Proceedings of the 3rd Annual 2017 International Conference on Management Science and Engineering (MSE 2017)

The Study of Comparing Safety Culture Manual with the Safety Website in Different Presentation Conditions Based On Eye Tracking

Authors
Hong-Xia Li, Jia-He Ren
Corresponding Author
Hong-Xia Li
Available Online October 2017.
DOI
10.2991/mse-17.2017.47How to use a DOI?
Keywords
safety culture manual; web page content; eye tracking experiments
Abstract

The present study examined the memory effects of different formats and different locations on the safety culture manual and the safety culture website in eye tracking experiments. The results showed: (1) in the memory task, the contents of the manual layout memory effect is better than the web page layout: the content of the paper carrier memory effect is significantly better than the electronic carrier. (2) In the experiment of eye tracking, the number of fixation and the length of fixation in the top part were significantly better than the down part. Memory performance also showed significant difference, the middle and upper part of the memory effect is good.

Copyright
© 2017, the Authors. Published by Atlantis Press.
Open Access
This is an open access article distributed under the CC BY-NC license (http://creativecommons.org/licenses/by-nc/4.0/).

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Volume Title
Proceedings of the 3rd Annual 2017 International Conference on Management Science and Engineering (MSE 2017)
Series
Advances in Economics, Business and Management Research
Publication Date
October 2017
ISBN
10.2991/mse-17.2017.47
ISSN
2352-5428
DOI
10.2991/mse-17.2017.47How to use a DOI?
Copyright
© 2017, the Authors. Published by Atlantis Press.
Open Access
This is an open access article distributed under the CC BY-NC license (http://creativecommons.org/licenses/by-nc/4.0/).

Cite this article

TY  - CONF
AU  - Hong-Xia Li
AU  - Jia-He Ren
PY  - 2017/10
DA  - 2017/10
TI  - The Study of Comparing Safety Culture Manual with the Safety Website in Different Presentation Conditions Based On Eye Tracking
BT  - Proceedings of the 3rd Annual 2017 International Conference on Management Science and Engineering (MSE 2017)
PB  - Atlantis Press
SP  - 195
EP  - 199
SN  - 2352-5428
UR  - https://doi.org/10.2991/mse-17.2017.47
DO  - 10.2991/mse-17.2017.47
ID  - Li2017/10
ER  -