Proceedings of the 4th Bandung Creative Movement International Conference on Creative Industries 2017 (4th BCM 2017)

The Spirit to Conserve Wayang Kulit through E-Commerce

Authors
Emi Widiyanti, Deny Tri Ardianto
Corresponding Author
Emi Widiyanti
Available Online February 2018.
DOI
https://doi.org/10.2991/bcm-17.2018.47How to use a DOI?
Keywords
e-commerce, sungging wayang kulit, online shop
Abstract
Electronic Commerce has been growing for over a decade. In addition to the support of technological advances, the community's need for effective and efficient trade transactions is also contributing to the great number of emerging online stores. One of them is www.tatahsunggingkulit.com online shop that sells tatah sungging (leather carving) products especially wayang kulit (leather puppets). Through www.tatahsunggingkulit.com, the villagers of Sidowarno Klaten are trying to market their products to a more global level. This study aims to identify the adoption level of tatah sungging artisans in practicing e-commerce, as well as to explore the obstacles faced by the artisans in conserving wayang kulit through online stores. This research uses qualitative approach with interactive analysis model. The data used in this study are primary data obtained through interviews and direct observation.
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This is an open access article distributed under the CC BY-NC license.

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Proceedings
4th Bandung Creative Movement International Conference on Creative Industries 2017 (4th BCM 2017)
Part of series
Advances in Economics, Business and Management Research
Publication Date
February 2018
ISBN
978-94-6252-478-1
ISSN
2352-5428
DOI
https://doi.org/10.2991/bcm-17.2018.47How to use a DOI?
Open Access
This is an open access article distributed under the CC BY-NC license.

Cite this article

TY  - CONF
AU  - Emi Widiyanti
AU  - Deny Tri Ardianto
PY  - 2018/02
DA  - 2018/02
TI  - The Spirit to Conserve Wayang Kulit through E-Commerce
BT  - 4th Bandung Creative Movement International Conference on Creative Industries 2017 (4th BCM 2017)
PB  - Atlantis Press
SP  - 247
EP  - 251
SN  - 2352-5428
UR  - https://doi.org/10.2991/bcm-17.2018.47
DO  - https://doi.org/10.2991/bcm-17.2018.47
ID  - Widiyanti2018/02
ER  -