Factor Analysis on Internet Hot Concept Being Popular in China

DOI

https://doi.org/10.2991/icassr-15.2016.91How to use a DOI?

Keywords

Internet, hot concept, Internet memes, influencing factors.

Abstract

Internet hot concept being popular often demonstrates the leading edge of the industry and improves the added value of products. In order to explore the main reason for these concepts being given a lot of attention in a short time, from memes perspective and based on the analysis of searching frequency, hot academic topics and attention of public opinion, we explored the important influencing factors of this phenomenon. The results showed that the main factors that influence the Internet hot concept being popular include the national policy, laws and regulations, the application of technology and evolution of business models, personalized needs of information on the internet and so forth.

Open Access

This is an open access article distributed under the CC BY-NC license.

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TY  - CONF
AU  - Yan-ni Yang
AU  - An-ling Xiang
AU  - Ya-ling Yang
AU  - Yi-rong Liu
PY  - 2016/08
DA  - 2016/08
TI  - Factor Analysis on Internet Hot Concept Being Popular in China
BT  - 3d International Conference on Applied Social Science Research (ICASSR 2015)
PB  - Atlantis Press
SP  - 337
EP  - 340
SN  - 1951-6851
UR  - https://doi.org/10.2991/icassr-15.2016.91
DO  - https://doi.org/10.2991/icassr-15.2016.91
ID  - Yang2016/08
ER  -