Proceedings of the 2022 3rd International Conference on Big Data Economy and Information Management (BDEIM 2022)

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Analysis of the Current Situation and Mechanism of Big Data Killing on Chinese Internet Platforms

Authors
Ziang Wupu1, *
1School of Aliyun Big Data Applications, Zhuhai College of Science and Technology, Zhuhai, 519000, Guangdong, China
*Corresponding author. Email: 1548123674@QQ.com
Corresponding Author
Ziang Wupu
Available Online 29 March 2023.
DOI
10.2991/978-94-6463-124-1_15How to use a DOI?
Keywords
Government; Big data killing; Platforms; Price discrimination; Economy
Abstract

Big data killing refers to the phenomenon that old users and new users are treated differently on the Internet platform. Through case studies, this paper analyzes the current situation and mechanism of big data killing on Chinese Internet platforms. It is concluded that big data killing is not simply the loss of consumers to the rest of the platform, but that consumers accept a high price because of big data killing under the condition of asymmetric information and the budget constraint of the platform. This results in the reduction of the number of products from other competitive markets, thus reducing the utility of consumers and the level of social welfare. The bargaining price based on the big data of the platform is different from the price discrimination of general products. Big data bargaining is more harmful to social welfare than price discrimination of general products. Standardizing platform big data bargaining can improve social welfare.

Copyright
© 2023 The Author(s)
Open Access
Open Access This chapter is licensed under the terms of the Creative Commons Attribution-NonCommercial 4.0 International License (http://creativecommons.org/licenses/by-nc/4.0/), which permits any noncommercial use, sharing, adaptation, distribution and reproduction in any medium or format, as long as you give appropriate credit to the original author(s) and the source, provide a link to the Creative Commons license and indicate if changes were made.

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Volume Title
Proceedings of the 2022 3rd International Conference on Big Data Economy and Information Management (BDEIM 2022)
Series
Advances in Economics, Business and Management Research
Publication Date
29 March 2023
ISBN
10.2991/978-94-6463-124-1_15
ISSN
2352-5428
DOI
10.2991/978-94-6463-124-1_15How to use a DOI?
Copyright
© 2023 The Author(s)
Open Access
Open Access This chapter is licensed under the terms of the Creative Commons Attribution-NonCommercial 4.0 International License (http://creativecommons.org/licenses/by-nc/4.0/), which permits any noncommercial use, sharing, adaptation, distribution and reproduction in any medium or format, as long as you give appropriate credit to the original author(s) and the source, provide a link to the Creative Commons license and indicate if changes were made.

Cite this article

risenwbib
TY  - CONF
AU  - Ziang Wupu
PY  - 2023
DA  - 2023/03/29
TI  - Analysis of the Current Situation and Mechanism of Big Data Killing on Chinese Internet Platforms
BT  - Proceedings of the 2022 3rd International Conference on Big Data Economy and Information Management (BDEIM 2022)
PB  - Atlantis Press
SP  - 118
EP  - 127
SN  - 2352-5428
UR  - https://doi.org/10.2991/978-94-6463-124-1_15
DO  - 10.2991/978-94-6463-124-1_15
ID  - Wupu2023
ER  -