Resource-Based View as a Competitive Advantage of the Company: an Empirical Review
- 10.2991/gcbme-16.2016.154How to use a DOI?
- RBV, VRIO, sustainable competitiveness
Strategy is the fit between the firm's external condition and its internal capabilities. Significant changes in the external condition will affect the changes of the company's internal condition such as the resources and the capabilities, and the organization in order to realign the company could keep-up with its environment. The Resource Based View helps us to understand how firms achieve and sustain their competitiveness through resource building as well as leveraging it. This study aims to determine the company's bundle of resources that influence growth. According to the RBV, only the 'Value, Rareness, Imitability and Organization (VRIO), that possessed by the company can create capabilities and uniqueness to ensure profits and improve the performance of the company. A company is said to have a sustainable competitiveness, if it performs more cost efficient than its competitors.
- © 2016, the Authors. Published by Atlantis Press.
- Open Access
- This is an open access article distributed under the CC BY-NC license (http://creativecommons.org/licenses/by-nc/4.0/).
Cite this article
TY - CONF AU - Heru Basuki Purwanto PY - 2016/08 DA - 2016/08 TI - Resource-Based View as a Competitive Advantage of the Company: an Empirical Review BT - Proceedings of the 2016 Global Conference on Business, Management and Entrepreneurship PB - Atlantis Press SP - 828 EP - 832 SN - 2352-5428 UR - https://doi.org/10.2991/gcbme-16.2016.154 DO - 10.2991/gcbme-16.2016.154 ID - BasukiPurwanto2016/08 ER -