The Impact of STARA Awareness on Employee Career Crafting

DOI

10.2991/978-94-6239-699-9_2How to use a DOI?

Keywords

STARA Challenge Awareness; STARA Hindrance Awareness; Career Crafting

Abstract

The rise of smart technology, artificial intelligence, robotics, and algorithms (STARA) signifies a systemic shift in the nature of work, skill requirements, and human-technology collaboration, exerting a profound impact on individuals’ career trajectories and sense of security. In this context, how employees cope with uncertainty through proactive career crafting becomes critical for their sustainable career development. Grounded in Conservation of Resources (COR) theory, this study investigates the mechanism by which employees’ STARA awareness influences their career crafting. Analysis of survey data from 312 employees demonstrates that STARA challenge awareness positively affects career crafting, whereas STARA hindrance awareness negatively affects it. These findings not only reveal the differentiated paths through which STARA awareness influences career crafting via distinct resource management motives, but also provide important theoretical foundations and managerial insights for organizations seeking to guide employees in actively adapting to technological changes and achieving human–technology synergy.

Copyright

© 2026 The Author(s)

Open Access

Open Access This chapter is licensed under the terms of the Creative Commons Attribution-NonCommercial 4.0 International License (http://creativecommons.org/licenses/by-nc/4.0/), which permits any noncommercial use, sharing, adaptation, distribution and reproduction in any medium or format, as long as you give appropriate credit to the original author(s) and the source, provide a link to the Creative Commons license and indicate if changes were made.

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TY  - CONF
AU  - Yixuan Sun
AU  - Hui Li
PY  - 2026
DA  - 2026/06/02
TI  - The Impact of STARA Awareness on Employee Career Crafting
BT  - Proceedings of the 2026 4th International Conference on Digital Economy and Management Science (CDEMS 2026)
PB  - Atlantis Press
SP  - 4
EP  - 11
SN  - 2352-5428
UR  - https://doi.org/10.2991/978-94-6239-699-9_2
DO  - 10.2991/978-94-6239-699-9_2
ID  - Sun2026
ER  -