Proceedings of the 2017 3rd International Conference on Economics, Social Science, Arts, Education and Management Engineering (ESSAEME 2017)

The Influence and Countermeasures of New Media on Campus Culture Construction

Authors
Yao Huang, Hui Pan, Ruixiang Ou, Feng Pan
Corresponding Author
Yao Huang
Available Online July 2017.
DOI
10.2991/essaeme-17.2017.185How to use a DOI?
Keywords
New media, campus culture, cultural construction, strategy research
Abstract

With the continuous development of electronic information technology, the information channels gradually change from the traditional media to the new media. The new media directly or indirectly affect the ideological behavior and value orientation of teachers and students, which not only widen communication channels of students, but also make negative impact. This paper expounds the relationship between the new media and the campus culture construction, analyzes the positive influence and the negative influence of the new media on the campus culture construction, and puts forward the countermeasures to improve the campus culture construction in the new media environment according to the analysis result.

Copyright
© 2017, the Authors. Published by Atlantis Press.
Open Access
This is an open access article distributed under the CC BY-NC license (http://creativecommons.org/licenses/by-nc/4.0/).

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Volume Title
Proceedings of the 2017 3rd International Conference on Economics, Social Science, Arts, Education and Management Engineering (ESSAEME 2017)
Series
Advances in Social Science, Education and Humanities Research
Publication Date
July 2017
ISBN
10.2991/essaeme-17.2017.185
ISSN
2352-5398
DOI
10.2991/essaeme-17.2017.185How to use a DOI?
Copyright
© 2017, the Authors. Published by Atlantis Press.
Open Access
This is an open access article distributed under the CC BY-NC license (http://creativecommons.org/licenses/by-nc/4.0/).

Cite this article

TY  - CONF
AU  - Yao Huang
AU  - Hui Pan
AU  - Ruixiang Ou
AU  - Feng Pan
PY  - 2017/07
DA  - 2017/07
TI  - The Influence and Countermeasures of New Media on Campus Culture Construction
BT  - Proceedings of the 2017 3rd International Conference on Economics, Social Science, Arts, Education and Management Engineering (ESSAEME 2017)
PB  - Atlantis Press
SP  - 74
EP  - 78
SN  - 2352-5398
UR  - https://doi.org/10.2991/essaeme-17.2017.185
DO  - 10.2991/essaeme-17.2017.185
ID  - Huang2017/07
ER  -