Proceedings of the 7th Global Conference on Business, Management, and Entrepreneurship (GCBME 2022)

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The Effectiveness of Using E-commerce Media in Improving Students’ Understanding of Basic Economic Principles

Authors
Tetep1, *, Nizar Alam Hamdani2, Slamet Nopharipaldi Rohman1, Lucky Nurjamin1, Nissa Zahra1
1Institut Pendidikan Indonesia Garut, Jl. Terusan Pahlawan No. 32, Garut, Indonesia
2Universutas Garut, Jl. Raya Samarang No. 52A, Garut, Indonesia
*Corresponding author. Email: tetep@institutpendidikan.ac.id
Corresponding Author
Tetep
Available Online 29 September 2023.
DOI
10.2991/978-94-6463-234-7_33How to use a DOI?
Keywords
e-commerce media; student understanding; basic economic principles
Abstract

Students towards understanding the basic principles of economics. The rise of e-commerce is undoubtedly a big challenge for the world of education, especially in providing understanding for students as the millennial generation in utilizing the e-commerce media. E-commerce has now become a millennial market that offers easy access to the distribution of economic activities. This research is an experiment using E-Commerce media by teachers for students learning to understand economic principles. Learning by utilizing e-commerce media is carried out in class VIII of SMPN 3 Banyuresmi. The results showed that before using e-commerce, students’ understanding of economic principles was relatively low, with an average mark of only 65. In contrast, after the teacher used e-commerce media, there was an increase in understanding to an average of 78, meaning a significant increase of around 13 points. Therefore, using e-commerce media and e-business is beneficial for students in understanding the current millennial economic activities.

Copyright
© 2024 The Author(s)
Open Access
Open Access This chapter is licensed under the terms of the Creative Commons Attribution-NonCommercial 4.0 International License (http://creativecommons.org/licenses/by-nc/4.0/), which permits any noncommercial use, sharing, adaptation, distribution and reproduction in any medium or format, as long as you give appropriate credit to the original author(s) and the source, provide a link to the Creative Commons license and indicate if changes were made.

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Volume Title
Proceedings of the 7th Global Conference on Business, Management, and Entrepreneurship (GCBME 2022)
Series
Advances in Economics, Business and Management Research
Publication Date
29 September 2023
ISBN
10.2991/978-94-6463-234-7_33
ISSN
2352-5428
DOI
10.2991/978-94-6463-234-7_33How to use a DOI?
Copyright
© 2024 The Author(s)
Open Access
Open Access This chapter is licensed under the terms of the Creative Commons Attribution-NonCommercial 4.0 International License (http://creativecommons.org/licenses/by-nc/4.0/), which permits any noncommercial use, sharing, adaptation, distribution and reproduction in any medium or format, as long as you give appropriate credit to the original author(s) and the source, provide a link to the Creative Commons license and indicate if changes were made.

Cite this article

risenwbib
TY  - CONF
AU  - Tetep
AU  - Nizar Alam Hamdani
AU  - Slamet Nopharipaldi Rohman
AU  - Lucky Nurjamin
AU  - Nissa Zahra
PY  - 2023
DA  - 2023/09/29
TI  - The Effectiveness of Using E-commerce Media in Improving Students’ Understanding of Basic Economic Principles
BT  - Proceedings of the 7th Global Conference on Business, Management, and Entrepreneurship (GCBME 2022)
PB  - Atlantis Press
SP  - 334
EP  - 342
SN  - 2352-5428
UR  - https://doi.org/10.2991/978-94-6463-234-7_33
DO  - 10.2991/978-94-6463-234-7_33
ID  - 2023
ER  -