Proceedings of the 2015 International Conference on Cultivating Undergraduate Entrepreneurship and Management Engineering

An Empirical Study about Innovation of Enterprise Technique and Culture Integration Impacting on the Access to Resources

Authors
Xianfeng Zhang, Ming Zhao
Corresponding Author
Xianfeng Zhang
Available Online June 2015.
DOI
https://doi.org/10.2991/cueme-15.2015.23How to use a DOI?
Keywords
technology and culture integration; intellectual capital; organizational legitimacy; access to resources
Abstract
Creative enterprises have widespread problem of insufficient resources, whether the resource dilemma can be resolved through enterprise innovation of technological and cultural integration in the end is an important issue. Animation and game industry is a typical field of technology and culture integration of innovation, and this research did an empirical study by sampling 129 Chinese animation and game companies after literature analysis, and its results confirmed: innovation of technological and cultural integration cannot bring resources directly to enterprises, but by the way of intellectual capital and organization legitimacy increase, it can obtain resources for enterprises, namely intellectual capital and organizational legitimacy are the two paths of enterprise to obtain resources through innovation of technology and culture integration. This study find a theoretical basis for enterprises to adhere to the innovation of technological and cultural integration in the Chinese "public business" context.
Open Access
This is an open access article distributed under the CC BY-NC license.

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Cite this article

TY  - CONF
AU  - Xianfeng Zhang
AU  - Ming Zhao
PY  - 2015/06
DA  - 2015/06
TI  - An Empirical Study about Innovation of Enterprise Technique and Culture Integration Impacting on the Access to Resources
BT  - Proceedings of the 2015 International Conference on Cultivating Undergraduate Entrepreneurship and Management Engineering
PB  - Atlantis Press
SP  - 109
EP  - 113
SN  - 2352-5428
UR  - https://doi.org/10.2991/cueme-15.2015.23
DO  - https://doi.org/10.2991/cueme-15.2015.23
ID  - Zhang2015/06
ER  -