Proceedings of the 2022 International Conference on Artificial Intelligence, Internet and Digital Economy (ICAID 2022)

The Moderating Effect of Proprietary Assets on International Performance in the Context of Digital Economy

Authors
Hai Tan1, Shih-Yung Wei2, *
1College of Accounting and Auditing College, Guangxi University of Finance and Economics, Nanning, Guangxi, China
2School of Business, Yulin Normal University, Yulin, Guangxi, China
*Corresponding author. Email: 2057085290@qq.com
Corresponding Author
Shih-Yung Wei
Available Online 2 December 2022.
DOI
10.2991/978-94-6463-010-7_12How to use a DOI?
Keywords
Digital Economy; Degree of Internationalization; Corporate Performance; Proprietary Assets; Moderating Effect
Abstract

China’s 14th Five-Year Plan calls for the development of China’s strategic emerging industries to promote high-quality development of the country’s digital economy and artificial intelligence. At present, China’s strategic emerging industry compared with Europe and the United States and other developed countries, there are such problems as low degree of internationalization, research and development innovation ability is insufficient, therefore, this article selects 2008 to 2019, China’s strategic emerging industries sample data of listed companies, using panel data analysis method, empirical research on the relationship between the degree of internationalization and performance of the company, on this basis, the moderating effect of proprietary assets on the relationship between them is discussed. According to the results, the degree of internationalization has a U-shaped effect on corporate performance, the research and development intensity has a significantly positive and moderating effect on the relationship between the degree of internationalization and corporate performance, and the marketing intensity and capital intensity have no significant moderating effect on internationalization degree and firm performance. The conclusions enrich the research on the performance level of China’s strategic emerging industries, and provide empirical basis and decision-making reference for China’s digital economy, artificial intelligence and other national policy making and enterprise strategic development.

Copyright
© 2023 The Author(s)
Open Access
Open Access This chapter is licensed under the terms of the Creative Commons Attribution-NonCommercial 4.0 International License (http://creativecommons.org/licenses/by-nc/4.0/), which permits any noncommercial use, sharing, adaptation, distribution and reproduction in any medium or format, as long as you give appropriate credit to the original author(s) and the source, provide a link to the Creative Commons license and indicate if changes were made.

Download article (PDF)

Volume Title
Proceedings of the 2022 International Conference on Artificial Intelligence, Internet and Digital Economy (ICAID 2022)
Series
Atlantis Highlights in Intelligent Systems
Publication Date
2 December 2022
ISBN
10.2991/978-94-6463-010-7_12
ISSN
2589-4919
DOI
10.2991/978-94-6463-010-7_12How to use a DOI?
Copyright
© 2023 The Author(s)
Open Access
Open Access This chapter is licensed under the terms of the Creative Commons Attribution-NonCommercial 4.0 International License (http://creativecommons.org/licenses/by-nc/4.0/), which permits any noncommercial use, sharing, adaptation, distribution and reproduction in any medium or format, as long as you give appropriate credit to the original author(s) and the source, provide a link to the Creative Commons license and indicate if changes were made.

Cite this article

TY  - CONF
AU  - Hai Tan
AU  - Shih-Yung Wei
PY  - 2022
DA  - 2022/12/02
TI  - The Moderating Effect of Proprietary Assets on International Performance in the Context of Digital Economy
BT  - Proceedings of the 2022 International Conference on Artificial Intelligence, Internet and Digital Economy (ICAID 2022)
PB  - Atlantis Press
SP  - 85
EP  - 104
SN  - 2589-4919
UR  - https://doi.org/10.2991/978-94-6463-010-7_12
DO  - 10.2991/978-94-6463-010-7_12
ID  - Tan2022
ER  -