Proceedings of the 2023 International Conference on Image, Algorithms and Artificial Intelligence (ICIAAI 2023)

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Comparative Analysis: Features, User Experience and Market Competition of Meizu Mobile Phones and Apple Mobile Phones

Authors
Xueyi Zhang1, *
1Queen’s Management School, Queen’s University of Belfast, Belfast, BT7 1NN, UK
*Corresponding author. Email: xzhang74@qub.ac.uk
Corresponding Author
Xueyi Zhang
Available Online 27 November 2023.
DOI
10.2991/978-94-6463-300-9_85How to use a DOI?
Keywords
Meizu; Apple; Comparative Analysis; Mobile Phones; Smartphone
Abstract

In the past two decades, the international and domestic electronic information industry has developed rapidly, resulting in great changes, and more and more mobile phone brands have been noticed by the public. The subject of this study is to study Apple mobile phones and Meizu mobile phones, aiming to compare and analyse the advantages, characteristics, market position and influence of the two well-known smartphone brands. In today’s digital age, smart phones have become an indispensable part of people's lives, and Apple mobile phones and Meizu mobile phones, as two popular brands, play an important role in the smart phone market. Through the comprehensive study of Apple mobile phones and Meizu mobile phones, this research aims to provide in-depth in-sights and valuable insights for the players in the smartphone market, academia, and consumers at large. This will help to understand and compare the advantages and disadvantages of the two brands and provide useful guidance and enlightenment for formulating product strategies, improving user experience and meeting consumer needs.

Copyright
© 2023 The Author(s)
Open Access
Open Access This chapter is licensed under the terms of the Creative Commons Attribution-NonCommercial 4.0 International License (http://creativecommons.org/licenses/by-nc/4.0/), which permits any noncommercial use, sharing, adaptation, distribution and reproduction in any medium or format, as long as you give appropriate credit to the original author(s) and the source, provide a link to the Creative Commons license and indicate if changes were made.

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Volume Title
Proceedings of the 2023 International Conference on Image, Algorithms and Artificial Intelligence (ICIAAI 2023)
Series
Advances in Computer Science Research
Publication Date
27 November 2023
ISBN
10.2991/978-94-6463-300-9_85
ISSN
2352-538X
DOI
10.2991/978-94-6463-300-9_85How to use a DOI?
Copyright
© 2023 The Author(s)
Open Access
Open Access This chapter is licensed under the terms of the Creative Commons Attribution-NonCommercial 4.0 International License (http://creativecommons.org/licenses/by-nc/4.0/), which permits any noncommercial use, sharing, adaptation, distribution and reproduction in any medium or format, as long as you give appropriate credit to the original author(s) and the source, provide a link to the Creative Commons license and indicate if changes were made.

Cite this article

risenwbib
TY  - CONF
AU  - Xueyi Zhang
PY  - 2023
DA  - 2023/11/27
TI  - Comparative Analysis: Features, User Experience and Market Competition of Meizu Mobile Phones and Apple Mobile Phones
BT  - Proceedings of the 2023 International Conference on Image, Algorithms and Artificial Intelligence (ICIAAI 2023)
PB  - Atlantis Press
SP  - 825
EP  - 833
SN  - 2352-538X
UR  - https://doi.org/10.2991/978-94-6463-300-9_85
DO  - 10.2991/978-94-6463-300-9_85
ID  - Zhang2023
ER  -