Proceedings of the 1st International Hospitality, Travel and Event Conference (IHTREC 2023)

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Factors Affecting Consumer Intention to Cancellation of Airline Tickets

Authors
Eny Sri Haryati1, Dhiani Dyahjatmayanti1, *
1Sekolah Tinggi Teknologi Kedirgantaraan, Yogyakarta, Indonesia
*Corresponding author. Email: dhiani.dyahjatmayanti@sttkd.ac.id
Corresponding Author
Dhiani Dyahjatmayanti
Available Online 12 June 2023.
DOI
10.2991/978-94-6463-170-8_6How to use a DOI?
Keywords
consumer intention; business ethics; refund of airline ticket
Abstract

The Covid-19 pandemic has caused restrictions on various activities including travel by airplane. This causes the airline ticket to be canceled. With the unilateral cancellation of the airline, there should be a ticket refund mechanism of disappointment for passengers which can impact on consumer intentions to cancel airline tickets. The purpose of this study is to determine the factors affecting consumer intention to cancel airline tickets. This study uses a correlational quantitative approach. The data collected is in the form of primary data obtained through questionnaires addressed to passengers who have purchased airline tickets in Yogyakarta more than once. Data were analyzed using multiple linear regression tests, T-tests and F tests. The results show that business ethics has a negative effect on the intention to cancel airline tickets and is proven to be supported with a significance value of 0.001 < 0.05. The refund mechanism has a positive effect on the intention to cancel airline tickets and is proven to be supported with a significance value of 0.000 < 0.05.as a form of company business ethics. The poor business ethics of an airline will certainly cause.

Copyright
© 2023 The Author(s)
Open Access
Open Access This chapter is licensed under the terms of the Creative Commons Attribution-NonCommercial 4.0 International License (http://creativecommons.org/licenses/by-nc/4.0/), which permits any noncommercial use, sharing, adaptation, distribution and reproduction in any medium or format, as long as you give appropriate credit to the original author(s) and the source, provide a link to the Creative Commons license and indicate if changes were made.

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Volume Title
Proceedings of the 1st International Hospitality, Travel and Event Conference (IHTREC 2023)
Series
Advances in Economics, Business and Management Research
Publication Date
12 June 2023
ISBN
10.2991/978-94-6463-170-8_6
ISSN
2352-5428
DOI
10.2991/978-94-6463-170-8_6How to use a DOI?
Copyright
© 2023 The Author(s)
Open Access
Open Access This chapter is licensed under the terms of the Creative Commons Attribution-NonCommercial 4.0 International License (http://creativecommons.org/licenses/by-nc/4.0/), which permits any noncommercial use, sharing, adaptation, distribution and reproduction in any medium or format, as long as you give appropriate credit to the original author(s) and the source, provide a link to the Creative Commons license and indicate if changes were made.

Cite this article

risenwbib
TY  - CONF
AU  - Eny Sri Haryati
AU  - Dhiani Dyahjatmayanti
PY  - 2023
DA  - 2023/06/12
TI  - Factors Affecting Consumer Intention to Cancellation of Airline Tickets
BT  - Proceedings of the 1st International Hospitality, Travel and Event Conference (IHTREC 2023)
PB  - Atlantis Press
SP  - 44
EP  - 53
SN  - 2352-5428
UR  - https://doi.org/10.2991/978-94-6463-170-8_6
DO  - 10.2991/978-94-6463-170-8_6
ID  - Haryati2023
ER  -