Proceedings of the 3d International Conference on Applied Social Science Research

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285 articles

Abusive Supervision and Work-Family Conflict: A Mediation Model of Organizational Justice and Psychological Distress

Lei Ju, Xiu-li Jing, Zhong Lin
In the special culture context of China, abusive supervision is common in enterprise. This leads to injustice and psychological distress of employees. Based on “Kicked the dog effect”, this stress from work can transfer to family. Work-family conflict not only affects social stability because of high...

Analysis and Enlightenments about the Cases of Cultivating and Developing Strategic Emerging Industries at Home and Abroad

Ling-yu Xu, Jun Wu, Qing-qing Yang
By analyzing the cases of cultivating and developing strategic emerging industries at home and abroad, this article points out the principles which should be followed during the development of strategic emerging industries. The principles are listed as follows:(1) The development patterns of strategic...

The Influences of Demographic Characteristics on Tourism Decision: Taking Daming Lake in Ji'nan as an Example

Qiang Zhao, Xiu-mei Li, Run-dong Wang, Yong-quan Su
Demographic characteristics and tourists’ decisions were studied basing on field survey and questionnaires in Daming Lake scenic spot and the impact of demographic characteristics on tourists’ decisions were analyzed using Crosstab analysis. Demographic characteristics indicated that:1) most of tourist’s...

Research on the Models of Low- Carbon Tourism based on the Sustainable Development

Dong-xiang Zhang, Yong Zhen, E Zhang
With the process of the construction of human ecological civilization, low-carbon economy, low-carbon technology, carbon-sink mechanism and low-carbon consumptive life style are increasingly affecting and inducing human productive and consumptive patterns. Tourism, as a product of human progress for...

Critical Thinking as a Key Competency

Dana Petranová, Monika Hossová
This paper focuses on the key competency of critical thinking and the perception of this competency as a basic building block of media literacy. It operates with the terms media education, media literacy, critical thinking and new media. It also covers the inclusion of media education in international...

Ethic vs. Business, Religion vs. Task

Alena Kusá, Zuzana Danechová, Stanislav Findra
There are issues that are still taboo and displaying them in other than normal situations and stereotypes appears to be controversial. This research study deals with ethics in advertising with a focus on displaying religious symbols in controversial advertising campaigns. Religious motifs are often used...

Faculty Perceptions of Social Media as a Teaching and Learning Tool

Laila Al-Sharqi, Ibrahim Kutbi, Khairudin Hashim
Social media has become pervasive. Some see it as a new media for enhancing the teaching and learning environment. It is rich in tools which can help enhance interaction, discussion and sharing of learning resources. This study investigates King Abdulziz University (KAU) instructors’ perceptions of social...

Philosophy of Being – The Struggling Self on the Example of Fr. Augustinus a S. Paschali

Sigrid Steinschaden
In this paper the topic of personal settlement in another culture – in this case the Chinese one - than the one one has grown in and probable (psychological) difficulties are shown on the example of Fr. Augustinus a S. Paschali. The whole struggle as described by Augustinus is compared to the establishing...

Beginner Student Teachers and Their Self-efficacy

Yveta Pechá ková, Lucie Hrašová, Eva Flamíková
The article presents the results of a research into the self-efficacy of student teachers in the first year of the bachelor’s programme Teaching in nursery schools in relation to the parents of their prospective pupils. The quantitative research realized at the Faculty of Education of the University...

The Factors Supportive of Democratic Management in Nursery Schools

Vladimíra Horná ková, Monika Perutková, Ivana Plechá ková
The study presents a view of the democratic management in contemporary nursery schools, pointing out the possibility of choosing a management style, which is available to every pedagogical manager. The results of the research survey point out the factors connected with problematic spots in democratic...

K-means and Support Vector Machine in Electric Power Company Benchmarking Management

Hong-qing Zhang
In the electric power company benchmarking management, implementing classification of the enterprise, the clustering algorithm can set up the model enterprise. It’s very important for the benchmarking management in the electric power company. K-means, as unsupervised learning algorithm, is suitable for...

The Impact of Internal Control Quality on Accounting Conservatism

Shan-shan Yang, Yun-li Qiao
This paper establishes the evaluation index system of the quality of internal control of commercial banks. Then the paper combined with the improved adding calculated by entropy method within the accrual cash flow model of quality control index, the presence of internal control and the level of accounting...

Research on the Non-compete Obligation of Directors in China’s Company Law

Su Wang
Non-compete is an important obligation of directors, and also is an important manifestation of directors’ loyalty obligations. Directors are generally involved in the company’s management, so they are familiar with company’s trade secrets, major business decisions, investment and other insider information....

Graphics Thinking in Engineering Graphics Education

Chao-yong Guo, Bao-hui Gao
The importance of graphics thinking to the reform and development of engineering graphics education is pointed out. Using information theory, from the point of the relationship between thinking and information, the paper systematically discusses the implementing principle of graphics thinking in engineering...

From "AIIB" to "the Belt and Road": the New Reform and Opening-up and "Top-down Design" under the Background of “New Normal” --- Based on the Gradient Theory and the Theory of Comparative

Jie Gao, Yun-long Ding
The purpose of this paper attempts to use the gradient theory and comparative advantage theory to analyze the AIIB and “the Belt and Road” strategy, to prove that these are the best strategic choice under the background of Chinese economic “new normal”. The paper performs a comparative analysis based...

The Persistence of the Performance in Stock Recommendations of Superior Sell-Side Analysts

Yan-li Geng
The paper tests the performance of the superior analysts of the new fortune using the event study. The results show that the superior analysts perform better than the ordinary analysts generally and the difference between them is significant. But it is not that all of the superior analysts perform better...

Pro-Poor Tourism as Approach to Alleviation Poverty: Experiences and Critical Issues

Rui Zhou, Lin-sheng Zhong, Sheng-rui Zhang, Xiang-yuan Ma
By analyzing 2 pro-poor tourism projects from South Africa ,the main aim of this paper is to obtain similarities and draw experiences to identify key issues which can be adopted in practices for others. Although the type of pro-poor tourism project is impossible to be restricted to a single model, key...

University computer-based teaching model of reflection and exploration

Ying Wu
Used to reflect the concept of computer-based teaching, the teaching body to explore a conversion, that is possible to provide students with active development of space, students have continued the development of student ability, problem-solving teaching practical skills.

punctuation in language art——referring to the absence of punctuation in Chinese teaching

Jiu-gen Xiao, Yan-min Li
Punctuation, as an essential component in language, should be attached great attention in Chinese teaching. However, due to the utilitarianism in Chinese teaching, the lack of punctuation knowledge, the deviation of teaching content position, etc, resulting in the absence of punctuation during the Chinese...

On the Construction of Enterprise’s Brand Strategy Ecosystem in the Perspective of Globalization

Zong-wei Hu, Jing-yu Chen
In this paper, the brand ecosystems at three levels and their brand synergies from the perspective of globalization was studied. Also, this paper roughly introduces the planning of brand strategy ecosystem and conducts an illuminative thought on the construction of brand strategy ecosystem.

Cultural Fusion From the Perspective of Translation

Bao-chun Li, Jin-ling Liu
As there are many differences between Chinese culture and the Western cultures, such as history, religion, tradition, philosophy and geography, there are significant factors in the aspects of language and words. As for this, people start to learn about the languages of each other and understand the meanings...

Comparative study of global indicators core competence of nurses

Si Chen, Ji-hong Wang
Based on domestic and overseas nurses core difference in scale for each dimension can be compared through their national conditions and cultural factors to identify suitable, can be indicators of nursing core competencies for the future development and use for reference.

Research on the Influence of Equity Incentive to the Reliability of Accounting Information in Energy Industry—— Based on Panel Data of Fifty-one Listing Companies

Yong-chen Li, Fang Li, Xiang-bao Ding
In recent years, equity incentive have appeared some problems such as that earnings fail to offset incentive costs in its process of rapid development. Panel data from 2010 to 2014 of 48 listing enterprises in Chinese energy industry was chosen in this paper, and used to research the influence of equity...

Thinking About the Improvement of China’s Income Statement

Zhi-hong Lin, Xiang-yuan Chu
The income statement is an important part of the financial statements, playing an important role in guiding people to make investment decisions, but the inherent limitations of the income statement has misled people a lot. This paper studies the current situation and puts forward improved methods in...

Virginia Woolf and a Room of One’s Own

BO Liu
Virginia Woolf (1882-1941) was born in London . She is one of the greatest modernist writer, essayist and critic. Woolf is a productive writer.Women are always at the center of Viginia’s works. She is in favor of women’s independence, and she is one of the forerunners of female literature. Her well-known...

Different Concepts of Values in Chinese and Western Movies

Xiao-xi Wang
As a synthetic art, movie integrates our multifarious real life into a short but essential section. People will see a certain subject of narrative art in film, which can be said that film is a window for looking at the world. We can see that the differences in culture and views are in every aspect of...

Reasons of Emily’s Tragic Fate in A Rose for Emily

Bei-bei Ye
A Rose for Emily is one of Faulkner's most famous short stories. The sophisticated plot and vivid characterization design made the image of Emily very popular. Many scholars resolve this novel from different aspects. This article mainly discusses the reasons of Emily’s tragedy. These reasons generally...

Project-Driving Teaching Research of PLC Integrating Multi-Courses

Li-xin Tian
The course PLC has the characteristics of strong applicability and practicality. Currently, in the course of teaching it exits many shortcomings such as the single teaching form, having less intuitive and vivid, contacting with the other professional courses not closely and so on. Based on this, the...

Research on the Impact of Strategic Human Resource Management on Enterprise Performance

Xi-mu Yan, He Liu, Xue Gao
Human resource is the core of strategic resources. More and more scholars start to pay attention to the strategic value of human resources and strategic human resource management. This paper discussed the mechanism that strategic human resource management improve firm performance, and put forward that...

The Research on Dimensions of Employer Attractiveness

Rong Liu, Yan Tao, Mei-qing Han
On the base of pervious study, we propose the dimension structure of employer attractiveness under the background of China. We prove that the dimensions of employer attractiveness mainly consist of the system of salary and development, the working environment and atmosphere, the recruitment process,...

The Reconstruction of Translator’s Identity under the Notion of “Fusion of Horizons”

Chang-hong Zhai
Traditional translation studies were based on three fundamental theories, namely, the principle of "faithfulness", the authority of the author and the binary opposition relations between the author and the translator as well as between the original text and the translated version. Therefore, the identity...

The Principles and Implementations Strategy by Automobile Industrial Heritage Protection of Shiyan China

Chuan-chuan Huang, Yao-lin Zhou
This paper bases on the demand of automobile industrial heritage protection of China. It analyze the present situation and existing problems of automobile industrial heritage protection in Shiyan. Through to combine with the advanced protection concepts and existing urban basic environment it puts forward...

Research on the Interactivity of the New Outdoor Media Advertising for the Bus Station

Chen Zhao, Tao Wang, Yuan-yuan Liu
With a richer lifestyle, the consumers' attention are gradually paid into interactive and innovative, and traditional form of a single medium is already difficult to meet the psychological needs of consumers. However, most of domestic bus stop advertising is static, missing the interactive with audience,...

Research on Construction of Application-Oriented Undergraduate Key Course of Credit Management of Enterprises

Ming Zeng
The guiding ideology of the key course Credit Management of Enterprises is for the purpose of credit management in corporate credit transactions, while the basic requirements of which is to promote the coordinated development of students’ knowledge, ability and quality. As to the construction of teaching...

Adoption of Disabled Children in Developed Countries: Practice, Research and Its Reference for China

Bo Wang
With the social progress, development of children adoption, and improvement of views on the disabled, adoption of disabled children has gradually attracted social attention. This paper analyzed the practice and research of regulations and policies, preparation, support systems in developed countries,...

RESPECT Project of America and Its Inspiration to Excellent Teachers Cultivating Plan of China

J.H. Liang, Bo Wang
In order to attract, retain and reward outstanding teachers, improve the quality of education, and show the new vision for current teaching and leadership in America, the U.S. Department of Education started to invested 5 billion in the RESPECT Project in February 2012, and formally announced the Blueprint...

Research on Enhancing the Mathematical Curriculum Test Scores of College Students

Qing-jian Zhou, Jia Jiao
This paper focus on enhancing the mathematical curriculum test scores of college students. According to the teaching experience in college mathematics teaching for many years, the writer research on how to improve the mathematical curriculum test scores of college students, give some solutions and suggestions,...

Research on Graduates Employability Development from the Perspective of Employers

Zhi-qiong Guo, Bing Bai
Through the investigation on the part of employers and graduates, this paper analyzes the standards and requirements of employers and the actual situation of graduates employment, and points out that the information asymmetry situation still exists between graduates and employers. The self-orientation...

Study on How to Carry out Ideological and Political Education of Colleges in China

Hui Cheng
Since the Chinese Communist eighteen, ideological and political education as an important part of the socialist core values has got widespread attention and vigorously promoted in universities. However, in this process, due to a variety of factors, there are still a number of complex and controversial...

Research on the Development of Rural Tourism in Linyi City

Xue-zhi Li
Rural tourism is a rapidly developing tourism project in Linyi city. Due to the late start of China's rural tourism, rural tourism product development process is not very perfect. With the "building a new socialist countryside" strategy, rural tourism is given a more far-reaching social and economic...

Exploration and Application of The Flipped Classroom in College Chinese Teaching

Juan Yang, Tong-ru Wang
With the continuous renewal of information technology and teaching concept, The flipped classroom arises at the historic moment. It, as a new teaching mode, becomes a hot topic of education at home and abroad and is widely used throughout the world. This article will deeply analyze the flipped classroom’s...

The Specialty of Geren in Huarong Dialect of Hunan Province

Cai Li
In Huarong dialect of Hunan province, “geren” has two usages. One is “geren 1”, whose meaning and usage is just like the Mandarin reflexive "ziji" .In additon, “geren” has a special usage—commentary adverb “geren 2”. “Geren 2” is a subjective marker of discourse whose function is to strengthen modality...

Translator’s Adaptation and Selection on TCM Textbook Translation for International Students

Yu-shan Zhao, Dan Shao, Zhao-hui Liu
From the perspective of Eco-translatology, this paper analyzes the translational eco-environment of TCM textbook for international students, putting forward its complexity and specialty. With the application of “Translation as Adaptation and Selection” theory, this paper further proposes that in translation...

The Improvement of Education Management for “Power Load Forecasting Technology” Curriculum

Yong-li Wang, Li-sha Fan, Dong-xiao Niu
Electric power load forecasting course is an important course to power universities and power related school, and it has many quite different features from other courses. The paper analyzes some existing problems in this course, for example, a lot of mathematical knowledge is involved, the course itself...

Efficient CAI in College Foreign Language Teaching

Jia Suo
CAI has revolutionized the traditional educational concept and styles and contributed to the increase of teaching efficiency and teaching quality. But excessive usage of CAI will weaken the teaching effect. Therefore we can only put it in the position of “aid”, and integrate it with traditional teaching...

The Study on Narrowing Rural Income Gap in China

Zhen-ji Jin, Jian Xu
Rural resident's income gap is a key factor measuring the level of rural economy and national economy. This paper analyzes the status quo of rural income in different regions, and we conclude that there are inequalities in rural income distribution. The reasons of rural income inequality in China have...

Study on the Optimization of Multi-interval Relay Transportation Line

Zhong-jun Ma
The transportation route optimization problem is the important content of the military transportation guarantee decision-making, has the important influence to the transportation safeguard benefit. This paper first proposes the relay transportation problem based on the mode of multi interval transportation...

Research on Consumer’s Facets of Perceived Risk in Sale Website Platform Buying

Yao Cai, Yi Yang
For the study of consumer’s perceived risk in sale website platform buying, the perceived risks of consumers in general e-commerce environment were summarized by literature analysis. And special risks of consumers in sale website platform buying was discovered by interviews with e-commerce experts and...

A New Challenge to College English Teachers--Transformation from Basic English Teaching to EAP and EOP Teaching

Xiang-feng Guan, Chun-bo Yuan
According to College English Teaching Guidance, college English will transform from basic English to EAP and EOP. First, as for each university and college, they should arrange these courses, select proper textbooks and organize the examinations from their unique characteristics .Second, as college English...

A Teaching Mode Based on SAC

Jia Suo
The “classroom teaching + autonomous learning in SAC” mode provides students with a situational and friendly autonomous learning environment to meet their individual needs and to cultivate their autonomy. In order to bring the functions of SAC into full play, a scientific learning resources database...