Proceedings of the 2022 3rd International Conference on E-commerce and Internet Technology (ECIT 2022)

Research on Feature-Based Classification of Consumption Internet Products

Authors
Dong Yao1, *, Xiaoyu Liu1, Tiange Shen1
1Research Institute, China Mobile, No 32, Xuanwumenxi Avenue, XiCheng District, Beijing, China
*Corresponding author. Email: yaodong@chinamobile.com
Corresponding Author
Dong Yao
Available Online 10 November 2022.
DOI
10.2991/978-94-6463-005-3_21How to use a DOI?
Keywords
Consumption Internet Products; product classification; Features; core resources; profit model; financial performance
Abstract

With the development of Internet technology, China consumes millions of Consumption Internet products, and the business models of different products vary greatly. In order to explore the law of Consumption Internet Products and guide enterprises to carry out the R & D and operation of Consumption Internet Products, this paper makes a cluster analysis of some Consumption Internet Products based on the core resources, profit model and financial performance segmentation indicators of Consumption Internet Products. Dividing Consumption Internet Products into five types: entrance products, functional products, platform products, service-oriented products and content-based products can effectively guide the product resource investment, profit model design, product development planning and company product system planning of Consumption Internet Products.

Copyright
© 2023 The Author(s)
Open Access
Open Access This chapter is licensed under the terms of the Creative Commons Attribution-NonCommercial 4.0 International License (http://creativecommons.org/licenses/by-nc/4.0/), which permits any noncommercial use, sharing, adaptation, distribution and reproduction in any medium or format, as long as you give appropriate credit to the original author(s) and the source, provide a link to the Creative Commons license and indicate if changes were made.

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Volume Title
Proceedings of the 2022 3rd International Conference on E-commerce and Internet Technology (ECIT 2022)
Series
Atlantis Highlights in Engineering
Publication Date
10 November 2022
ISBN
10.2991/978-94-6463-005-3_21
ISSN
2589-4943
DOI
10.2991/978-94-6463-005-3_21How to use a DOI?
Copyright
© 2023 The Author(s)
Open Access
Open Access This chapter is licensed under the terms of the Creative Commons Attribution-NonCommercial 4.0 International License (http://creativecommons.org/licenses/by-nc/4.0/), which permits any noncommercial use, sharing, adaptation, distribution and reproduction in any medium or format, as long as you give appropriate credit to the original author(s) and the source, provide a link to the Creative Commons license and indicate if changes were made.

Cite this article

TY  - CONF
AU  - Dong Yao
AU  - Xiaoyu Liu
AU  - Tiange Shen
PY  - 2022
DA  - 2022/11/10
TI  - Research on Feature-Based Classification of Consumption Internet Products
BT  - Proceedings of the 2022 3rd International Conference on E-commerce and Internet Technology (ECIT 2022)
PB  - Atlantis Press
SP  - 204
EP  - 214
SN  - 2589-4943
UR  - https://doi.org/10.2991/978-94-6463-005-3_21
DO  - 10.2991/978-94-6463-005-3_21
ID  - Yao2022
ER  -