Proceedings of the International Conference on Business, Accounting, Banking, and Economics (ICBABE 2022)

Generation Z: Entrepreneurs and Expectations in the Workplace (Case Studies in Some Provinces in Indonesia)

Authors
Kusmaryati D. Rahayu1, *, Agnes R. A. Indriyani1, Bimo Harnaji1, F. Sinurat1
1Faculty of Economics and Business, Janabadra University, Jl. Tentara Rakyat Mataram 55-57, Yogyakarta, 55231, Indonesia
*Corresponding author. Email: kusmaryati@janabadra.ac.id
Corresponding Author
Kusmaryati D. Rahayu
Available Online 22 May 2023.
DOI
10.2991/978-94-6463-154-8_19How to use a DOI?
Keywords
Personal Attitude; Entrepreneurial Intention; Perceived Behaviour Control
Abstract

This research was conducted because of the curiosity of the researcher about the character, attitudes, and perceptions of Generation Z Indonesia regarding Entrepreneurship and the workplace so that universities are ready to equip them with hard skills and soft skills. Also, the workplace is ready to change and adapt its management system. This research will explore how big the intention of Generation Z is to become Entrepreneurs through the Theory of Planned Behaviour. The primary data were 208 respondents, obtained through questionnaires from students and graduates belonging to Generation Z (born 1995–2005) at various universities in several provinces in Indonesia. Descriptive data analysis refers to the Theory of Planned Behaviour while quantitative analysis uses the Partial Least Square SEM method. The results showed that Personal Attitude and Perceived Behaviour Control had a significant positive effect on Entrepreneurial Intention. While the Subjective Norm has no effect on the Entrepreneurial intention.

Copyright
© 2023 The Author(s)
Open Access
Open Access This chapter is licensed under the terms of the Creative Commons Attribution-NonCommercial 4.0 International License (http://creativecommons.org/licenses/by-nc/4.0/), which permits any noncommercial use, sharing, adaptation, distribution and reproduction in any medium or format, as long as you give appropriate credit to the original author(s) and the source, provide a link to the Creative Commons license and indicate if changes were made.

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Volume Title
Proceedings of the International Conference on Business, Accounting, Banking, and Economics (ICBABE 2022)
Series
Advances in Economics, Business and Management Research
Publication Date
22 May 2023
ISBN
10.2991/978-94-6463-154-8_19
ISSN
2352-5428
DOI
10.2991/978-94-6463-154-8_19How to use a DOI?
Copyright
© 2023 The Author(s)
Open Access
Open Access This chapter is licensed under the terms of the Creative Commons Attribution-NonCommercial 4.0 International License (http://creativecommons.org/licenses/by-nc/4.0/), which permits any noncommercial use, sharing, adaptation, distribution and reproduction in any medium or format, as long as you give appropriate credit to the original author(s) and the source, provide a link to the Creative Commons license and indicate if changes were made.

Cite this article

TY  - CONF
AU  - Kusmaryati D. Rahayu
AU  - Agnes R. A. Indriyani
AU  - Bimo Harnaji
AU  - F. Sinurat
PY  - 2023
DA  - 2023/05/22
TI  - Generation Z: Entrepreneurs and Expectations in the Workplace (Case Studies in Some Provinces in Indonesia)
BT  - Proceedings of the International Conference on Business, Accounting, Banking, and Economics (ICBABE 2022)
PB  - Atlantis Press
SP  - 197
EP  - 206
SN  - 2352-5428
UR  - https://doi.org/10.2991/978-94-6463-154-8_19
DO  - 10.2991/978-94-6463-154-8_19
ID  - Rahayu2023
ER  -