Proceedings of the 2014 International Conference on Global Economy, Commerce and Service Science

Study of Organizational Culture Assessment Model Based on Balanced Scorecard and Its Application

Authors
Yongbo Ding, Xiangxi Ji, Chao Ma
Corresponding Author
Yongbo Ding
Available Online January 2014.
DOI
https://doi.org/10.2991/gecss-14.2014.43How to use a DOI?
Keywords
organizational culture, balanced scorecard, organizational culture assessment
Abstract
Building corporate culture assessment model based on balanced scorecard provides a new approach to corporate culture assessment. 12 measures for the three perspectives of Customer, Internal Process and Learning and Innovation are selected in this thesis, which are customer orientation, social responsibility, staff satisfaction, participation, core values, information flow, team orientation, conformance, sense of mission, leadership, corporate learning and corporate innovation, and exemplified in their application to an energy company, thus enriching the content and extending the horizon of organizational culture assessment study, and providing a new approach to and way of thinking for it.
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Proceedings
2014 International Conference on Global Economy, Commerce and Service Science (GECSS-14)
Part of series
Advances in Intelligent Systems Research
Publication Date
January 2014
ISBN
978-90-78677-96-3
ISSN
1951-6851
DOI
https://doi.org/10.2991/gecss-14.2014.43How to use a DOI?
Open Access
This is an open access article distributed under the CC BY-NC license.

Cite this article

TY  - CONF
AU  - Yongbo Ding
AU  - Xiangxi Ji
AU  - Chao Ma
PY  - 2014/01
DA  - 2014/01
TI  - Study of Organizational Culture Assessment Model Based on Balanced Scorecard and Its Application
BT  - 2014 International Conference on Global Economy, Commerce and Service Science (GECSS-14)
PB  - Atlantis Press
SN  - 1951-6851
UR  - https://doi.org/10.2991/gecss-14.2014.43
DO  - https://doi.org/10.2991/gecss-14.2014.43
ID  - Ding2014/01
ER  -