Review of User Behavior Analysis Based on Big Data: Method and Application

DOI

10.2991/ameii-15.2015.17How to use a DOI?

Keywords

User Behavior Analysis; Data Mining; Radio and Television

Abstract

This paper reviews the existing user behavior analysis systematically and summarizes the latest progress of user behavior analysis. It introduces the user behavior analysis from multiple perspectives such as concept, data mining algorithm, application of different fields. It analyses deeply the advantages and disadvantages in different use environment. What’s more, this paper particularly introduces the wide use of user behavior analysis in the field of telecommunication and Internet, and emphasizes the necessity of the user behavior analysis in the field of radio and television.

Copyright

© 2015, the Authors. Published by Atlantis Press.

Open Access

This is an open access article distributed under the CC BY-NC license (http://creativecommons.org/licenses/by-nc/4.0/).

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TY  - CONF
AU  - Mimi Zhang
AU  - Yan Wang
AU  - Jianping Chai
PY  - 2015/04
DA  - 2015/04
TI  - Review of User Behavior Analysis Based on Big Data: Method and Application
BT  - Proceedings of the International Conference on Advances in Mechanical Engineering and Industrial Informatics
PB  - Atlantis Press
SP  - 99
EP  - 103
SN  - 2352-5401
UR  - https://doi.org/10.2991/ameii-15.2015.17
DO  - 10.2991/ameii-15.2015.17
ID  - Zhang2015/04
ER  -