Motivation Analysis and Performance Analysis of Haier Merger and Acquisition in Qingdao
- https://doi.org/10.2991/aebmr.k.220307.488How to use a DOI?
- M & A; motivation of M & A; performance analysis
It does not have an advantage in international competition though Qingdao Haier has a high market share in domestic home appliances. In 2016, in order to improve its competitiveness in the international market, Qingdao Haier acquired the home appliance business of American General Motors with US $5.4 billion in cash. Improving market share in the United States has played an excellent role in promoting. This study analyzes the motivation of the merger and judge whether Qingdao Haier benefits from the merger by analyzing the financial indicators of the consolidated statement. According to the analysis results, it is concluded that after the implementation of M & A activities in Haier, although the individual indicators are lower than those before M & A, the overall synergy has been achieved and the operation of the enterprise is in good condition.
- © 2022 The Authors. Published by Atlantis Press International B.V.
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Cite this article
TY - CONF AU - Guanwei Chen PY - 2022 DA - 2022/03/26 TI - Motivation Analysis and Performance Analysis of Haier Merger and Acquisition in Qingdao BT - Proceedings of the 2022 7th International Conference on Financial Innovation and Economic Development (ICFIED 2022) PB - Atlantis Press SP - 2997 EP - 3001 SN - 2352-5428 UR - https://doi.org/10.2991/aebmr.k.220307.488 DO - https://doi.org/10.2991/aebmr.k.220307.488 ID - Chen2022 ER -