Proceedings of the 2022 7th International Conference on Financial Innovation and Economic Development (ICFIED 2022)

To Study the Development and Problems of Community Group Buying after the Epidemic

Authors
Zhaojia Gao1, , Yicheng Li2, , *
1No.1 senior high school,Jiao Zhou 266300,China
2Leeds University Business School, University of Leeds, LS6 1AN, United Kingdom

These authors contributed equally

*Corresponding author. Email: bn20yl8@leeds.ac.uk
Corresponding Author
Yicheng Li
Available Online 26 March 2022.
DOI
10.2991/aebmr.k.220307.088How to use a DOI?
Keywords
Community group buying; Impact of epidemic
Abstract

Due to the outbreak of the epidemic, the public have a new understanding of social group buying, and accept this consumption shopping mode, and social group buying has become rapidly popular. This paper will study the development of social group buying after the epidemic and the problems it faces. Social group buying because of the outbreak becomes popular, many well-known enterprises have invested to the industry, and combined with subsidies, let the potential of new market is growing, but due to the large number of investment makes Internet giant bankruptcy and exit some businesses, and some preferential activities caused the vicious competition of low price, so the Chinese government started to standardize the market. Social group not only buying promotes the development of society, but also brings many problems. Businesses in this industry need to further improve this consumption shopping mode, so that social group buying can develop for a long time.

Copyright
© 2022 The Authors. Published by Atlantis Press International B.V.
Open Access
This is an open access article under the CC BY-NC license.

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Volume Title
Proceedings of the 2022 7th International Conference on Financial Innovation and Economic Development (ICFIED 2022)
Series
Advances in Economics, Business and Management Research
Publication Date
26 March 2022
ISBN
978-94-6239-554-1
ISSN
2352-5428
DOI
10.2991/aebmr.k.220307.088How to use a DOI?
Copyright
© 2022 The Authors. Published by Atlantis Press International B.V.
Open Access
This is an open access article under the CC BY-NC license.

Cite this article

TY  - CONF
AU  - Zhaojia Gao
AU  - Yicheng Li
PY  - 2022
DA  - 2022/03/26
TI  - To Study the Development and Problems of Community Group Buying after the Epidemic
BT  - Proceedings of the 2022 7th International Conference on Financial Innovation and Economic Development (ICFIED 2022)
PB  - Atlantis Press
SP  - 548
EP  - 553
SN  - 2352-5428
UR  - https://doi.org/10.2991/aebmr.k.220307.088
DO  - 10.2991/aebmr.k.220307.088
ID  - Gao2022
ER  -