Identifying and Managing Key Success Factors for Sino-Estonian Joint Ventures

DOI

10.2991/febm-19.2019.15How to use a DOI?

Keywords

success factors; ijv; cultural difference management; china; estonia

Abstract

International Joint Venture (IJV) has been one of the main approaches to entering a foreign market in the last decade. Recently there has been a growing interest to examine the factors of successful IJVs in China and how these IJVs manage effectively with cross-culture from major developed countries. The studies mainly focus on the determinants of successful IJVs performance and how to have effective cultural difference management where the foreign partner in Estonia. In the paper, applying a conceptual model and Hofstede 6D framework are used to analyze of an Estonian-Chinese IJV. The result shows that the market opportunity and strong support from the government are the main factors. Besides, the cultural differences between Chinese and Estonian enterprises are significant to manage. Finally, in the conclusions part, limitations are also discussed together with an outline of future research directions.

Copyright

© 2019, the Authors. Published by Atlantis Press.

Open Access

This is an open access article distributed under the CC BY-NC license (http://creativecommons.org/licenses/by-nc/4.0/).

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TY  - CONF
AU  - Jiani Xie
AU  - Yuhan Hu
AU  - Yangxinran Sun
PY  - 2019/12
DA  - 2019/12
TI  - Identifying and Managing Key Success Factors for Sino-Estonian Joint Ventures
BT  - Proceedings of the Fourth International Conference on Economic and Business Management (FEBM 2019)
PB  - Atlantis Press
SP  - 20
EP  - 25
SN  - 2352-5428
UR  - https://doi.org/10.2991/febm-19.2019.15
DO  - 10.2991/febm-19.2019.15
ID  - Xie2019/12
ER  -