Proceedings of the First Padang International Conference On Economics Education, Economics, Business and Management, Accounting and Entrepreneurship (PICEEBA 2018)

Session: Business

34 articles
Proceedings Article

Melaka Century Ride Sporting Event: Why Peripheral Service Quality Turns Them Back on Wheel? (Exploring the dimension of peripheral service quality in Melaka sporting events)

Akmal Adanan, Mohamad Daim Darson, Aida Nur Kodri, Ahmad Khairuman Md Hasim
The main purpose of this paper is to identify the elements of future intention towards Melaka sporting event. This paper empirically examines the attributes of peripheral service quality towards Melaka Century Ride which covering the participants’ satisfaction of the event. This study employed the attributes...
Proceedings Article

Customer Service Approach on Determinants of Marriage Satisfaction

Siti Norashikin Bashirun, Nur Idayu Badrolhisam, Nurhafizah Mohd Zolkapli, Farah Shazlin Johari, Nor Maslia Rasli Samudin
Satisfaction is a universal concept that can be seen as important in marriage institution. In organization customer satisfaction, it is one of the main goals to be achieved; this could be similar in the marriage relationship whereby couples are searching for their marriage satisfaction. To achieve it,...
Proceedings Article

The Effect of Auditing Quality and Independent Board of Commissioners on Financial Performance of Property and Real Estate Companies in Indonesia

Aminar Sutra Dewi, Febsri Susanti, Maria Magdalena, Dewi Zulvia, Jhon Fernos
The decline in stock prices of property and real estate firms resulted from the government's policy of high loan interest has not affected the property sector and real estate. This study aims to examine the effect of good corporate governance implementation that is the quality of auditor (AQ) to financial...
Proceedings Article

A Review of Semiotics in Advertising and Consumers’ Attitude in the Indonesian Consumer Market

Vidyarini Dwita
The English language is increasingly used in non-English speaking countries. This paper focuses on attitudes towards the use of English advertising in Indonesia with the aim to analyze the effect of using English to advertise products on Indonesian consumers. This paper reviews the findings of literature...
Proceedings Article

The Effect of Service Quality, Product Quality and Customer Satisfaction on Customer Loyalty of Bank Nagari Main Branch Padang

Elidawati Elidawati, Yasri Yasri, Idris Idris
The purpose of this study is to analyze the influence of service quality, product quality and customer satisfaction on customer loyalty in Bank Nagari main branch of Padang. This study used 300 respondents as the sample. The data analysis technique used in this study was path analysis. The results of...
Proceedings Article

Marketing to “Z Generations”: An Analysis of West Sumatera’s Youth Decision Factors When Buying Modern Snacks &Minangkabau Traditional Snacks

Susi Evanita, Okki Trinanda
This study aims to rank factors that influence the decision of the Z Generations in buying snacks. The population of this study is all teenagers in West Sumatra. The sample size was set by 450 respondents by using R.L Gay term, but after research instruments verification, eventually the number of samples...
Proceedings Article

The Impact of Brand Experience and Brand Trust on Brand Engagement: The Mediating Effect of Brand Satisfaction  

Ikhsan Fikri, Yasri Yasri, Abror Abror
This study examines the influence of brand experience and brand trust on brand engagement through brand satisfaction as a moderating variable. The samples of this study are 200 customers of Dunlop tyre. This study employed Structural Equation Model (SEM) by using AMOS version 24 as the data analysis....
Proceedings Article

Total Quality Management, Dynamic Capabilities, and Competitive Advantages: Mediating Effect of Innovation

Firman Firman, Gesit Thabrani
This study aims to determine and analyze the effect of total quality management, dynamic capabilities, and innovation to competitive advantage. This study also tries to test whether innovation mediates the relationship between total quality management and dynamic capabilities to competitive advantage....
Proceedings Article

The Influence of Locus of Control and Financial Knowledge to Employee Investing Decision PT. Pertamina (Persero) Branch of Padang

Halkadri Fitra, Rosyeni Rasyid, Yuliza Susanti
This study aims to determine the effect of Locus of Control and Financial Knowledge on Investment Decisions. The research population is all employees of PT. Pertamina (Persero) Branch of Padang and using Purposive technical Sampling so that obtained sample 43 people. The data used are primary data, obtained...
Proceedings Article

Factors Influencing Job Satisfaction: The Case of Agriculture Department of Tanah Datar Regency

Deri Elsa Fitri, Syamsul Amar, Abror Abror
Human resources are a contribution to the growth and development of the organization. The achievement in organization is determined by the role of human resources quality. This study aims to analyze and explain the significant influence of leadership on working climate, leadership on work motivation,...
Proceedings Article

Relationship Marketing in Insurance Industry: A Systematic Analysis of Literatures

Nurul Aida Harun, Mohd Nazri Mohd Noor, Afrah Hayati Abdul Rahman
The relationship marketing is important in the service industry especially the one involved the complex, highly intangible services such as life insurance. By reproducing the theoretical based for the study, this paper has acknowledged different determinant of interaction and different impacts on the...
Proceedings Article

WhatsApp Acceptance and Behavioral Intention to Use among Non-Nursing Staff in Selected Hospitals at Melaka

Milfadzhilah Mohd Jamil, Nashrah Talib, Noor Haty Nor Azam, Nornabila Mohd Nazeri, Mohd Azmil Mohd Yusof, Nur Elimtiaz Abidin
Mobile application has become an increasingly popular way for individuals to communicate, allowing for the initiation and maintenance of various relationship types. WhatsApp can be viewed as a mobile application that allows people to access a great deal of information rapidly with one another. In this...
Proceedings Article

Analysis of Service Quality Dimensions on Customer Satisfaction at Semen Padang Hospital

Puspa Leni, Sutiyem Sutiyem, Suhery Suhery, Dessy Trismiyanti, Yoserizal Yoserizal
The purpose of this research is to analyze the effect of tangibles, reliability, responsiveness, and assurance on the customer satisfaction at Semen Padang Hospital. The sample size is 100 respondents. The sampling technique used was accidental sampling technique. The data collection was done by distributing...
Proceedings Article

The Effect of Job Satisfaction and Perceived Organizational Support on Organizational Commitment of Banks’ Employees in Padang

Muthia Roza Linda, Riza Yonita
This study aims to analyze: 1) to what extent job satisfaction affects the organizational commitment of banks’ employees in Padang; and 2) to what extent perceived organizational support has an effect on the organizational commitment of banks’ employees in Padang. This research is a causative research,...
Proceedings Article

The Influence of Liquidity, Leverage and Profitability on Financial Distress of Listed Manufacturing Companies in Indonesia

Erni Masdupi, Abel Tasman, Atri Davista
This research aims to empirically examine the influence of (1) liquidity, (2) leverage and (3) profitability on financial distress of manufacturing companies listed in Indonesian Stock Exchange (IDX). The population in this study are all manufacturing companies listed in Indonesian Stock Exchange. The...
Proceedings Article

The Effect of Marketing Mix on Satisfaction and Its Impact on Hotel Customer Loyalty in Pekanbaru-Riau

Arizal N, Wita Dwika Listihana, Nofrizal Nofrizal
The purpose of this study to test and analyze empirically the influence of Quality Service to satisfaction and its impact on customer loyalty hotel in Pekanbaru City. Organization and Service Company in its operation is determined is the quality of the services it produces where the quality of these...
Proceedings Article

Effect of Education, Promotion Position And Conflict in Organization on Motivation of Country Civil Work Aparting in Regional Financial Area (B.Keuda) West Sumatera Province

Dwinda Novera, Erni Masdupi, Rosyeni Rasyid
The purpose of this study was to determine the effect of education, promotion and conflict in the organization on the work motivation of B.Keuda West Sumatera Province. Population in this research all employees of Regional, which is 128 employees. The sampling technique of this research is cluster propotional...
Proceedings Article

Accountability in Local Government: Leadership and Organizational Culture when SPI becomes The Moderating Variable

Kadar Nurjaman, Deni Hermana
The objective of this study is to examine the influence of leadership and organizational culture on accountability in local government organization (organisasi perangkat daerah—OPD) in West Java with internal control system (sistem pengendalian internal—SPI) as moderating variable. This research is a...
Proceedings Article

The Effect of the Locus of Control, Financial Knowledge and Income on Investment Decisions

Rosyeni Rasyid, Muthia Roza Linda, Dina Patrisia, Halkadri Fitra, Yuliza Susanti
There are several objectives of this study. First, to analyze the effect of locus of control on investment decisions. Second, to analyze the effect of financial knowledge on investment decisions. Third, to analyze the effect of income on investment decisions. The population of this research was all 68...
Proceedings Article

Investigating the Relationship between Emotional Intelligence and Job Performance among Academic Administrative Management Group at Mara University of Technology (UiTM) Southern Zone Campuses, Malaysia

Wan Aisyah Amni Wan Mohamad Saferdin, Gladys Sebi Entigar, Nurbarirah Ahmad, Siti Rosnita Sakarji, Khalijah Mohd Nor
Emotional intelligence (EQ) has become increasingly popular as potential underlying attribute of effective leadership and organizational performance. Emotional intelligence is described as a set of abilities that refer in part to how effectively one deals with emotions both within oneself and others....
Proceedings Article

The Effect of Halal Tourism on Customer Satisfaction

Muhammad Sindhu Danu Saputro, Yunia Wardi, Abror Abror
This study analyzes the influence of Halal tourism dimensions (i.e., Islamic facilities, Halal, Islamic culture, and free from alcohol drinks and gambling) on tourist satisfaction in West Sumatra. This research is a causative research which examines the influence of Islamic facilities, Halal, Islamic...
Proceedings Article

Factors Affecting Consumers Behavior of Coventry University Students Towards Fast-Fashion Industry

Erini Junita Sari, Hanifah Hanifah
Despite of its rapid growth, fast fashion industry is still considered as an under-researched field. Researches related to fast fashion are rare to be found, both in academic and marketing aspects. This research is conducted to serve the purpose of addressing the characteristics of consumer behavior...
Proceedings Article

The Effects of Work-Family Conflict on Turnover Intention of Banks’ Employees in Padang with Burnout as The Mediating Variable

Rini Sarianti, Yuki Fitria, Yunita Engriani
The study aims to examine the effect of work-family conflict on turnover intention of banks’ employees in Padang with burnout as the mediating variable. The population of this study was all female employees at 7 conventional banks selected in the city, and the population number was 378 people. The sampling...
Proceedings Article

The Internalization and Implementation of Minangkabau Alternative Leadership Values for Formal and Informal Leaders in Padang

Sulastri Sulastri, Yuki Fitria, Chichi Andriani, Mega Asri Zona
The objectives of this research are 1) to conceptualize Minangkabau alternative leadership, and 2) to find out the level of knowledge and understanding of the formal and informal leaders in Padang about the Universal Leadership Model of Minangkabau. The population of this research is formal leadership...
Proceedings Article

Innovation Strategy of ‘Silungkang Songket' as the World Heritage

Dessi Susanti, Rose Rahmidani, Armiati Armiati
This research is expected to produce a road map of the innovation strategy of silungkang songket and to create the profile of the innovation factors of its to exist nationally and internationally. The data were collected by using observation method, documentation study, interview with silungkang songket...
Proceedings Article

The Effect of Work Motivation Dimension on the Performance of Employees of PT. Gapura Angkasa of Minangkabau International Airport Padang

Sutiyem Sutiyem, Muthia Roza Linda, Suhery Suhery, Puspa Leni, Dessy Trismiyanti
The objective of this study is to analyze: 1) the effect of the need for achievement on the employees’ performance; 2) the effect of the need for affiliation on the employees’ performance; and 3) the effect of the need for power on the employees’ performance. This study is a causative research which...
Proceedings Article

Emotion Regulation and Service Organizational Citizenship Behaviors: Moderating Role of Gender

Syahrizal Syahrizal, Ayu Wahdania
The purpose of this study is to examine the direct effect of emotion regulation (deep acting and surface acting) on service-oriented organizational citizenship behavior (SO-OCB), and to test for the moderating effect of gender on the relationship between emotion regulation and SO-OCB. The subjects of...
Proceedings Article

E-Consumer Behavior: The Roles of Attitudes, Risk Perception on Shopping Intention-Behavior

Widayat Widayat
The objective of this research is to examine the roles of attitudes, the risk perception of intention and behavior online shopping, among students. The data were collected from the samples through a five-Likert scale questionnaire. The samples of adolescents who were still studying in Malang city were...
Proceedings Article

The Marketing Model and Human Resources Management Strategies to Achieve Competitive Advantage of Grocery Stores

Rohman Willian, Novita Eka Sari, Tona Aurora Lubis, Rizdhianty Savitri
Grocery stores in traditional markets in the Province of Jambi are facing an intense competition, especially with increasing number of minimarkets and modern stores. This can lead to the tight competition between retailers. The purpose of this research is to formulate the model of marketing and human...
Proceedings Article

An Analysis on Brand Image and Switching Intention of Flight Companies’ Customers with Word of Mouth (WOM) as The Intervening Variable

Yasri Yasri, Yunita Engriani
Brand image and intention to switch are two important factors for every company. Companies that already have a strong brand image tend to be preferred by customers and their intention to switch is lower. Factors influencing the two variables include word of mouth (WOM), customer satisfaction and complaint...
Proceedings Article

The Influence of Islamic Tourism on Word of Mouth about Tourism in West Sumatera

Yollanda Yollanda, Yunia Wardi, Abror Abror
This study aims to analyze the influence of Islamic tourism on the word of mouth about tourism in West Sumatra. Respondents in this study are tourists who visit West Sumatra. This study used 345 respondents as the sample. The data analysis technique of this study is multiple linear regression analysis....
Proceedings Article

The Relationship between Brand Experience, Customer Satisfaction and Customer Loyalty: Brand Trust as The Intervening Variable

Rahmi Yuliyasti, Erni Masdupi, Abror Abror
This study examines the influence of brand experiende and customer satisfaction on customer loyalty through brand trust as an intervening variable. This study was conducted to 166 customers of PT Bank Rakyat Indonesia (Persero) Tbk as the samples. We employed Structural Equation Modeling (SEM) by using...
Proceedings Article

Antecedents of Employee Organizational Commitment at Public Sector Organizations in West Sumatra

Mega Asri Zona, Megawati Megawati, Arief Maulana
This research analyzes employees’ organizational commitment at public sector organizations in West Sumatra. This research used job satisfaction and perceived organizational support (POS) as antecedents of employee organizational commitment. The results of data analysis show that 1) perceived organizational...
Proceedings Article

The Influence of Perceived Risk and Perceived Ease of Use on Consumer’s Attitude and Online Purchase Intention

Sonya Zuelseptia, Rahmiati Rahmiati, Yunita Engriani
This research analyzed the perceived risk and perceived ease of use on consumer’s attitude and online purchase intention. The type of this research is causative research. This research was conducted in the city of Bukittinggi, West Sumatra, Indonesia. The population in this study is the whole community...