Proceedings of the 2nd International Conference on Internet, Education and Information Technology (IEIT 2022)

Data-driven Individual Influence Analysis: A Case Study of Chinese Film Industry

Authors
Wenxuan Li1, Yinghong Ma1, *, Lixin Zhao1
1School of Business, Shandong Normal University, Jinan, 250014, China
*Corresponding author. Email: yinghongma71@163.com
Corresponding Author
Yinghong Ma
Available Online 27 December 2022.
DOI
10.2991/978-94-6463-058-9_31How to use a DOI?
Keywords
movie box office; influencing factors; Individual influence; regression analysis
Abstract

With the development of China's economy and the prosperity of cultural industry, the development of film, as one of the representative products of cultural industry, has also shows an unstoppable trend. The box office of a film is a key indicator to measure the influence of a film. Therefore, a comprehensive analysis of the relevant factors of film influence can guide the healthy development of the film industry. This is of great significance to enhance the soft power of Chinese culture, carry forward Chinese culture and meet the growing cultural needs of the people. Through the statistical analysis of domestic (non animated) films with an annual box office of more than 100 million yuan released from 2015 to 2019, this paper studies the role of many factors on the influence of films by using the method of multiple linear regression. Finally, based on the experimental results, we put forward some suggestions to promote the development of individual influence in the film industry.

Copyright
© 2023 The Author(s)
Open Access
Open Access This chapter is licensed under the terms of the Creative Commons Attribution-NonCommercial 4.0 International License (http://creativecommons.org/licenses/by-nc/4.0/), which permits any noncommercial use, sharing, adaptation, distribution and reproduction in any medium or format, as long as you give appropriate credit to the original author(s) and the source, provide a link to the Creative Commons license and indicate if changes were made.

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Volume Title
Proceedings of the 2nd International Conference on Internet, Education and Information Technology (IEIT 2022)
Series
Advances in Computer Science Research
Publication Date
27 December 2022
ISBN
10.2991/978-94-6463-058-9_31
ISSN
2352-538X
DOI
10.2991/978-94-6463-058-9_31How to use a DOI?
Copyright
© 2023 The Author(s)
Open Access
Open Access This chapter is licensed under the terms of the Creative Commons Attribution-NonCommercial 4.0 International License (http://creativecommons.org/licenses/by-nc/4.0/), which permits any noncommercial use, sharing, adaptation, distribution and reproduction in any medium or format, as long as you give appropriate credit to the original author(s) and the source, provide a link to the Creative Commons license and indicate if changes were made.

Cite this article

TY  - CONF
AU  - Wenxuan Li
AU  - Yinghong Ma
AU  - Lixin Zhao
PY  - 2022
DA  - 2022/12/27
TI  - Data-driven Individual Influence Analysis: A Case Study of Chinese Film Industry
BT  - Proceedings of the 2nd International Conference on Internet, Education and Information Technology (IEIT 2022)
PB  - Atlantis Press
SP  - 173
EP  - 177
SN  - 2352-538X
UR  - https://doi.org/10.2991/978-94-6463-058-9_31
DO  - 10.2991/978-94-6463-058-9_31
ID  - Li2022
ER  -