Assessement of Service Quality at PT. Bank Nagari Sub-Branch Simpang Haru
- DOI
- 10.2991/978-94-6463-839-4_73How to use a DOI?
- Keywords
- Service Quality; Bank; Customers
- Abstract
This research aims to investigate the service quality at PT. Bank Nagari Sub-Branch Simpang Haru. using a descriptive quantitative approach. Data was collected through questionnaire surveys, with both primary and secondary data sources utilized. The study’s population comprised the customers of PT. Bank Nagari Sub-Branch Simpang Haru, with a sample size of 100 respondents selected using probability sampling techniques. Descriptive analysis was employed, presenting the findings using tables. The results revealed that the perceived service quality at PT. Bank Nagari Sub-Branch Simpang Haru, according to the respondents, had an average score of 4.19 and a Total Respondent Achievement (TCR) of 83.90%, indicating a favorable rating in the “good” category. However, the respondents also suggested that there is room for improvement to optimize the service quality provided by Bank Nagari Simpang Haru.
- Copyright
- © 2025 The Author(s)
- Open Access
- Open Access This chapter is licensed under the terms of the Creative Commons Attribution-NonCommercial 4.0 International License (http://creativecommons.org/licenses/by-nc/4.0/), which permits any noncommercial use, sharing, adaptation, distribution and reproduction in any medium or format, as long as you give appropriate credit to the original author(s) and the source, provide a link to the Creative Commons license and indicate if changes were made.
Cite this article
TY - CONF AU - Renzy Oclaw Fernanda AU - Okki Trinanda PY - 2025 DA - 2025/09/16 TI - Assessement of Service Quality at PT. Bank Nagari Sub-Branch Simpang Haru BT - Proceedings of the 10th Padang International Conference on Education, Economics, Business and Accounting (PICEEBA-2 2022) PB - Atlantis Press SP - 881 EP - 890 SN - 2352-5428 UR - https://doi.org/10.2991/978-94-6463-839-4_73 DO - 10.2991/978-94-6463-839-4_73 ID - Fernanda2025 ER -