Proceedings of the 2016 Global Conference on Business, Management and Entrepreneurship

Marketing Artificial Reef as Recreational SCUBA Diving Resources: Feasibility Study for Sustainable Tourism

Authors
Harriman Samuel Saragih
Corresponding Author
Harriman Samuel Saragih
Available Online August 2016.
DOI
https://doi.org/10.2991/gcbme-16.2016.34How to use a DOI?
Keywords
Artificial Reef; Ecotourism; Marketing; Sustainability
Abstract
Indonesia is known as a coastal country which has rich natural resources. Indonesia's islands have attracted scuba divers globally to dive and experience the sensation of Indonesia's maritime ecosystem. Previous studies have shown that scuba diving as an ecotourism object is able to contribute both positive and negative impact to the environment and the local communities. World Resource Institute reported that 45% of coral reefs in Indonesia face a high level of threat, and this ecosystem can still be aided by the presence of artificial reefs. This study focuses to understand the feasibility of implementing artificial reef to boost local community and boost their economy in order to preserve the environment for sustainability.
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This is an open access article distributed under the CC BY-NC license.

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Proceedings
2016 Global Conference on Business, Management and Entrepreneurship
Part of series
Advances in Economics, Business and Management Research
Publication Date
August 2016
ISBN
978-94-6252-268-8
ISSN
2352-5428
DOI
https://doi.org/10.2991/gcbme-16.2016.34How to use a DOI?
Open Access
This is an open access article distributed under the CC BY-NC license.

Cite this article

TY  - CONF
AU  - Harriman Samuel Saragih
PY  - 2016/08
DA  - 2016/08
TI  - Marketing Artificial Reef as Recreational SCUBA Diving Resources: Feasibility Study for Sustainable Tourism
BT  - 2016 Global Conference on Business, Management and Entrepreneurship
PB  - Atlantis Press
SN  - 2352-5428
UR  - https://doi.org/10.2991/gcbme-16.2016.34
DO  - https://doi.org/10.2991/gcbme-16.2016.34
ID  - SamuelSaragih2016/08
ER  -