Cooperation Development Prospects of the Primorsky Krai and China in the Humanitarian Sphere
- 10.2991/aebmr.k.200324.008How to use a DOI?
- humanitarian cooperation, “soft power”, public diplomacy, questionnaire survey, typological analysis
Humanitarian cooperation is an essential element of “soft power”. Nowadays “soft power” tools acquire new content, improve cross-country cooperation in the economic sphere, form unifying political institutions and communications. Unlike Russia, China uses “soft power” tools more efficient. Recently China has been using particularly active “soft power” tools for promoting its global project “One Belt - One Road”. Today by popularity the Chinese language has become the second studied language after English. The article discloses the problem of humanitarian cooperation between Russia and China by example of the Primorsky krai. It reveals particular features in formation and development of the popular diplomacy in relations between population of the Primorsky krai and border regions of China. The mechanism of “soft power” promoting cooperation has been researched by results from mass online surveys of the Primorsky krai residents. The survey focused on the problem of studying the mutual perception of Russians and Chinese. Such important resources of the “soft” power are disclosed as culture and education. Taking into account the multiplication of tourists from China to the Primorsky krai in recent years, the work deals with the development of cooperation between two countries in tourism sector. For the first time the research of relationship between two nations raises the problem of attitudes towards mixed marriages. The work develops the idea of measuring “soft power” characteristics. The proposed approach is based on using qualitative characteristics to measure “soft power” elements. There are examples of possible new solutions to use this mechanism.
- © 2020, the Authors. Published by Atlantis Press.
- Open Access
- This is an open access article distributed under the CC BY-NC license (http://creativecommons.org/licenses/by-nc/4.0/).
Cite this article
TY - CONF AU - Natalya Stepanovna Martyshenko PY - 2020 DA - 2020/03/30 TI - Cooperation Development Prospects of the Primorsky Krai and China in the Humanitarian Sphere BT - Proceedings of the “New Silk Road: Business Cooperation and Prospective of Economic Development” (NSRBCPED 2019) PB - Atlantis Press SP - 37 EP - 42 SN - 2352-5428 UR - https://doi.org/10.2991/aebmr.k.200324.008 DO - 10.2991/aebmr.k.200324.008 ID - Martyshenko2020 ER -