Analysing of Determining Factors of Customers Decision to Choose Mudharabah Saving in Four BUMN Shariah Bank at Palembang
- DOI
- 10.2991/aebmr.k.200520.045How to use a DOI?
- Keywords
- trust, profit-sharing, conformity of shariah law, customers decision
- Abstract
Customers decision is a stage which customers have option to choose certain products or services. The purpose of this study was to analyze the trust, profit-sharing and conformity to shariah law to customers decision to choose mudharabah savings in four Islamic banks in Palembang. This research are expected to increase knowledge related to decisions making that can be seen from trust, profit sharing and conformity of sharia law. The Islamic banks which are used in this research are four shariah public company banks in Indonesia (Bank Syariah Mandiri, Bank Negara Indonesia Syariah, Bank Rakyat Indonesia Syariah and Bank Tabungan Negara Syariah). The sample used in this research were 100 respondents by distributing questionnaires to all customers in four (4) Islamic banks in Palembang. The analysis used in this research were using multiple linier regression. The result of this research showed that trust, profit-sharing and conformity to shariah law have significant positive affect to customers decision to choose mudharabah savings in Islamic bank in Palembang. The practical implications for related parties and further researchers, it is hoped that this research can be used as a reference for choosing which variables are better used. This research is expected that further researchers can add more other variables, such as return on asset, current ratio etc.
- Copyright
- © 2020, the Authors. Published by Atlantis Press.
- Open Access
- This is an open access article distributed under the CC BY-NC license (http://creativecommons.org/licenses/by-nc/4.0/).
Cite this article
TY - CONF AU - Marlina Widiyanti AU - Isnurhadi AU - Rasyid HS Umrie PY - 2020 DA - 2020/05/23 TI - Analysing of Determining Factors of Customers Decision to Choose Mudharabah Saving in Four BUMN Shariah Bank at Palembang BT - Proceedings of the 5th Sriwijaya Economics, Accounting, and Business Conference (SEABC 2019) PB - Atlantis Press SP - 266 EP - 272 SN - 2352-5428 UR - https://doi.org/10.2991/aebmr.k.200520.045 DO - 10.2991/aebmr.k.200520.045 ID - Widiyanti2020 ER -