Interpersonal Meaning-making in War Time Posters by A Multimodal Analysis
- https://doi.org/10.2991/asshm-13.2013.12How to use a DOI?
- Interpersonal meaning-making; Visual grammar; Appraisal theory; War time posters
Multimodality has become an exciting frontier of research. In this study, I de-ploy the Appraisal theory of discourse semantics within systemic-functional lin-guistics and the social semiotic approach of multimodal discourse analysis on im-ages and texts to analyze the interperson-al meaning-making of posters from the US during World War II. It is found that images and verbiages of the multimodal texts of posters co-work in the process of naturalization and realizations of the in-terpersonal control of the potential view-ers. Such an analysis will arouse the awareness of how interpersonal meaning is construed in the viewers and the poster designers.
- © 2013, the Authors. Published by Atlantis Press.
- Open Access
- This is an open access article distributed under the CC BY-NC license (http://creativecommons.org/licenses/by-nc/4.0/).
Cite this article
TY - CONF AU - Qinqin Yang PY - 2013/12 DA - 2013/12 TI - Interpersonal Meaning-making in War Time Posters by A Multimodal Analysis BT - Proceedings of the 2013 International Conference on Advances in Social Science, Humanities, and Management PB - Atlantis Press SP - 62 EP - 66 SN - 1951-6851 UR - https://doi.org/10.2991/asshm-13.2013.12 DO - https://doi.org/10.2991/asshm-13.2013.12 ID - Yang2013/12 ER -