Proceedings of the 3d International Conference on Applied Social Science Research

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285 articles
Proceedings Article

Sustainable Consumption from the Perspective of Environmental Ethics

Shao-hua Zhou, Ping Fang
Consumption is extremely important for our society and it is the foundation of human existence and development. It is not only an economic issue but also an important ethical issue. Nowadays there are some unhealthy phenomenon occurs in the consumption areas. Food waste, a prominent issue, is harmful...
Proceedings Article

Abusive Supervision and Work-Family Conflict: A Mediation Model of Organizational Justice and Psychological Distress

Lei Ju, Xiu-li Jing, Zhong Lin
In the special culture context of China, abusive supervision is common in enterprise. This leads to injustice and psychological distress of employees. Based on “Kicked the dog effect”, this stress from work can transfer to family. Work-family conflict not only affects social stability because of high...
Proceedings Article

Analysis and Enlightenments about the Cases of Cultivating and Developing Strategic Emerging Industries at Home and Abroad

Ling-yu Xu, Jun Wu, Qing-qing Yang
By analyzing the cases of cultivating and developing strategic emerging industries at home and abroad, this article points out the principles which should be followed during the development of strategic emerging industries. The principles are listed as follows:(1) The development patterns of strategic...
Proceedings Article

Agreement on Trade Related Aspects of Intellectual Property Rights and China’s Technology Strategy

Yan Li, Yi Sui, Qing-bo Huang
Agreement on Trade Related Aspects of Intellectual Property Rights(TRIPs) is the first to use the name of international laws to require the WTO members to supply the effective procedures of the intellectual property rights. This throws great challenges towards its protection, technology exploration,...
Proceedings Article

A Study on the Educators' Basic Quality of Traceless Strengthening Educational Activity

Hong Yang
The educators' basic quality of traceless strengthening educational activity is researched in detail. First, the unqualified educators, the good educators, and the excellent educators defined in detail. Second, the basic quality possessed by the educators is given, and sense of responsibility, organizing...
Proceedings Article

A Study on the Educators’ Basic Responsibilities of Traceless Strengthening Educational Activity based on Self-directed Action Mode

Zhe Zhang
As directors of a traceless strengthening educational activity based on self-directed mode, the educators control the whole activity, and hence, it would be not insignificance to study the basic responsibilities of them. As viewed from managing traceless strengthening educational activities based on...
Proceedings Article

The Role of Currency Swaps on the Internationalization of RMB

Dong Tan
The people's Bank of China has signed a series of currency swap agreements with many countries and regions. This paper review the practice of people's bank of China currency swap, and then analysis the role of currency swaps on the internationalization of RMB, and give some suggestions on the future...
Proceedings Article

Breaststroke with Different Intensities Exercise on Cardiovascular Function and Blood Indexes of College Students

Min-gang Guo
To explore the different exercise intensities breaststroke exercise on cardiovascular function, from exercise intensity angle to choose reasonable breaststroke intervention means in the improvement of cardiovascular function and provide a theoretical basis. Methods: randomly selected 60 samples, the...
Proceedings Article

Exploration on Teaching Reform in Mechanical Engineering English

Chun-ling Li
To improve effectively the teaching effect and quality, some problems existing in mechanical engineering English teaching are discussed and analyzed in detail. The students’ learning facts and evaluation methods and teachers’ ability are the most common problems found in many universities of our country....
Proceedings Article

The Evaluation And Analysis For Performance Of Agricultural Listed Companies

Yan-li Shen
By the end of 2012, There are 49 Agricultural A-share listed companies in Shanghai and Shenzhen Stock Exchange. In this paper, From a listed company's profitability, solvency, development capacity and operational abilities, select the affected performance indicators of listed companies, in order to build...
Proceedings Article

The Research on Management in Bad Debt Risk Incorporating Macroeconomic Factors: Empirical Evidence from Chinese Listed Manufacturing Companies

Ting Liu
Modeling credit and default risk has been a surge since Moody’s KMV mode is proposed during the past two decades and non-financial factors incorporating fluctuation of capital market and macroeconomic status are taken into account in the subsequent research. Despite these notable efforts, few studies...
Proceedings Article

On Culture Teaching in College English

Li-hong Gu, Fang Liu
this paper begins with the discussion about the definition of language and culture, investigates the current situation of college culture teaching, analyzes the problems that exist from three aspects and the put forward the necessity to cultivate students’ intercultural communicative competence and propose...
Proceedings Article

The Project Team Reflexivity’s Effects on Team Performance

Hong-mei Zhang
The project team is a very important form of modern organization and is becoming a source of organizational creativity. Team reflexivity, also known as team introspection, has become a research hotpot. Study about the relationship between project team reflexivity and team performance and open the project...
Proceedings Article

Impacts of Housing Features on Home Prices in Chengdu: Logarithmic Linear Regressions

Gao-lu Zou, Lu-guang Xu, Deng Pei
This paper aims to analyse the effects of several housing features on home prices in Chengdu, China. These features include larger floor space and green coverage rate. There are 1006 samples. Sampling is focused on existing ordinary homes. Data were collected from metropolitan Chengdu. Utilizing log-linear...
Proceedings Article

Automated Evaluation of Text and Discourse with Range

Ying Shen, Kai Li, Ting Guo
This paper analyzes the features of vocabulary use in relation to reading comprehension in Test for English Majors-Band 4 and Band 8 (TEM-4 and TEM-8 hereafter) from 2000 to 2014 by using corpus analysis software RANGE and data analysis software SPSS 19. The vocabulary use features are as follows: (1)...
Proceedings Article

What Can China Learn From the Composition of CFIUS

Chan-ting Chen
China imitated U.S.’s CFIUS review and established the ministerial joint conference to undertake its own foreign investment national security review in 2011. Yet regulation on the ministerial joint conference is inadequate. An in-depth study of the composition of CFIUS finds that Chinese joint conference...
Proceedings Article

The Market Reaction to Food and Drug Safety Incidents of Listed Companies

Cheng Dai, Chi Xie
In recent years, food and drug safety incidents of listed companies frequently occur. These incidents were not only bring threat to the life safety of consumers and cause the panic of the society, but also cause disastrous loss to involved companies. In this article, by using incident study method, the...
Proceedings Article

The Keep-Right-Except-To-Pass Rule

Jing-yan Liu
In this paper, We develop a model to show how The Keep-Right-Except-To-Pass Rule will do. According to the classic three parameters relationship of the traffic flow, speed and density. After that, we weighed the proportion among the three parameters in different situations to better prove the correctness...
Proceedings Article

Proposal of A New Method for Calculating Basic Living Allowance Standard based on Mathematical Modeling

Jing-yan Liu
Important policy changes are coordinated into history of ‘urban-rural separation, urban and rural coordination as well as urban and rural unifying’ in urban and rural basic living allowance system development process in China (important policy nodes of urban and rural basic living allowance development)....
Proceedings Article

Application of Politeness Principle in the Teacher-students Communication in College English Teaching in China

Xiang-wu Li
Politeness Principle (PP) by Leech, as a basic theory of pragmatic study, is paid more attention by many linguistic scholars. It is the principle of language communication established between two sides’ interaction, and it ultimately serves language communication. The application of tact maxim, approbation...
Proceedings Article

Application of Theory and Practice Integration Teaching in C Programming Language Course

Yu-qiao Meng
The C programming language course is a basic course in colleges and universities, whose key teaching points differ slightly with the arrangement of the specialized courses. This paper proposed an integration teaching method based on the characteristics of the C programming language course itself, combining...
Proceedings Article

Analysis on the Legal Regulation of Personal Information Commercialization in the Era of Cloud Computing

Rui Zhao, Ben-zhuo Fu, Hai-cheng Zhang
With the development of Internet and electronic business in the era of cloud computing, the commercialization of personal information is inevitable. The protection of the traditional right of privacy for the personal information has some shortcomings. China should learn the theory and practical experience...
Proceedings Article

Performance of Mergers and Acquisitions based on the Event Study Method

Zhu-qing Zheng, Chi Xie
All the M&A events which targets are ST companies in the A-share market of Shanghai and Shenzhen stock from 2007 to 2011 are selected as the research samples. This study applies event study method to calculate cumulative abnormal returns (CAR) which are to measure the short-term market performances of...
Proceedings Article

The Brief Analysis of Online Information Literacy Instruction of Applied-type Undergraduate College Libraries

Xiao-zhong Li, Jian-guo Zhang, Li-li Zhang
A research about 60 applied-type undergraduate college net-libraries which are drawn from 670 applied-type undergraduate colleges shows, the Online Information Literacy Instruction (OILI) of applied-type undergraduate college libraries in our country has four drawbacks, such as it did not underline the...
Proceedings Article

The Linkage Mode of Training Students’ Ability of Practice, Innovation and Entrepreneurship in Higher Education

Xiao-li Zhang, Jun-qiang Zhao, Lian-juan He, Lan-zhi He
The training of high quality talents with specialty in knowledge application is the need to adapt to economic and social development, while to improve quality of practical teaching is an important guarantee for cultivating applied high quality talents. Starting from the exploration of problems existing...
Proceedings Article

The Emotional Ecology Embodied in the Foreign Best-selling Works of “Dear John”

Xiao-li Zhang
Ecology is the scientific analysis and study of interactions among organisms and their environment literally. Emotional ecology, as a kind of emotional communication atmosphere, can be appreciated subtly in literary works. The interpretation of rich emotional ecology in Dear John offers a unique perspective...
Proceedings Article

The Influences of Demographic Characteristics on Tourism Decision: Taking Daming Lake in Ji'nan as an Example

Qiang Zhao, Xiu-mei Li, Run-dong Wang, Yong-quan Su
Demographic characteristics and tourists’ decisions were studied basing on field survey and questionnaires in Daming Lake scenic spot and the impact of demographic characteristics on tourists’ decisions were analyzed using Crosstab analysis. Demographic characteristics indicated that:1) most of tourist’s...
Proceedings Article

Research on the Models of Low- Carbon Tourism based on the Sustainable Development

Dong-xiang Zhang, Yong Zhen, E Zhang
With the process of the construction of human ecological civilization, low-carbon economy, low-carbon technology, carbon-sink mechanism and low-carbon consumptive life style are increasingly affecting and inducing human productive and consumptive patterns. Tourism, as a product of human progress for...
Proceedings Article

Analysis of the Wabsite-Hj Operations

Wen-rong Jiang, Jian Chen
Online school is complete by Internet off-campus teaching process; As long as have Internet conditions can at any time, anywhere access to the Internet, to choose their own learning. Relative to the face-to-face education, network education maximum breakthrough the limit of time and space education,...
Proceedings Article

Inhibit the Spread of Ebola

He Guo
Nowadays, Ebola epidemic situation is more and more severe and out of control. Taking Sierra Leone as an example, we build a reliable and extensive model to control or at least inhibit the spread of Ebola. We select 16 cities that are affected by Ebola according to the news re¬ports. Taking advantage...
Proceedings Article

Combination of Ideological and Political Education in Business Major with Work-integrated Learning in Vocational Education

Li-li Liu, Yan-hua Su, Qian Xia
At present, the pushing-on talents-training mode of work-integrated learning requires higher expectation in the ideological and political education for commerce specialty in higher vocational colleges. According to the characteristics of talents-training mode of the work-integrated learning and the characteristics...
Proceedings Article

Study on the Effect of Leaders' Emotional Expressions on Followers' Performance—based on EASI

Rui Yang, Wei Li, Yan-juan Mo
Leaders’ emotions affect followers’ task performance and peripheral performance, which is crucial to the organization’s survival and success. However, the mechanisms for effect are not clear and the existing research results are quite different. Based on emotions as social information model, this paper...
Proceedings Article

Study on the Relationship between Campus Culture Construction and Foreign Language Discipline Construction

Lian-song Wu, Hong-lian Liu
As the bibcock of construction and development of institutions of higher education, discipline construction is a long-term and arduous task. College campus culture is not only the blood and soul of university, is also the prominent characteristic and symbol among each other’s. However, cultural construction...
Proceedings Article

Case Grammar and its Application in English Vocabulary Teaching

Bei-bei Ye
In 1968, Fillmore published his theory of Case Grammar, which highlighted the fact that syntactic structure can be predicted by semantic participants. It focuses on the link between the number of subjects, objects and so on of a verb and the grammatical context it requires. Fillmore’s case theory is...
Proceedings Article

Analysis on Tourism Demand of Elderly Tourists in Beijing

Qiao Chen
Based on 300 questionnaires to Senior Tourists in Beijing, this paper analyzes their based travel demand and the characteristics. And found that there a new form of tourism demand and preferences to elderly tourists , Elderly tourists have clear objectives, hope tour operators to know their ideas, and...
Proceedings Article

International Comparison of Actual Tax Burden Level of Oil and Gas Companies in China

Pei-hao Wu, Xin Ding
China oil and gas enterprises should pay huge tax and state-owned capital gains to the government apparently. In addition, they also enjoy government subsidies in different names, such as tax concessions, etc. Therefore, relationship between China oil gas enterprises and government should be clarified,...
Proceedings Article

Design and Implementation of Visual CSCL Collaborative Knowledge Building Tool

Jian-feng Ren, Shuang Liang, Hua Guo
The popular CSCL system based on B/S architecture has got a good development, but this kinds of systems have fundamental defects in Visualization, graphical, and interactive experience speed etc. silverlight is a appropriate choice to solve the above problems, and the system based on silverlight works...
Proceedings Article

Research on the Relationship between Financial Development and Economic Growth in China: An Empirical Analysis based on Panel Smooth Transition Regression Model

Li-ting Fang
In this paper, the panel smooth transition regression model was used to analyze the relationship between financial development and economic growth empirically. The paper mainly studied the effects of proportion of total loans of regional financial institutions in GDP on the output elasticity of capital,...
Proceedings Article

Effect of the Affective Filter Hypothesis on CBI to Non-English-Majored College Students

You-gen Lou
Content-based instruction (CBI) and Stephen Krashen's affective filter hypothesis play important roles in second language acquisition and foreign language teaching. This paper focuses on CBI and the affective factors which influence the English learning and English teaching of college students from China...
Proceedings Article

Study on Vocabulary Learning Strategies for Chinese English-Majored Graduates

You-gen Lou
This paper attempts to explore the overall pattern of English vocabulary learning strategies used by some Chinese English-majored graduates. In addition, both similarities and differences in English vocabulary strategies used between male English-majored graduates and female English-majored graduates....
Proceedings Article

An Empirical Study of CBI Applied in College English Teaching in the Post-Massification

You-gen Lou
In the post-massification period, it is a beneficial attempt to the reform of English Teaching based on subject content for non-English-majored college students. Content-Based Instruction (CBI) has been defined as “the teaching of content orinformation in the language being learned with little or no...
Proceedings Article

Evaluation and improvement countermeasures of corporate social responsibility

Wei Li, Qi-yan Chen
Enterprise should not only seek the maximized profit for itself, but also should take the responsibility they should bear. Enterprise is the significant promoter to develop the societal civilization. Otherwise it might be cause some problem, such as food security. So we can more recognize the urgency...
Proceedings Article

On the Exploration of the Educational Function of College Students’ Volunteer Service Activities

Lian-song Wu, Hong-lian Liu
As an indispensable part of civilized society, volunteer service owns the characteristics of gratuitousness, voluntary, public-welfare and practice. It is a noble social behavior and an important social welfare undertaking, and the educational value of which should not be underestimated at any circumstances....
Proceedings Article

Research on Pareto Optimal Effect of Internet Financial

Yan-liang Chen, Guo-xing Tong, Run Li, Xue-dong Li
Internet finance is the financial innovation in the field of financial under the Internet background, which is also the product of thinking in the Internet. This article takes study on the effect on Internet financial based on Pareto. Firstly, the paper combed the knowledge of Internet Finance, expounded...
Proceedings Article

Game Analysis of Collusion between Managers And Independent Directors —— Based on Government Supervision Model

Feng-su Yang, Xiao-rong Du, Ma-li Ji
The paper first analyzes the motivation of the appearance of collusion between managers and independent directors. Then, based on the conspiracy theory,the paper establishes the game model on collusion between managers and independent directors under government supervision. Next, the paper analyzes all...
Proceedings Article

Fitting Characteristics of the Two-Parameter Estimator in Linear Regression

Xin-feng Chang
Ozkale and Kaciranlar (2007) introduced the two-parameter (TP) estimator for the vector of parameters in a linear regression model. In this paper, several better fitting characteristics of the TP estimator than those of the ordinary least squares and ridge estimators are considered. Furthermore, we propose...
Proceedings Article

Theoretical Derivation of "Structural Tax Cut" under Restriction of Income Growth

Di Lu, Yong Han, Xiao-ming Zhang, Xu-xin Yang
Since the actual implementation process may encounter the contradiction between the guarantee of government income and the stimulation of private sector expense, this study performed mathematical derivations on the effects of structural tax cut. Theoretical analysis shows that the structural tax cut...
Proceedings Article

The Exploration of K+S System Talent Training of Industrial Design

Li-qiu Shi, Bing-bing Yan, Feng Yu
This paper analyzes the characteristics and development of the current industrial design education at home and abroad. It combines some of the problems of the current domestic industrial design education, and investigates the problem of industrial design professionals’ training direction, curriculum...
Proceedings Article

Reasons of Emily’s Tragic Fate in A Rose for Emily

Bei-bei Ye
A Rose for Emily is one of Faulkner's most famous short stories. The sophisticated plot and vivid characterization design made the image of Emily very popular. Many scholars resolve this novel from different aspects. This article mainly discusses the reasons of Emily’s tragedy. These reasons generally...
Proceedings Article

Project-Driving Teaching Research of PLC Integrating Multi-Courses

Li-xin Tian
The course PLC has the characteristics of strong applicability and practicality. Currently, in the course of teaching it exits many shortcomings such as the single teaching form, having less intuitive and vivid, contacting with the other professional courses not closely and so on. Based on this, the...