Enterprise Disruptive Innovation Risk Evaluation---A Case Study on Yu’ebao
Yang Zhou, Qing-pu Zhang
Available Online August 2016.
- https://doi.org/10.2991/icassr-15.2016.88How to use a DOI?
- Disruptive innovation risk; risk evaluation; Yu’ebao risk
- Disruptive innovation is a special kind of innovation, in which many risks perform more prominent and cause more serious damage. It is necessary to identify and evaluate these risks for guiding disruptive innovation implementation and innovation risk risk circumvention. Based on the characteristics of disruptive innovation, the risk evaluation index system is constructed, which not only includes the general indexes, but also includes the indexes that inspect the risk caused by the “disruptiveness” and “opportunity” of disruptive innovation. The weight for each index is set up with the method of sequence relations, and disruptive innovation risk evaluation model is constructed with the method of fuzzy comprehensive evaluation. Finally, in the case of Yu’ebao, the rationality and operability of the disruptive innovation risk evaluation model is verified. When used in disruptive innovation risk evaluation, the model constructed in this paper is more applicable and accurate than the general risk evaluation model.
- Open Access
- This is an open access article distributed under the CC BY-NC license.
Cite this article
TY - CONF AU - Yang Zhou AU - Qing-pu Zhang PY - 2016/08 DA - 2016/08 TI - Enterprise Disruptive Innovation Risk Evaluation---A Case Study on Yu’ebao BT - 3d International Conference on Applied Social Science Research (ICASSR 2015) PB - Atlantis Press SP - 324 EP - 327 SN - 1951-6851 UR - https://doi.org/10.2991/icassr-15.2016.88 DO - https://doi.org/10.2991/icassr-15.2016.88 ID - Zhou2016/08 ER -