Proceedings of the 2016 International Conference on Public Management (ICPM 2016)

Management strategy of the Marind Cultural Arts Festival as breakthrough innovations for improving tourism appeal in Merauke, Papua

Authors
Fitriani, Ida Hayu Dwimawanti, Edoardus E. Maturbongs
Corresponding Author
Fitriani
Available Online July 2016.
DOI
https://doi.org/10.2991/icpm-16.2016.129How to use a DOI?
Keywords
Management, Marind Festival, and Papua
Abstract
Merauke is a district area of Marind ethnic shelter life, the expansion of Papua especially in Merauke, making the young generation forget their identity. Government's efforts to preserve Marind cultural ethnic is by holding the Ndambu Festival for 3 years, nonetheless the lack information and the distance activity place so that these activities do not impact. This study describes the innovation implementation of Marind cultural arts festival, this researcher uses descriptive qualitative methods focus on management strategy of this festival, starting from planning up to evaluation. Implementation of management strategy produces the right success of the festival activities, and expected this activity can take place annually in the long term and able to increase tourism and economy appeal in Merauke and undertook to preserve Marind ethnic culture art.
Open Access
This is an open access article distributed under the CC BY-NC license.

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Volume Title
Proceedings of the 2016 International Conference on Public Management (ICPM 2016)
Series
Advances in Economics, Business and Management Research
Publication Date
July 2016
ISBN
978-94-6252-199-5
ISSN
2352-5428
DOI
https://doi.org/10.2991/icpm-16.2016.129How to use a DOI?
Open Access
This is an open access article distributed under the CC BY-NC license.

Cite this article

TY  - CONF
AU  - Fitriani
AU  - Ida Hayu Dwimawanti
AU  - Edoardus E. Maturbongs
PY  - 2016/07
DA  - 2016/07
TI  - Management strategy of the Marind Cultural Arts Festival as breakthrough innovations for improving tourism appeal in Merauke, Papua
BT  - Proceedings of the 2016 International Conference on Public Management (ICPM 2016)
PB  - Atlantis Press
SP  - 475
EP  - 476
SN  - 2352-5428
UR  - https://doi.org/10.2991/icpm-16.2016.129
DO  - https://doi.org/10.2991/icpm-16.2016.129
ID  - Fitriani2016/07
ER  -