Proceedings of the International Scientific Conference "Far East Con" (ISCFEC 2020)

The Creative Mechanism of Humor as an Effective Means for Intellectual Capital Formation

Authors
M Musiichuk, S Musiichuk
Corresponding Author
M Musiichuk
Available Online 17 March 2020.
DOI
https://doi.org/10.2991/aebmr.k.200312.141How to use a DOI?
Abstract
The problem of the development of an individual’s creativity is analyzed herein for the purposes of creation of an innovation product as the main intellectual capital component. The novelty of the author’s approach is realized based on the creative mechanism of humor, possessing the property of self-reinforcement; the consideration of creativity as a process, product and personality characteristic on the basis of fixation of the cognitive-affective nature of humor, which determines the process of assuming a managerial task in the process of innovation activity. Humor is a form of non-material incitement to creative activity on the basis of a number of fundamental factors: humor is a form of reflection of the objective world, generation and perception of humor is an intellectual activity mediating the dynamic perception of reality; the process of cognition on the basis of humor proceeds through the resolution of contradictions and is mediated by intellectual activity, humor ensures a cognitive choice freedom of a personality; quick-wittedness is an inseparable quality of the creative process and features of thinking of a creative personality; humor is manifested through the identification of two or more elements that simultaneously exclude each other, which causes active independent development of the thinking process; humor in terms of generality is analogous to abstract thinking; as a kind of intellectual game, humor contributes to the acquisition of new experience and learning, being thereby an essential component of innovation activity.
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Volume Title
Proceedings of the International Scientific Conference "Far East Con" (ISCFEC 2020)
Series
Advances in Economics, Business and Management Research
Publication Date
17 March 2020
ISBN
978-94-6252-929-8
ISSN
2352-5428
DOI
https://doi.org/10.2991/aebmr.k.200312.141How to use a DOI?
Open Access
This is an open access article distributed under the CC BY-NC license.

Cite this article

TY  - CONF
AU  - M Musiichuk
AU  - S Musiichuk
PY  - 2020
DA  - 2020/03/17
TI  - The Creative Mechanism of Humor as an Effective Means for Intellectual Capital Formation
BT  - Proceedings of the International Scientific Conference "Far East Con" (ISCFEC 2020)
PB  - Atlantis Press
SP  - 1029
EP  - 1034
SN  - 2352-5428
UR  - https://doi.org/10.2991/aebmr.k.200312.141
DO  - https://doi.org/10.2991/aebmr.k.200312.141
ID  - Musiichuk2020
ER  -