Proceedings of the 2023 2nd International Conference on Artificial Intelligence, Internet and Digital Economy (ICAID 2023)

Digital Economy Helps Rural Revitalization

A Study on the Development of New Rural E-Commerce in Zhangzhou City

Authors
Dandan Peng1, Guofei Lin1, Weijing Zhao1, *
1School of Accounting and Finance, Xiamen University Tan Kah Kee College, Zhangzhou, Fujian, China
*Corresponding author. Email: nancy@xujc.com
Corresponding Author
Weijing Zhao
Available Online 28 August 2023.
DOI
10.2991/978-94-6463-222-4_24How to use a DOI?
Keywords
Digital Economy; Rural Revitalization; New Rural E-Commerce
Abstract

This thesis focuses on exploring the impact of digital economy on the development of new rural e-commerce, based on the data of indicators of rural e-commerce development in Zhangzhou from 2017–2022, and analyzing and predicting the impact of digital economy on the incremental development of new rural e-commerce by constructing gray prediction model. The study finds that the digital economy promotes e-commerce development, e-commerce plays a positive role in the digital economy, and proposes relevant methodological insights to help rural revitalization.

Copyright
© 2023 The Author(s)
Open Access
Open Access This chapter is licensed under the terms of the Creative Commons Attribution-NonCommercial 4.0 International License (http://creativecommons.org/licenses/by-nc/4.0/), which permits any noncommercial use, sharing, adaptation, distribution and reproduction in any medium or format, as long as you give appropriate credit to the original author(s) and the source, provide a link to the Creative Commons license and indicate if changes were made.

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Volume Title
Proceedings of the 2023 2nd International Conference on Artificial Intelligence, Internet and Digital Economy (ICAID 2023)
Series
Atlantis Highlights in Intelligent Systems
Publication Date
28 August 2023
ISBN
10.2991/978-94-6463-222-4_24
ISSN
2589-4919
DOI
10.2991/978-94-6463-222-4_24How to use a DOI?
Copyright
© 2023 The Author(s)
Open Access
Open Access This chapter is licensed under the terms of the Creative Commons Attribution-NonCommercial 4.0 International License (http://creativecommons.org/licenses/by-nc/4.0/), which permits any noncommercial use, sharing, adaptation, distribution and reproduction in any medium or format, as long as you give appropriate credit to the original author(s) and the source, provide a link to the Creative Commons license and indicate if changes were made.

Cite this article

TY  - CONF
AU  - Dandan Peng
AU  - Guofei Lin
AU  - Weijing Zhao
PY  - 2023
DA  - 2023/08/28
TI  - Digital Economy Helps Rural Revitalization
BT  - Proceedings of the 2023 2nd International Conference on Artificial Intelligence, Internet and Digital Economy (ICAID 2023)
PB  - Atlantis Press
SP  - 240
EP  - 245
SN  - 2589-4919
UR  - https://doi.org/10.2991/978-94-6463-222-4_24
DO  - 10.2991/978-94-6463-222-4_24
ID  - Peng2023
ER  -