Analysis of Small and Medium Industry of The Tenun Ikat Craft in Kupang City

DOI

10.2991/teams-19.2019.22How to use a DOI?

Keywords

Small and Medium Industr; SWOT; Tenun Ikat Kupang

Abstract

Small and medium businesses are business sectors that have an important role in the economy in the regions, especially in providing employment. For this reason, efforts are needed that lead to the development of the small business sector in order to improve product quality. Good business management is needed covering aspects of capital, production, marketing and human resources. The development of small-scale industry will help overcome the problem of unemployment because the technology used is labor-intensive technology so that in addition to enlarging employment and business opportunities it can also encourage regional development.Tenun ikat is one of the skills possessed by women and is relatively well known by the people of East Nusa Tenggara. Data obtained from the Office of Industry and Trade of the City of Kupang that currently the number of weavers scattered in the sub-districts in the city of Kupang as many as 79 people. With this condition, the problem is whether this business can improve the economic welfare and human resources of weaving artisans in Kupang City. The purpose of this study is to identify the strengths, weaknesses, challenges and obstacles of small scale weaving handicraft industry in Kupang City. Using SWOT Analysis, in order to identify various environmental factors both internal and external to be able to maximize strengths and opportunities while minimizing weaknesses and threats.

Copyright

© 2019, the Authors. Published by Atlantis Press.

Open Access

This is an open access article distributed under the CC BY-NC license (http://creativecommons.org/licenses/by-nc/4.0/).

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TY  - CONF
AU  - Wehelmina M. Ndoen
AU  - Markus Bunga
AU  - Rolland E. Fanggidae
PY  - 2019/11
DA  - 2019/11
TI  - Analysis of Small and Medium Industry of The Tenun Ikat Craft in Kupang City
BT  - Proceedings of the International Conference on Tourism, Economics, Accounting, Management, and Social Science (TEAMS 19)
PB  - Atlantis Press
SP  - 117
EP  - 120
SN  - 2352-5428
UR  - https://doi.org/10.2991/teams-19.2019.22
DO  - 10.2991/teams-19.2019.22
ID  - Ndoen2019/11
ER  -