Explanation Genre in the Mostly Viewed TED Talks

Contribution of the Generic Structure to the Appeal of the Talks

DOI

10.2991/assehr.k.210427.039How to use a DOI?

Keywords

Explanation, genre, generic structure, TED Talk

Abstract

The control over the way a genre is structured is meant to achieve the social function of the text, i.e., the purpose for which the text is written. A good generic structure provides the audience with logical cues so that they can easily follow the flow of ideas presented in the text. This study aims to analyse the generic structure of the mostly viewed explanation genre in TED Talk, a public speaking program which has been widely known for its audience engagement. Being largely descriptive, this study applies genre theory as it is discussed in Systemic-Functional Linguistics. Data were collected from TED YouTube channel and were analysed through the identification of how information was organised, leading to the generic structure of the talks. This study finds three occurrences of explanation genre in the top five TED Talks. It is also found that the compulsory and optional stages in the genre appear to support to the appeal of the talks.

Copyright

© 2021, the Authors. Published by Atlantis Press.

Open Access

This is an open access article distributed under the CC BY-NC license (http://creativecommons.org/licenses/by-nc/4.0/).

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TY  - CONF
AU  - Iwa Lukmana
AU  - Riesky
AU  - Luthfi Variant Hanif
PY  - 2021
DA  - 2021/04/28
TI  - Explanation Genre in the Mostly Viewed TED Talks
BT  - Proceedings of the Thirteenth Conference on Applied Linguistics (CONAPLIN 2020)
PB  - Atlantis Press
SP  - 259
EP  - 264
SN  - 2352-5398
UR  - https://doi.org/10.2991/assehr.k.210427.039
DO  - 10.2991/assehr.k.210427.039
ID  - Lukmana2021
ER  -