Proceedings of the 2014 International Conference on Management Science and Management Innovation

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138 articles
Proceedings Article

The Dynamics of Social Media Metrics and Intensity of Customer Relationship—An Empirical Investigation of the IT Industry

Lan-Lan Dong, Ying-Hong Wan, Xiao-Juan Wang
Based on the theory of customer lifecycle and prior literature, we classify the customers into segments, thus to examine the effects of social media on the relationship between the firm and its customer segments. The results derived from vector autoregressive models suggest that, generally, social media...
Proceedings Article

Research on the Training System of Innovative Talents for Cost Engineering Professional

Qian Li
This paper discusses the innovative education reform of cost engineering professional: 1) transform education idea, update education concept, 2) explore the new personnel training mode, we will construct the innovative education system based on market demand-oriented, in order to widen specialty specification...
Proceedings Article

Research in Quantitative Evaluating Armored Vehicle Basic Driving Action

Hui-Qi Zhang, Fan-Qi Meng, Yu-Kun Cao, Hui Liu
On the basis of analyzing the difficult of evaluating the basic driving factors, the evaluation index system of basic driving factors is established, while the weightiness values of the indexes are calculated out by AHP. The difficult of armored vehicles basic driving factors is quantitative evaluated...
Proceedings Article

Modeling of Armored Equipment Training Support System Function and Process Based on IDEF

Fan-Qi Meng, Hui-Qi Zhang, Tao Teng, Jian Yao
In order to lucubrate in armored equipment training support, the IDEF0 function modeling method is used to construct the function model of armored equipment training support system based on the analysis of the main operation contents of armored equipment training support. The IDEF3 process modeling method...
Proceedings Article

Does Monetary Policy Have Significant Impact on Housing Prices Evidence from Principal Component Analysis

Tian-Li Lei, Gang Wu, Dong-Ping Wei
We construct a housing price model based on supply and demand equilibrium, and use principal component analysis to avoid multicollinearity of independent variables. Empirical analysis of China’s 35 big-to-medium sized cities average data shows that housing price expectation is the key factor for housing...
Proceedings Article

The Relationships of 90s College students' View on Love and Marriage, Cultivation Style and Social Support

Jie-Yi Wu, Ke-Ying Wu
The study adopts the research of undergraduates’ views on marriage and love, Egma Minnen av Bardndosnauppforstran (EMBU),Social science research solutions(SSRS) of 286"90s College student", discusses the 90s College students' view on love and marriage, Cultivation style, Social support and their relationship,...
Proceedings Article

Research on the Relationship of Port Logistics Development and Chinese Agricultural Trade

Pei-Zhi Wang, Wen-Wen Liu
In recent years, port logistics has developed rapidly, and it provides the impetus for the development of agricultural product in certain extent. This paper establishes the error correction model by using port logistics development indicators and agricultural product trade indicators. The empirical results...
Proceedings Article

A Stochastic Time-cost-quality Tradeoff Model for Discrete Project Scheduling Problem

Wei-Min Ma, Qing-Hai Liu, Hua Ke
In this paper, referred to the traditional discrete time-cost tradeoff problem, time-cost-quality balance combined with random environment is discussed. Moreover, in real projects, the uncertainty of the environment is considerable aspects for decision-makers. The goal of this paper is to reveal how...
Proceedings Article

Game Equilibrium of the Same Products Price Competitive of Real Estate Based on Rank Dependent Utility Theory

Yong Xiang, Qin Fu, Shan Wu
The projects show the homogenization of the competition state with the steady development of the real estate development. Based on the rank dependent utility theory and the traditional homogeneous product price competition between developers, this paper builds price competition game model of the homogeneous...
Proceedings Article

Research on the Evaluation Index for Construction Enterprise‘s Technological Innovation Using Analytical Network Process Method

Jing Teng, Qin Fu, Yao Chen, Wan-Ling Zou
This thesis builds a set of evaluation index system of construction enterprise technology innovation based on network analytic network process and by empowering each indicator and evaluates indicators combined with fuzzy comprehensive evaluation method, the technology innovation levels of construction...
Proceedings Article

Study on Sustainability of American Double Gaps and its External Debt

Shuo Feng, Xiao-Feng Hui
The changes of a nation’s external debt are the main external manifestations of economy, namely foreign trades and international capital flows. The sustainability of American external debt is, in a certain degree, determined by the continuous external imbalance in American economy. In essence, there...
Proceedings Article

Understanding of the Information Economics Discipline

Lan Luan, Xu-Kun Wang
Emerging in the years of 60’s of 20 century, information economics started to be known in China in the years of 80s and led to a research upsurge and study trend, with dramatic growing numbers in information economics related documents (like essays and reports). Economic production, social lives and...
Proceedings Article

Study on Waste Reduction Process Based on Hierarchical Analytical Method

Pin-Chao Meng, Zhi-Xia Jiang, Yan-Zhong Li
With the rapid development of urbanization, the improvement of living standard and the conversion of lifestyle, municipal household garbage treatment is becoming a challenging issue. The hierarchical analytical method is used in the present paper to establish a classification model on the waste reduction,...
Proceedings Article

Improving Teaching Quality to Cultivate Innovative Talents

Zhi-Xia Jiang, Pin-Chao Meng, San-Zhi Shi
From four aspects introduce the experience of improving the teaching quality to cultivate innovative talents in Changchun University of Science and Technology all the time. Specify student-centered to carry out the research-oriented teaching, teachers as a fundamental, teaching and research in parallel,...
Proceedings Article

Study of a Combination of Complex Function Learning with Mathematical Modeling

Pin-Chao Meng, Zhi-Xia Jiang, San-Zhi Shi, Shi-Ming Liang
Complex function teaching essentially focuses on theoretical studying rather than practical application with respect to the properties of theoretical and abstract complex function course. This paper proposes a combination of mathematical modeling with complex function teaching, discusses a promising...
Proceedings Article

A Study of Financial Distress Prediction based on Discernibility Matrix and ANN

Xin-Zhong Bao, Xiu-Zhuan Meng, Hong-Yu Fu
Financial distress prediction is a significant issue that concerns stakeholders of enterprises. Due to the limitation of the samples available, most studies of financial prediction generally catagorize the financial situations of companies by whether they are bankrupt or specially treated in the stock...
Proceedings Article

A Research on Environmental Protection Public Service of Farming and Stockbreeding Areas in Inner Mongolia Autonomous Region

Jia-Zhi Chen, Yue-Wen Gan
The paper invoked Public Service System Model which centers on “service triangle”. By taking common people and national civil servants in the farming and stockbreeding areas (FSA) in Inner Mongolia Autonomous Region as the research objects, with the major research methods of literature study and questionnaires,...
Proceedings Article

Industrial Policy and Digital Convergence Development: An Analysis of Cross-country Comparisons

Rong-Ann Deng, Wen-Hong Chiu, Hui-Ru Chi, Chen-Tong Chang
Digital Convergence is the technology of integrating with the contents of communication, broadcast and information industries. This emerging industry has already caused changes in various industries, and it also brought the business opportunities which will improve the national competitive and advantage....
Proceedings Article

Improving the Geomechanics Conditions for Effective Ground Control; A Case Study of Chibuluma South Mine, Zambia

Pardon Sinkala, Radhe Krishna
Statistical studies at Chibuluma South mine have indicated that 70% of the falls of ground were recorded in the decline, orebody drives, access crosscuts and longhole stopes from the year 2009 to 2013. This study was therefore carried out to propose a strategy that will improve the performance of ground...
Proceedings Article

A Risk Management Analysis of Real Estate Loan Market in China

Mao-Hai Huang, Liu-Qing Yang
Since 2007 Chinese real estate market has been booming with soaring housing prices and overwhelming demands for real estate loans from developers. Chinese real estate loan market expands rapidly to meet the demands, which results in an increasing burden on commercial banks to manage real estate loan...
Proceedings Article

A Study on the Job Satisfaction of Employees based on Social Network

Guo-Hao Zhao, Da-Wei Zhang, Yan Cheng, Wei Li
The correlation between the structural and positional factors of employees in the knowledge network and employees’ job satisfaction and their personality traits was studied in the paper, in which a manufacture enterprise in Xi'an City is taken as an example. We found that employees’ job satisfaction...
Proceedings Article

Exploring the Transformation Strategies of Servitization: Cases of Large Manufacturing Firms in Taiwan

Hung-Chia Lin, Wen-Hong Chiu, Chien-Yu Lin, Shieh-Liang Chen
This study proposes value-added servitization strategies, differentiation servitization, expansion servitization, and integration servitization based on the depth and breadth of servitization. This study selects 58 domestic manufacturers among the top 100 Taiwanese manufacturers as subjects and collects...
Proceedings Article

Research on Enterprise Financing Risk Assessment Based on Analytic Hierarchy Process

Ya-Qiong Pan, Xiao-Qin Zhang
With the continuous development of economy, the level and scale of enterprise financing has increased rapidly in China. Meanwhile, enterprises also face various financing risks. This paper discusses the common approaches of corporate financing, and other potential risks. The Analytic Hierarchy Process...
Proceedings Article

Housing System Reform Based on Housing Properties

Yu-Kun Guo, Lu-Xi Luo, Jin-Ying Wang
Currently, various problems including excessive housing price, overburdened housing and serious speculation occur in the housing market of China, which are rooted in the commercial and market properties of housing that have been emphasized by the reform of housing system for many years, while this ignores...
Proceedings Article

Quest for College English Classroom Teaching Mode under Multimedia and Network Environments

Sheng-Hua Cao
With the rapid development of science and technology, modern information technology and Internet represented by computers have been widely used in every field of education. Information technology has become an indispensable part of college English classroom. College English classroom teaching under the...
Proceedings Article

The Influence of Network Information Technology upon Management of China’s Tertiary Institutions

Xue-Li Du
Network information technology is transforming the management thought and style of China’s tertiary institutions in a revolutionary way, which not only has a positive impact, but also has a negative impact. Therefore, the in-depth study on its influence and a clear understanding of its strengths and...
Proceedings Article

The Problem and Countermeasure of Team Construction of Double-certificate Teachers in Vocational Colleges

Chui-Jiu Liu
Since the proposal of establishing a teaching team excellent in teaching and morality, the amount of double-certificate teachers of vocational colleges has been increasingly enlarging. However, with the acceleration of urbanization and industrial modernization, the present double-certificate teachers’...
Proceedings Article

Unascertained Rational Number's Model in the Evaluation of Student Teachers' Teaching Ability

Hai-Jun Chen, Li-Ying Li, Chun-Guang Zhao
The cultivation of teacher is connected with normal education. Building high-quality teaching force is the basic guarantee of the comprehensive implementation of quality education. In order to establish a scientific and rational evaluation of the teaching system, to evaluate teachers’ teaching objectively...
Proceedings Article

Research on Taxation Policy to Promoting SMEs’ Technological Innovation

Kai Hu, Bo Cai, Sheng-Rong Zhang
Small and medium enterprises(SMEs) are the significance component of national technology innovation system. Government should encourage SMEs engaging in technological innovation through innovation policy. Taxation policy is one of the widely used policy instrument by most countries. Resources can be...
Proceedings Article

Blackboard-Based Online Physical Education Curriculum Design

Gang Wang
Taking the constructivism and humanism as the theoretical guidance, adoption of Blackboard online curriculum tools to develop internet-based online physical education courses, completing the design, interaction and collaboration as well as learning assessments for the online physical education curriculum...
Proceedings Article

Study on the Transmission Mechanism of Price of Cattle and Sheep in China

Jie Yu, Xiao Han, Zhong-Wei He, Fang Liu
In this paper, the vector auto regression mode (VAR) is used; Johansen test is conducted among independent variables which sheep and cattle industry chain involved. China's price transmission mechanism is analyzed of. Studies have shown that the presence of cattle and sheep industry chain have long-term...
Proceedings Article

Analyses on the Credit Enhancement of BOT Project Finance

Zhi-Ying Zhang, Jing Teng, Qin Fu, Wan-Ling Zou
BOT project financing, as a way to introduce social capital to address the funding gap in the government infrastructure construction, has gained more attention from investors as the financing demands gradually increase. This paper will discuss credit enhancement of BOT project financing from two stages-project...
Proceedings Article

An Innovative and Applied Study Based on Behavior for Accidents Statistical Indexes in China Construction Project

Da-Wei Chen, Zhe Li, Ding Li
The present accident statistical index for construction project only reflects the total number of accidents and fails to reflect the usual construction project safety and the weakness. Based on major accident cause of behavior and “4M”, the framework was established for the causes of construction accidents...
Proceedings Article

Can Pay-as-you-go System Trigger Payment Crisis in China

Han Sun, Ning Ning, Wu-Jun Sun
China has implemented the part funded system of pension project management, but the personal part of pension account has been empty running since the reform, 1997. The problem cannot be solved in short term, and the old-age pension system still be supported by the pay-as-you-go (PAYG in short) system...
Proceedings Article

Evaluation Research on Micro-blog Marketing Effect of 5A Scenic Spot in China

Jin-Ying Wang, Yu-Kun Guo, Yin Fang, Xin-Ye Zhang
In order to evaluate the micro-blog marketing effect of the 5A Scenic Spots in China scientifically and provide some constructive suggestions, the thesis establishes a kind of evaluation index system on the basis of the user coverage, micro-blog active degree, and the propagation force. With Sina micro-blog...
Proceedings Article

From Employee Perceived HR Practices to Employee Engagement: The Influence of Psychological Empowerment and Intrinsic Motivation

Jie He
In this study, we developed and tested a theory of how employee perceived human resource (HR) practices affect employee psychological empowerment that facilitates intrinsic motivation and resultant employee engagement in the work. Based on self-determination theory, employee engagement was rooted in...
Proceedings Article

The Research on Trade Credit Short-term Financing in a Capital-constrained Supply Chain

Yang Wang, Yue-Hong Shao, Jia-Quan Ou
In this paper we consider a supply chain consists of a single supplier and a single retailer which has the optimal order quantity. The supplier can offer the retailer short-term financing with a trade credit contract. The retailer has three payment choices: Full Payment; Full Credit; Partly Payment....
Proceedings Article

Analysis and Prediction of Environmental Pollution Control of China's Investment Based on Grey Prediction and Multiple Regression

Zhan-Hua Zhang, Xiao-Hong Liu, Chun-Yan Zhang
According to the future uncertainty of investment scale of pollution control in China, in order to predict the variable value, Grey prediction model is used to eliminate the noise pollution which is from the variable data of investment in environmental pollution control. Then through multiple regression...
Proceedings Article

Disruption Risk Management in Reverse Supply Chain by Using System Dynamics

Qiao-Lun Gu, George Tagaras, Tie-Gang Gao
We examine reverse supply chains consisting of three members (collector, disassembly center, remanufacturer) and subject to four different types of supply disruption, each with distinct impact on the members of the chain. Using system dynamics methodology, we focus on the quantitative method of disruption...
Proceedings Article

Management Optimization on Used Express Packages—from the Perspective of Energy and Emission Reduction

Xu Bao
With rapid expansion of the scale of China's online shopping and fast growth of the express industry comes out concurrently a problem how to handle those used express packages. From the perspective of energy and emission reduction, the management on those used express packages can be optimized by co-operations...
Proceedings Article

Researches on Evaluation and Warning Index of Forest Resources Ecological Environment

Zhen-Cai Li
Forest resources have strategic significance for sustainable economic and social development. At present, China's forest ecological environment is faced with serious soil erosion, forest pest, acid rain and other problems. Using ecology and environmental sciences’ basic theory, this article will establish...
Proceedings Article

The Household Registration System of Problem Analysis and Suggestions about Chengdu

Yin Fang, Chang Gou, Yu-Kun Guo, Hui Liu
By Chengdu’s household registration system reform background and main contents of research, found that the existence of economic development power and the contradiction between the capital, the reform of farmers living, quality problems to the household registration system reform under the urban and...
Proceedings Article

A Deep Teaching Reform Scheme in Animation Course

Xiang-Ning Zhou
With the rapid development of digital media education, there are many deep-seated problems. Education workers must pay attention to the problems such as deletion between enterprises demand and students from college education and lack of their own ability. A deep teaching reform scheme in animation course...
Proceedings Article

The Study on Industry Relevance—A Case of Electronic Enterprise

Jian-Qiang Guo, Yan-Yan Liang, Jin-Ling Fan
This paper study the future of industry drive and the contribution to the national economy of electronic communications on the background of region, from the perspective of the production and management and industry relationship of specific industries. The research shows that, the development of electronic...
Proceedings Article

Strategic Research on Safety Evacuation of Clean Workshop

Hui Han, Xiao-Yong Liu, He-Fang Long, Si-Yu Gou, Si-Qi Gou
Due to high airproof of clean workshop and special requirement for environment during the technical process of production, it is more difficult for people to safely evacuate from clean workshop and also for the fire fighting and rescue job. So it is necessary to establish one suitable, simple, efficient...
Proceedings Article

Empirical Analysis of the Relationship between HR Professionals’ Competency and Enterprise Performance

Hui Liu, Yong Fu, Xing Wang, Yin Fang
The research of competency is one of the hot issues in the area of HRM at present. On the basis of existing research, this study adopts the measuring scale of HR professionals’ competency in enterprises of China which was developed by Chen Wansi, Ren Wei and Yao Shengjuan to make a survey on HR professionals’...
Proceedings Article

Reverse Logistics in Chongqing Construction Industry

Xiao-Yi Yuan
The process of urbanization in Chongqing has increased the generation of construction and demolition wastes, and many of them are not properly disposed, which triggered many environmental problems. With more and more national and regional regulatory means being brought out, construction firm pay more...
Proceedings Article

Analysis of the Management of High-level Overseas Talents Working in the State-owned Enterprises

Liang-Yu Wang
This paper analyzes human resource planning, motivate system, achievement assessment, training program and so on to do a deep analysis of the management of high-level overseas talents working in the state-owned enterprises, and attempt to explore the optimization of the management of talents.
Proceedings Article

Effects of Strategic Human Resource Management Model to Achieve Strategy

Ming-Ming Chen
With the strategic human resource management inherent mechanism analysis, we find that the strategic human resource not only has strategy attributes, manage properties and people of the property, but also has a longitudinal consistency and transverse dependence in each module. Through aggregation to...
Proceedings Article

Problem-oriented Decision Support in Manufacturing Industry

Yu-Meng Ding, Yan-Zhong Dang
Decision-making in manufacturing organizations involves detecting and attacking problems continuously and hence requires very large volumes of problem-oriented knowledge. This paper firstly analyzes the features of problem knowledge and proposes a series of knowledge-based reasoning rules to yield knowledge...