Proceedings of the Sriwijaya International Conference on Information Technology and Its Applications (SICONIAN 2019)

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110 articles
Proceedings Article

The Effectiveness of Instagram Features as a Sales Promotion Media Using Discrepancy Evaluation Model Method in Increasing Customer Loyalty

Ali Ibrahim, Yusmaniarti, Yunia Ruwanna Sofita, Refta Sepdela, Zacky Eka Putra, Dea Tri Ananda, Mutia Mariam Febrianti
In this study, an evaluation process was carried out on the effectiveness of Instagram features as a sales promotion media in increasing customer loyalty by utilizing the Discrepancy Evaluation Model (DEM) which to find out how good the performance and the effectiveness of Instagram features as a promotional...
Proceedings Article

Analysis of Line Application Deployment Using Customer Relationship Management Approach to Customer Loyalty in GO-US

Madyus Randika, Nesa Aulia Andestra, Suci Inayah, Dina Mayang Sari, Annisa Raidatul Jannah, Ali Ibrahim
Competition among online cab service providers in Sriwijaya university (Unsri) now is getting tougher. Line utilization of social media can be one strategy that could be used by the service provider. Go-Us is an online cab service provider who actively utilizes customer relationship management through...
Proceedings Article

The Effect of E-Commerce Application Service Quality of Customer Loyalty Using Customer Relationship Management Approach

Ali Ibrahim, St Dhiah Raniah Napian, Arni Firanisa, Sartika, Ratih Dewi Sari, Meitiana Audya
The development of technology in the present is so rapid. More and more startups are emerging, resulting in increasingly fierce business competition. With the tight competition, companies must try to always achieve a competitive advantage. One of the efforts that can be made by the company is to increase...
Proceedings Article

Implementation of Web-Based Customer Relationship Management at PT. Kimia Farma Trading and Distribution Palembang

ADAWIYAH, Mira AFRINA
PT. Kimia Farma Trading and Distribution is a company engaged in the trading and distribution of pharmaceutical products. This research uses the Customer Relationship Management (CRM) method as an effort to get new customers, increase relationships and maintain customer loyalty. The system development...
Proceedings Article

The Statistics of Equatorial Spread-F and Effects on Critical Frequency at Chumphon, Thailand

Phimmasone Thammavongsy, Pornchai Supnithi, Watid Phakphisut, Kornyanat Hozumi, Takuya Tsugawa, Kallaya Bannop
This work presents the study of equatorial spread-F (ESF) characteristics based on the occurrence percentages and durations during the maximum solar activity of the 24th solar cycle at Chumphon station (CPN), Thailand. The statistics of ionogram data covering all months in 2014 are obtained from the...
Proceedings Article

The Determination of Reward and Punishment Using WASPAS Method

Mira Afriana UTAMI, Endang Lestari RUSKAN
The Public Works Department of Highways and Spatial Planning of South Sumatra Province is an element of implementing government affairs which is the authority of the provincial government in the field of public works and spatial planning for road and bridge affairs and spatial planning. In maintaining...
Proceedings Article

Development of Decision Support System for Selection of Yayasan Alumni Scholarship Using MOORA Method

Arindia UTAMI, Endang Lestari RUSKAN
Yayasan Alumni Scholarship is a form of concrete contribution from the alumni to SMA N 1 to increase access and study opportunities in higher education for SMA N 1 students who are economically incapable and have academic potential. Yayasan Alumni routinely provides scholarships once a year. Several...
Proceedings Article

Development of Decision Support System for Selection Paskibraka Members of South Sumatera Province Using TOPSIS Method

Hanum Sabrina Aprilianti JOHAN, Endang Lestari RUSKAN
Paskibraka is an organization of flag hoisting troops in Indonesia. This group will lead the flag-raising on Indonesia big day, such as Independence Day. This organization opens selection every year for high school students only with several requirements needed. For becoming this member, they also have...
Proceedings Article

Augmented Reality Learning Media Based on Android for Sciences in Elementary Schools

Mita Septiani, Mohammad Muhyidin Nurzaelani, Muhammad Iqbal Pahlevi, Putri Eka Sevtiyuni
This research aims to produce interactive learning media based on Augmented Reality (AR) that is appropriate for science subjects on material characteristics of the eight planets in the solar system. This research is a type of research and development (R&D) using the ADDIE model, which includes the...
Proceedings Article

Information System of Forecasting the Price of Beef Using Exponential Smoothing Method (Case Study: Dinas Perindustrian Dan Perdagangan Provinsi Sumatera Selatan)

Pacu PUTRA, Vivin YULIKA, Endang Lestari RUSKAN
Dinas Perindustrian dan Perdagangan Provinsi Sumatera Selatan is one of element in Indonesia government that having responsibility in trade areas, one of the areas is beef trading. The price of beef was having unstable fluctuation in every month hence it was difficult to predict the price of beef for...