Game Theory in the Application of Modern Business Management

DOI

10.2991/emim-15.2015.162How to use a DOI?

Keywords

Game theory; Enterprise management; Management decision-making Prisoner's dilemma; Clever pig game

Abstract

This article describes the origins of game theory and points out to that if companies want to acquire an invincible position in the fierce competition market; they can not only be strength, but also to focus on strategy. In the modern enterprise management, game theory is playing an irreplaceable important role. By analyzing the "Prisoner's Dilemma" and "Clever Pig Game" and other classic cases of game theory applying in business management, which gives many hits for the bosses, for example, a number of economic issues which were the nature and the mechanisms leading to these difficulties, and thus help them acquire economic activity law, to improve the efficiency of management decision-making.

Copyright

© 2015, the Authors. Published by Atlantis Press.

Open Access

This is an open access article distributed under the CC BY-NC license (http://creativecommons.org/licenses/by-nc/4.0/).

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TY  - CONF
AU  - Chuanli Wei
PY  - 2015/04
DA  - 2015/04
TI  - Game Theory in the Application of Modern Business Management
BT  - Proceedings of the 2015 International Conference on Education, Management, Information and Medicine
PB  - Atlantis Press
SP  - 832
EP  - 836
SN  - 2352-5428
UR  - https://doi.org/10.2991/emim-15.2015.162
DO  - 10.2991/emim-15.2015.162
ID  - Wei2015/04
ER  -