BMW Addresses Business and Financial Implications for Long-Term Sustainable Growth Based on a Competitive Value Approach

DOI

10.2991/978-94-6463-052-7_155How to use a DOI?

Keywords

Financial ratios; Automotive; Business growth

Abstract

This paper discusses the business and financial analysis of BMW, a German automotive multinational that has made a name for itself in the elite luxury vehicle and motorbike segments. The research focuses on approaches employed by the firm for competitive value in order to establish lengthy sustainable growth. Additionally, this should assist in identifying internally and externally company processes of BMW through exhaustive examination centered on profitability and value perception in the automobile industry, which will result to the company’s high strategies.

Copyright

© 2022 The Author(s)

Open Access

Open Access This chapter is licensed under the terms of the Creative Commons Attribution-NonCommercial 4.0 International License (http://creativecommons.org/licenses/by-nc/4.0/), which permits any noncommercial use, sharing, adaptation, distribution and reproduction in any medium or format, as long as you give appropriate credit to the original author(s) and the source, provide a link to the Creative Commons license and indicate if changes were made.

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TY  - CONF
AU  - Zhiyuan Liu
PY  - 2022
DA  - 2022/12/27
TI  - BMW Addresses Business and Financial Implications for Long-Term Sustainable Growth Based on a Competitive Value Approach
BT  - Proceedings of the 2022 International Conference on Economics, Smart Finance and Contemporary Trade (ESFCT 2022)
PB  - Atlantis Press
SP  - 1392
EP  - 1403
SN  - 2352-5428
UR  - https://doi.org/10.2991/978-94-6463-052-7_155
DO  - 10.2991/978-94-6463-052-7_155
ID  - Liu2022
ER  -