Corporate Social Responsibility and Global Brands Commitment

Maria Skivko; Elena Korneeva; Kirill Gerasimov

doi:10.2991/aebmr.k.211118.075

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Corporate Social Responsibility and Global Brands Commitment

Authors

Maria Skivko¹^{, *}, Elena Korneeva²^{, 3}, Kirill Gerasimov¹

¹Samara National Research University, Samara, Russia

²Financial University under the Government of the Russian Federation, Moscow, Russia

³Togliatti State University, Togliatti, Russia

^*Corresponding author. Email: maria.skivko@gmail.com

Corresponding Author

Maria Skivko

Available Online 29 November 2021.

DOI: 10.2991/aebmr.k.211118.075 How to use a DOI?
Keywords: corporate social responsibility; sustainable development; sustainability report; global corporations; ecological footprint; energy efficiency; renewable energy
Abstract: This paper focuses on the notion of corporate social responsibility and investigates the interconnection between the negative environmental impact and business activities of global corporations. In particular, the paper analyzes the engagement of some global brands in the sustainable development discussion. In the cases of annual environmental reports, this paper explores the brands’ commitment to the reducing the ecological footprint, applying energy efficiency principles and using renewable energy.
Copyright: © 2021 The Authors. Published by Atlantis Press International B.V.
Open Access: This is an open access article under the CC BY-NC license.

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Volume Title: Proceedings of the Second Conference on Sustainable Development: Industrial Future of Territories (IFT 2021)
Series: Advances in Economics, Business and Management Research
Publication Date: 29 November 2021
ISBN: 10.2991/aebmr.k.211118.075
ISSN: 2352-5428
DOI: 10.2991/aebmr.k.211118.075 How to use a DOI?
Open Access: This is an open access article under the CC BY-NC license.

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ris enw bib

TY  - CONF
AU  - Maria Skivko
AU  - Elena Korneeva
AU  - Kirill Gerasimov
PY  - 2021
DA  - 2021/11/29
TI  - Corporate Social Responsibility and Global Brands Commitment
BT  - Proceedings of the Second Conference on Sustainable Development: Industrial Future of Territories (IFT 2021)
PB  - Atlantis Press
SP  - 413
EP  - 418
SN  - 2352-5428
UR  - https://doi.org/10.2991/aebmr.k.211118.075
DO  - 10.2991/aebmr.k.211118.075
ID  - Skivko2021
ER  -

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