A Comparative Study on Multi-goals of Farm Hotel Operators between China and Australia
- https://doi.org/10.2991/icassr-14.2014.2How to use a DOI?
- farm hotels, operators, multi-goal, comparison
Different social backgrounds and developmental stages in tourism industry resulted in disparities in multi-goals of farm hotel operators between China and Australia. The multi-goals of farm hotel operators were analyzed from such aspects as start-up goals, formal business goals and family-related goals. Finally, the underlining causes leading to these differences were explored from population characteristics, social systems, regional developmental level of economy, cultural diversity and understanding of rural areas.
- © 2014, the Authors. Published by Atlantis Press.
- Open Access
- This is an open access article distributed under the CC BY-NC license (http://creativecommons.org/licenses/by-nc/4.0/).
Cite this article
TY - CONF AU - Xiuhong Wang PY - 2014/07 DA - 2014/07 TI - A Comparative Study on Multi-goals of Farm Hotel Operators between China and Australia BT - Proceedings of the 2nd International Conference on Applied Social Science Research PB - Atlantis Press SP - 7 EP - 10 SN - 1951-6851 UR - https://doi.org/10.2991/icassr-14.2014.2 DO - https://doi.org/10.2991/icassr-14.2014.2 ID - Wang2014/07 ER -