Strategic Analysis of Chinese Internet Enterprises in Developing Southeast Asian Market——Comparison of Acquisition Strategies of Alibaba and Tencent

DOI

10.2991/978-94-6463-098-5_148How to use a DOI?

Keywords

Internet Acquisition; Localization; Southeast Asia

Abstract

By comparing the M & A cases of Tencent and Alibaba, this paper analyzes the event from the perspective of the acquirer and the acquiree, discusses the motives of M & A and different strategic choices of M & A, studies the performance after M & A through empirical analysis and financial report analysis. This paper points out that it provides suggestions for more Chinese Internet companies entering the Southeast Asian market through M & A.

Copyright

© 2023 The Author(s)

Open Access

Open Access This chapter is licensed under the terms of the Creative Commons Attribution-NonCommercial 4.0 International License (http://creativecommons.org/licenses/by-nc/4.0/), which permits any noncommercial use, sharing, adaptation, distribution and reproduction in any medium or format, as long as you give appropriate credit to the original author(s) and the source, provide a link to the Creative Commons license and indicate if changes were made.

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TY  - CONF
AU  - Heqi Fan
PY  - 2022
DA  - 2022/12/27
TI  - Strategic Analysis of Chinese Internet Enterprises in Developing Southeast Asian Market——Comparison of Acquisition Strategies of Alibaba and Tencent
BT  - Proceedings of the 2022 4th International Conference on Economic Management and Cultural Industry (ICEMCI 2022)
PB  - Atlantis Press
SP  - 1310
EP  - 1316
SN  - 2352-5428
UR  - https://doi.org/10.2991/978-94-6463-098-5_148
DO  - 10.2991/978-94-6463-098-5_148
ID  - Fan2022
ER  -