Proceedings of the 7th International Conference on Education, Management, Information and Computer Science (ICEMC 2017)

Research on Enterprise Operating Strategy for Digital Library

Authors
Wang Jinghui, Zang Yanyu, Cui Hao, Qin Runmeng, Cao Wei, Huang Zhiyao
Corresponding Author
Wang Jinghui
Available Online June 2016.
DOI
https://doi.org/10.2991/icemc-17.2017.214How to use a DOI?
Keywords
Digital library; Enterprise operating; Marketing strategy
Abstract

Based on the modern market economy, and according to the characteristics of digital libraries, this paper discusses the enterprise operating strategy for digital library from four aspects which are the operating environment, company management mode, business model and marketing strategy in order to ensure social benefits and improve the operating efficiency of digital library.

Copyright
© 2017, the Authors. Published by Atlantis Press.
Open Access
This is an open access article distributed under the CC BY-NC license (http://creativecommons.org/licenses/by-nc/4.0/).

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Volume Title
Proceedings of the 7th International Conference on Education, Management, Information and Computer Science (ICEMC 2017)
Series
Advances in Computer Science Research
Publication Date
June 2016
ISBN
978-94-6252-372-2
ISSN
2352-538X
DOI
https://doi.org/10.2991/icemc-17.2017.214How to use a DOI?
Copyright
© 2017, the Authors. Published by Atlantis Press.
Open Access
This is an open access article distributed under the CC BY-NC license (http://creativecommons.org/licenses/by-nc/4.0/).

Cite this article

TY  - CONF
AU  - Wang Jinghui
AU  - Zang Yanyu
AU  - Cui Hao
AU  - Qin Runmeng
AU  - Cao Wei
AU  - Huang Zhiyao
PY  - 2016/06
DA  - 2016/06
TI  - Research on Enterprise Operating Strategy for Digital Library
BT  - Proceedings of the 7th International Conference on Education, Management, Information and Computer Science (ICEMC 2017)
PB  - Atlantis Press
SP  - 1050
EP  - 1056
SN  - 2352-538X
UR  - https://doi.org/10.2991/icemc-17.2017.214
DO  - https://doi.org/10.2991/icemc-17.2017.214
ID  - Jinghui2016/06
ER  -