Gaming for Good Changing the Game for Corporate Sustainability
- https://doi.org/10.2991/ict4s-14.2014.29How to use a DOI?
- Sustainability, mobile applications, mobile games, gaming for good.
Mobile technology offers great opportunities for renewing corporations’ sustainability agenda. In particular, the positive impact can be increased and new segments of people can be engaged. Gaming for Good is an area that combines the most popular mobile applications, games, with sustainability ingredients. In particular three different elements of sustainability can be introduced: education, profit for purpose and new communication channel. Modern Mayor is a recently launched free-to-play casual strategy game that includes pioneering features for environmental education, in-application charity donations and integrated twitter account for bi-directional communication The start of the game shows promise for making Gaming for Good a permanent part of corporate sustainability.
- © 2014, the Authors. Published by Atlantis Press.
- Open Access
- This is an open access article distributed under the CC BY-NC license (http://creativecommons.org/licenses/by-nc/4.0/).
Cite this article
TY - CONF AU - Petteri Alinikula AU - Juha-Lasse Latikka AU - Jussi Paanajärvi PY - 2014/08 DA - 2014/08 TI - Gaming for Good Changing the Game for Corporate Sustainability BT - Proceedings of the 2014 conference ICT for Sustainability PB - Atlantis Press SP - 245 EP - 247 SN - 2352-538X UR - https://doi.org/10.2991/ict4s-14.2014.29 DO - https://doi.org/10.2991/ict4s-14.2014.29 ID - Alinikula2014/08 ER -