept. The micro-teaching method, as the name suggests, is a new kind of micro-teaching...

With the reform and opening of our country and the leadership of the Party Central Committee with general secretary Xi as the core, China's economy has achieved rapid development, which has attracted the attention of the world. Under the background of the sponge city, this paper takes one building material...

The rapid growth of social economy has brought the fast development of construction field that will refer to lots of civil constructions. While the cost management is the vital part and it will directly affect the whole benefit of the project. However, affected by various factors, the construction costs...

The Belt and Road Initiative is the top national strategy under new economy, its implementation contributing to build and improve regional economic cooperation platforms and creating the dual multilateral mechanism among China and the countries along the Belt and Road. Meanwhile, the Belt and Road initiative,...

We have entered the era of media convergence with the rapid development of information technology, and as for the crisis communication of sports events, the new characteristics are constantly prominent and have brought new challenges. In the era, information has its own distinct characteristics, mainly...

Circular economy is a new development model combining economic development with resource utilization and environmental protection. With the continuous expansion of circular economy market in China, many enterprises have begun to develop the circular economy and achieved a win-win situation in terms of...

Colleges and universities are the bases that cultivate talents, which train students’ learning skills on the basis of emphasizing the promotion of students’ professional knowledge and launch the corresponding scientific mental health education combining with their real demands. So the corresponding talent...

The contradiction between people’s growing demand for a better life and the inadequate, imbalance development of China has become the principal contradiction in our society, from the perspective of standardization, the paper discusses the development strategy planning and design in less developed areas...

To find out a more effective library management system, academic research library management is chosen as the target for the discussion. In the process of carrying out the study, the characteristics of the status of library management and the drive behind the optimization of library management in academic...

Our ancestors believed that humans and animals were related by blood from the primitive society, and Chinese zodiac culture originated from the ancient Chinese animal worship, totem worship and early astronomy. The Chinese zodiac appeared on the ceramic, the earliest can be traced back to the Banpo ancient...

The influence of family firms’ organizational governance structure on innovation is complex and affected by multiple factors. This paper selects the representative factors of family firm governance structure--family involvement, and introduces the unique factors of family firm--social emotional wealth...

The multiple coexistence of knowledge management model can be a reasonable explanation from the perspective of knowledge development. From knowledge generation, meta-knowledge emerges. It is about the science and theory of knowledge. It is based on knowledge as the object of study and the process of...

China is composed of fifty-six different nationalities. The development and inheritance of minority traditional music cultures play an important role in the composition of the music of the Chinese nation. For thousands of years, various ethnic cultures have been created. The development of diverse ethnic...

The "network-based practice teaching resources platform" integrates practical teaching, management, and online self-directed learning. Its establishment has fundamentally changed the way of past practice teaching. Students can independently study experimental content and related resources, perform experimental...

With the rapid development of computer technology, multimedia computer-assisted teaching has attracted more and more attention from people, and it has also begun to be applied to the teaching of educational technology system. Educational technology based on computer-based aids not only enables students...

Ecotourism contributes to the coordinated development of economy and environment. Nature reserve is an important site to the develop ecological tourism, because the original, natural and protective features of its resources. In China, some state-owned nature reserves have been developed for ecological...

In order to comply with the development of the new situation, the quality of engineering practice teaching will be improved. In-depth study for the construction of the laser processing practice teaching, respectively from the construction ideas, construction content and implementation process of three...

As an important carrier of Chinese traditional culture, traditional auspicious patterns reflect Chinese culture tradition, social customs, national psychology, aesthetics and her special cosmic view and moral value, and also show the long history and particular charm of Chinese traditional culture. As...

The goal of this study is to examine the relationship between online self-presentation strategies and social capital (bonding and bridging) on social networking sites (SNSs). An online survey was conducted using a WeChat user sample (aged 18-22 years; 202 males, 216 females). The results showed that,...

This paper starts from the characteristics of mobile phone animation in China at the present stage and systematically analyzes it in theory. In the research process, the traditional animation communication characteristics were used as a control, and the impact of mobile communication methods on animation...

To explore students' political education in major universities in China, starting with the actual situation of the allocation of ideological and political education resources in colleges and universities, combined with relevant theories, the allocation evaluation index system of ideological and political...

Logistics is an indispensable part of today's life, and its development is of great significance for social and economic development. Beijing, as the capital of China, is one of the four first-tier cities. The development characteristics of the logistics market have certain typical characteristics. This...

Study on how to develop and apply micro lecture & MOOC of ‘horse anatomy and physiology’ from students of horse equestrian of Wuhan business college through the methods of literature, interviews, observation and etc.; it was found that development and application of micro lecture & MOOC of this course...

Economic education in our country more and more attention by government departments, government departments will sports economy planning for our country in the future economic growth point of growth. In this article, we analyze the constraints that the sports economy faces in the current situation. Combined...

Currently, education is faced with serious challenges and rare development opportunities. The education workers of ideological and political institutions in colleges and universities need to actively explore the new path of ideological and political education in the new situation. All of us have made...

There are many influencing factors in public PE teaching. With the enrollment expansion of universities in our country, there are obvious deficiencies in teaching resources. And with this, the update of teaching methods is slow, affecting the quality of public physical education. There is no reliable...

With the continuous deepening of financial reform and financial innovation, the mode of China's financial industry as a separate operation has been challenged. Under this background, on the one hand, the competition between commercial banks is becoming increasingly fierce. On the other hand, regulatory...

In recent years, in order to change the current situation of college students' difficulties in entrepreneurship, China has introduced the talent training mode of school-enterprise cooperation. However, how private colleges and universities to train college students' entrepreneurial ability still a serious...

This paper empirically analyze relation of FDI inflows, foreign trade and government final consumption, using Johansen cointegration test, VEC model and Granger causality model by using the Chinese data from 1980 to 2016 . The results shows that there is an equilibrium relationship that is negative effects...

There are many state-owned porcelain factories in Jingdezhen, which have made great contributions to the development and promotion of the ceramic culture. However, due to the influence of the market economy, and its own poor management, Jingdezhen porcelain factories gradually closed down to fall into...

At present, China's scientific and technological financial service platform has developed rapidly, but it is still far from meeting the needs of all aspects. This paper first discusses the current situation of the technology financial service platform, analyzes the impact of the big data technology financial...

China has always attached importance to the important role of family education in children's development. There are obvious gender differences in parents' participation in education, which has its complicated systemic reasons. The bisexualization family education model is more conducive to the children's...

Modern Apprenticeship is going to adapt to the changes of technological and environmental situation, promoting the reform of highly skilled talents. And the key step is to establish and develop the guarantee mechanism of Modern Apprenticeship. This article starts with the connotation of modernity of...

The method of document metrology and content analysis are applied in preschool education informatization research. The study shows that, from the publication of the age distribution, authors backgrounds, publishing institutions and research content, the overall level in preschool education informatization...

Goal-oriented college English teaching mode consists of three parts: formulation, actualization and evaluation of the teaching goal. Vocabulary teaching is the main content in college English education, so it is significant for English education. Under the direction of goal-oriented approach, college...

In order to avoid pragmatic failures which are caused by different cultural values, social norms, thought patterns and communication styles and so on, it is useful not only to teach students’ language aptitude, but also to give students more exposure to the target cultural environment. With analysis...

In this paper, the home delivery mode of fresh food in chain supermarket under new retail was studied, including its operation model, organizational structure, business process, to find the best implementation model of the "last kilometer". At the same time, the cold chain logistics information system...

Top management team is the main enterprise strategic decision makers, the constitution of the team decided to its highest in the enterprise strategy formulation and execution layer, is responsible for the entire enterprise's organization and coordination, there is a big decision for enterprise management...

This paper analyzes the situation and impact of participation of leisure activities on social integration of migrant workers from group heterogeneity perspective. The study indicates that participation of leisure activities can promote social integration of migrant workers significantly. Moreover, Social-type...

Good executive teams can develop the right strategies in the "weak context" of complex mutations to improve the company's dynamic adaptability. In this paper, the intellectual capital of senior management team will be defined based on the theory of echelon. Based on the perspective of enterprise diversification...

In order to explore the effect of Chinese culture on the cultural communication of the Confucius Institute at the Eotvos Lorand University and provide targeted development suggestions for the development of the Confucius Institute at the Eotvos Lorand University on the basis of this research, a combination...

In order to improve the level of ideological and political education in colleges and universities, Chinese excellent traditional culture was applied in the education. First of all, the connotation of Chinese excellent traditional culture was elaborated. On this basis, the significance of Chinese excellent...

The stock market is an important component of China's financial industry, and it is also an important investor in China's investors. Studying the performance of Chinese investors in the financial market is of great significance to the healthy development of China's securities investment industry.After...

At present, the salary system of the People’s police is not adapted to the social requirement. There are some problems, such as lack of pertinence, unreasonable structure, low overall level, and the difficulty to implement economic compensation for work on vacations, etc. So we should reform and improve...

The development of mobile devices and the Internet has caused a dramatic change of humans learning mode. Along with the popularity and perfection of mobile handheld devices, a new learning mode, micro-learning has sprouted up among college students, which has become a challenge of college English teaching....

An alarm system automatic dryer control circuit SMS use STC89C52 microcontroller, DHT11 temperature sensor, display, relay, GSM technology components. GSM technology based on GSM module, send text messages to the relay, according to the SMS commands to control motor, when the clothes are temperature...

Automated essay scoring is becoming more and more concerned by the researchers. In this work, we develop a new way to extract Textual features, which is proved to be valid. First, we calculate the Distributed Representation from the WiKi corpus by the word2vec. Then we calculate the number of words,...

The unconventionality and uncertainty of emergency logistics have higher and higher requirements for its operation. Using scientific evaluation index system to evaluate emergency logistics activities, summarize operational experience and master operational rules can not only provide data support for...

The key to cultivate innovative talents lies in teachers with an emphasis on teachers' guidance. Teachers should clarify their own professional role as "tutor", giving enough respect to the dominant position of their students and playing their guiding role to the students. In order to cultivate creative...

In recent years, with the economic restructuring in our country, the traditional mode of development has not adapted to the rapid economic growth. As the key to economic restructuring and upgrading, industrial upgrading has become an inevitable choice for Chinese enterprises to achieve industrial development....

University culture is an important foundation and bloodline for university to survive and develop. How to deeply understand the scientific connotation of university culture, positively foster university spirit with the characteristics of the times, and build university culture with individuality and...

In order to protect the intangible cultural heritage, digital technology was applied. Problems in the protection of intangible cultural heritage were analyzed. The specific measures were put forward. Based on the theory of knowledge visualization, information space, virtual reality and experience economy,...

This article discusses the transition requirements and development direction of each subsidiary from the “great marketing” system of the State Grid. Based on the analysis of various factors affecting the measurement supply chain, it constructs an evaluation index system for the intelligence level of...

This paper addresses the properties of inflation dynamics, and proposes a univariate ARFIMA-EGARCH-in-mean model to accommodate inflation rates, expectations, volatilities and persistence. As the changes within inflation dynamics may be caused by the lack of monetary policy credibility, a generalized...

To draw a network of a company which has 370 employees, the paper constructs a human resources network based on layered complex networks. In this network, nodes represent employees, so it has 370 nodes and nodes are given weights, which derived from the employee level, human capital and employee personal...

In recent years, as a major evaluation tool for enterprise quality management, the excellent performance model plays an increasingly important role in improving the management level of Chinese enterprises, and strategic management plays a guiding role in enterprise development. In order to improve our...

In the paper, the development of school physical education is studied under the background of 'Health China' by means of literature review method and logical analysis method. Current development advantages and development trend of school physical education under the support of many documents are described...

This paper focuses on importance of the loyalty, types of the loyalty, strategies of faithful translation and interferences of absolute loyalty in science and technology translation. In terms of importance of the loyalty in translation, this paper probes into the roles and the embodiment of loyalty in...

This study proposed the novel integration of Fuzzy MICMAC and IPA model to make effective explore and analysis the service quality improvement of library. Thru a case study of Xiamen University Tan Kah Kee College library to verify the availability and effectiveness of this approach, in addition, some...

Under the background of the growing prosperity of the Chinese Wushu culture abroad, it is obviously very important to understand the specific development condition of Chinese Wushu in a country. The Mexico is an important country in the America today, it is a multi-ethnic country, and it has important...

On the basis of the data of Chinese General Social Survey ,the study of the influence of working experience on the performance of farmers' first startup and the role of social capital has been played in the process. The study found that farmers who had a job experience were more productive than those...

This paper comparatively analyzes the situation and impacting factors of social integration of migrant workers from group heterogeneity perspective. The study indicates that the institution quality can promote social integration of migrant workers significantly, income, institution quality and social...

The intensifying competition in the market leads innovation to become a new weapon for enterprises to improve their market competitiveness. As an important decision-maker and executor of corporate strategy, the top management team (TMT) is the core group to decide on organizational outcomes, such as...

In construction projects, changes in the price of construction materials caused by changes in prices often lead to adjustments in the contract price. However, these adjustments have not yet established a unified adjustment plan among the contracting packages. As a result, they may cause the occurrence...

A new idea of assessment method called self-service assessment mode is proposed base on Outcomes-Based Education philosophy. It means that learning tasks should be translated into test modules and teachers set test options on the basis of these modules. Besides, students can select any item from the...

Since the release of "The 12th Five-Year Plan of Food Industry” in 2018, food safety problems have aroused public concern. From the point of view of improving financial performance, this paper analyzes the impact of internal control and social responsibility on financial performance of food and beverage...

Supplier evaluation is the most crucial step in practically all manufacturing and Lean manufacturing is no exception. Lean accounting, as the main accounting method of lean manufacturing enterprises, is the core of value stream and supports the development of the whole manufacturing industry as the highest...

Taking the population as the weight and the weight of income as indicators to measure the economic differences in the three major regions of the Beijing-Tianjin-Hebei region, and using the Theil index to describe the degree of economic disparity in the three regions. The results show that the degree...

As the market competition becomes fiercer and fiercer, the requirements for the production department are also getting higher and higher. How to identify the value added in the production process and determine the most competitive link in the production process has become one of the most important issues....

From the perspective of equity crowdfunding investors' cognition, the concept models of perceived risk, subjective norm, perceived value and investment willingness are constructed by referring to relevant theories such as planned behavior and individual innovation. The results of the study show that...

Supply chain management (SCM) is the core professional course for cultivating practical talents in logistics management and plays an important role in the teaching system of logistics management. According to the development trend of the industry in recent years and the requirements of the education...

The rise of the movement of maker has promoted the development of the society, and has also affected the education sector, and many scholars and educators have advocated the application of the concept of maker to the actual teaching to improve the teaching situation. In this process, the role of teachers...

Chinese-foreign cooperation in running schools has developed greatly during past four decades and has become one of the most important forms of internationalization of Chinese higher education. Learning the development stages maybe useful for the stakeholders, policy makers, operators and researchers...

In Hegel’s Philosophy of Right, the necessity of education for men have been mentioned frequently. It is believed by Hegel that education, through which the development from origin to nature would be completed, is the key to freedom of mind by liberate people from his nature state. By looking into statements...

Since Federov explicitly proposed the theory of "equivalence" in 1953, translation equivalence had been identified as an important thesis in translation. This opens a door for research of translation equivalence. However, throughout history, seemingly, it is hard to see the discussion and analysis toward...

The theory of intertextuality emphasizes that the formation of a text can not be a closed or self-sufficient system. All the texts are related to one another, producing textual interaction, where texts always point to the past, reflect the present, and find the traces in the relevant text. Therefore,...

Based on the worrying background, more and more new explorations and studies of Peer Counseling have been developed for youngsters while there are still a large quantities of psychological problems on campus, according to the disadvantages of other kinds of Peer Counseling system, this paper analyses...

With the implementation of the new curriculum, higher requirements were put forward for English class teaching in middle school. Many English teachers have made a lot of efforts to explore a variety of English teaching methods in middle school. However, the general situation of English teaching in middle...

Social capital, as an important link between family firm and external environment, plays a significant role in helping firms to obtain environmental support. This paper selects the intermediary factors that connect family firm with the external environment and studies how social capital can influence...

Since 1986, the world health organization (WHO) has introduced the concept of "health promotion", which has attracted much attention. Nowadays, due to the particularity of the study environment of seafaring college students, many of their mental health problems are not conducive to forming a complete...

Based on the MM theory, the financial data between 2013 and 2016 is chosen from 31 listed shipping supply chain enterprises in the paper, to empirically analyze the influencing factors of debt financing ways for China shipping supply chain enterprises. The main conclusions of this paper were as follows:...

With the development of the Internet, social media has become the main platform for public to share information and exchange ideas. For enterprises, using social media marketing can improve marketing effects under the premise of reducing costs. It can also enhance their fame and reputation. Hence, more...

China's pension pressure is increasing, and pension caregivers are closely related to the life quality of the elderly. Through the form of field observation and interview, problems have been found in the aspects of supply and demand, the sex ratio, the threshold of admittance, the rate of holding, liquidity,...

Public art is one of the high frequency words in the art world in recent years. Traditionally, public art is often understood as a statue in the square, a permanent art on street or relief sculpture in a government building. And the public art that we're talking about today is beginning to be democratized,...

Nowadays, A good and effective interaction and cooperation during the students and teachers during the foreign language learning is the vital standard to weigh the quality of the foreign language learning and teaching. This paper is mainly talking about the theory of collaborative concept as well as...

As the main research content and important teaching ideas of learning science, deep learning has become the focus of researchers. Blended learning is one of the important directions of teaching reform and is closely linked with deep learning. Based on the analysis of the connotation features of deep...

Hemingway was one of the most outstanding novelists in America in the twentieth century. His remarkable work, The Old Man and the Sea, is a famous realistic novel. The purpose of this paper is to find factors to success in today’s society by analyzing the characters of the old man and the boy, etc. The...