Proceedings of the 3rd International Conference on Internet Finance and Digital Economy (ICIFDE 2023)

Design and Application of Agricultural Economic Transaction Management Platform Based on Data Mining

Authors
Chong Liang1, *
1Henan Vocational College of Agriculture, Zhengzhou, 451450, Henan, China
*Corresponding author. Email: 18903718203@163.com
Corresponding Author
Chong Liang
Available Online 29 October 2023.
DOI
10.2991/978-94-6463-270-5_12How to use a DOI?
Keywords
data mining; Agricultural economy; Management platform
Abstract

In order to increase agricultural efficiency, increase farmers’ income, improve rural environment and economic and social development, a design and application of agricultural economic transaction management platform based on data mining is proposed. In this paper, data mining technology combined with related agricultural technology is used to analyze and study the collected environmental parameters, and an optimization model of greenhouse control parameters is designed to replace experienced farmers as planting guidance for crop growth. The objective clustering of OCA is applied to RBF neural network, and the large-scale parallel distributed processing structure of neural network is used to simulate the expert reasoning process and realize the precise management of greenhouse. Taking the green shopping mall in the trading platform as the application background, this paper designs a product recommendation model by using data mining algorithm, excavates the hidden relationship between the sold products, and recommends the mining results to users in the form of popular products, which improves the purchase satisfaction of users and greatly increases the sales performance of products.

Copyright
© 2023 The Author(s)
Open Access
Open Access This chapter is licensed under the terms of the Creative Commons Attribution-NonCommercial 4.0 International License (http://creativecommons.org/licenses/by-nc/4.0/), which permits any noncommercial use, sharing, adaptation, distribution and reproduction in any medium or format, as long as you give appropriate credit to the original author(s) and the source, provide a link to the Creative Commons license and indicate if changes were made.

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Volume Title
Proceedings of the 3rd International Conference on Internet Finance and Digital Economy (ICIFDE 2023)
Series
Atlantis Highlights in Economics, Business and Management
Publication Date
29 October 2023
ISBN
10.2991/978-94-6463-270-5_12
ISSN
2667-1271
DOI
10.2991/978-94-6463-270-5_12How to use a DOI?
Copyright
© 2023 The Author(s)
Open Access
Open Access This chapter is licensed under the terms of the Creative Commons Attribution-NonCommercial 4.0 International License (http://creativecommons.org/licenses/by-nc/4.0/), which permits any noncommercial use, sharing, adaptation, distribution and reproduction in any medium or format, as long as you give appropriate credit to the original author(s) and the source, provide a link to the Creative Commons license and indicate if changes were made.

Cite this article

TY  - CONF
AU  - Chong Liang
PY  - 2023
DA  - 2023/10/29
TI  - Design and Application of Agricultural Economic Transaction Management Platform Based on Data Mining
BT  - Proceedings of the 3rd International Conference on Internet Finance and Digital Economy (ICIFDE 2023)
PB  - Atlantis Press
SP  - 105
EP  - 111
SN  - 2667-1271
UR  - https://doi.org/10.2991/978-94-6463-270-5_12
DO  - 10.2991/978-94-6463-270-5_12
ID  - Liang2023
ER  -