Research on Working Language Management of Overseas Chinese Company

DOI

10.2991/emtc-14.2014.24How to use a DOI?

Keywords

Overseas Chinese company, Working language, Internationalization, Cross-culture.

Abstract

This paper demonstrates the language use in the projects of overseas Chinese companies, which shows complexity and diversity in the language situation. With in-depth individual interview in W project in Kazakhstan Branch Company of a large domestic oil and gas company, it’s found that it is more important to design an appropriate working language plan and to overcome the communication barriers leading from working language and communication. Therefore, we suggest that oversea Chinese company should focus on cross-culture management and implement human resources localization strategy. Meanwhile, dynamic language training mechanism and better communication with government department of host country are conducive to promote internal communication. Our study also proposes that overseas Chinese holding enterprise should carry out Chinese-training progressively to expand the influence of Chinese culture in the globalization context.

Copyright

© 2014, the Authors. Published by Atlantis Press.

Open Access

This is an open access article distributed under the CC BY-NC license (http://creativecommons.org/licenses/by-nc/4.0/).

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TY  - CONF
AU  - Liu Li
AU  - Li Le-Xuan
PY  - 2014/04
DA  - 2014/04
TI  - Research on Working Language Management of Overseas Chinese Company
BT  - Proceedings of the 2014 International Conference on Economic Management and Trade Cooperation
PB  - Atlantis Press
SP  - 136
EP  - 140
SN  - 1951-6851
UR  - https://doi.org/10.2991/emtc-14.2014.24
DO  - 10.2991/emtc-14.2014.24
ID  - Li2014/04
ER  -